become stronger with money

Next is advertising time, the desserts on the chef god’s side are all good, a bowl of lotus seed soup for one person, osmanthus cake on the table, just eat it, the taste is very feeling.

“It’s rare, I haven’t watched a variety show so seriously for a long time. Today’s variety shows are all young people dancing and singing on them, which dazzles me. The song is so noisy that people can’t listen to it… Just this show is good, comfortable to watch, and educational, especially interesting, the show is so good! Old man Qin said while eating.

“Yes, although the applicant said very badly, the boss team above really made people shine, and they showed calmness and unhurried talk, and they really had real skills.” The old chef God couldn’t help but praise.

Old man Han was a little proud: “It’s really good!” I also found that the show has a strong overall branding ability. Seeing the outstanding performance of the boss group above, everyone can’t help but believe in the company behind them, thus playing a role in shaping the corporate brand. Especially when the 12 boss groups are all from the same group, the shocking effect goes without saying, which is difficult to estimate the group’s brand cultivation ability! ”

The other two old men thought about it and couldn’t help but nod their heads and said yes.

“Often other enterprises or groups, to build their brands, rely on years or even decades of persistent efforts to achieve this effect, the hardship can be imagined, but now, I estimate that in less than a year, the brand effect of Zhenghui Group will be deeply rooted in the hearts of the people, thereby driving the overall efficiency of the group.” This kind of benefit is to spend billions, or even tens of billions may not have such an effect, but now it has only spent 22 billion to do it, Zhenghui Group is actually not stupid! ”

After speaking, Old Master Han looked at Lin Beifan with a somewhat smug slanted eyes.

Lin Beifan finished drinking the lotus soup in his hand and said expressionlessly: “You don’t have to whitewash them, obviously you can do things that can only be done with spending a billion, he has to spend more than 20 billion, you say he is not stupid, who is stupid?” ”

Old man Han: “…”

The other two old men couldn’t help but laugh.

Old man Han was unwilling and was ready to continue “whitewashing”.

“Lin Beifan, how much is the rating now?”

Lin Beifan looked at his mobile phone and said, “Before the end of the advertisement, the rating was 3.25%, and the rating was the first in the same period. ”

“Yes, such a good show, it should have such ratings. I estimate, but after the program is broadcast, the highest rating must reach at least 3.5% or more, and maybe even touch 4%, such a good program is really rare for several years. Such a good show should be worth well. Coupled with his strong brand-building ability, more than 20 billion, in fact, is not a loss, but a slight profit. ”

“I agree.” Lin Beifan nodded: “As long as the vision is not bad, you can see this.” ”

Old Man Han was overjoyed in his heart, and continued: “Maybe the Zhenghui Group saw this, so they didn’t hesitate to make a 22 billion.” First, this show is indeed worth the money, and second, the publicity effect of 22 billion is leveraged, don’t you see the harvest now? The people of Zhenghui Group are quite smart. ”

“The publicity effect of 2 billion yuan is also very strong, why do you have to spend 200 million more? It’s still stupid at the end of the day! ”

Old man Han: “…”

He suddenly didn’t want to speak, and he was afraid that he would be angry if he continued to speak.

The other two old men were about to laugh crazy.

However, in order to take care of Old Man Han’s face, everyone was wise to open the topic.

Old man Qin said: “If I want to say, this show is the same as “Do Not Disturb”, it should be planned by the same person. The person who came up with and planned this show is really amazing, a very rare talent! ”

“It is indeed rare, the show is very creative and socially thinking, with a small peep into the big, which resonates with everyone and gives the show unlimited vitality. Such a talent is really not simple! Old man Han also praised.

“It’s really interesting, I really want to meet that person when I have the opportunity, and let him help me plan an interesting food show to promote our Chinese food culture.” The old chef said with a smile.

Lin Beifan drank silently, eating osmanthus cake quietly, and did not speak.

“Huh? Stinky boy, why don’t you pout with me? It’s not like you! Old man Han seemed to have discovered a new continent and said in amazement.

“You’re right, why should I pout?” Lin Beifan indifferently wiped his mouth with paper.

“It’s really strange that you, the man who can pick out dozens of bones in an egg, actually agree with what I said, it’s really the sun coming out of the west!” Do you know the genius who planned it? Old man Han asked curiously.

“We meet every day, can you say you don’t know each other?” Lin Beifan glanced sideways at him.

“Oh? So who is he? Could it be your wife? ”

Lin Beifan stretched out an index finger, then pointed to himself, and said calmly: “This person is far away in the sky and close in front of him.” ”

“You?” The three old men exclaimed.

“Uh-huh that!” Lin Beifan nodded.

“How could it be you?” Old man Han was suddenly excited.

“Why can’t it be me? Do I have to take credit for this? Lin Beifan gave him a blank look and said, “The entire TV station is my daughter-in-law’s, of course, it can be said that it is mine, do I have these credits that have a fart impact on me!” ”

Old man Han didn’t want to talk anymore, he really didn’t want to talk anymore.

Because when he thought of his desperate “whitewashing” just now, he was scolded by Lin Beifan as brainless, but he praised him instead, and this huge psychological gap made him as uncomfortable as swallowing a fly.

The other two old men figured out the joints and covered their mouths and laughed secretly.

The show continued, and several more job seekers appeared on the stage of “It’s Not You”, and there were also two or three job seekers who performed very well, passed all the way to the last link, and were finally admitted to the company.

Among them, the most outstanding performance is this group of boss group members.

These boss group members have climbed all the way to high positions, are well-informed, have unique vision, and immediately see through the reality of the applicant. There is no lack of humor in the words, there is a sharpness in the obscurity, the views are very unique and to the point, the words are tongue-in-cheek, the knife is deadly, and people can’t help but scream.

And these boss group members all belong to the same group, everyone is acquaintances, so they are very open, any terrier can be connected, laughter and scolding, so that the scene atmosphere has never been cold, and the show is more and more exciting.

Ratings have steadily increased. In this way, until the end of the show, the average rating of “It’s Not You” was 2.88%, and the highest rating reached 3.94%, almost touching the ceiling of 4%.

The show exploded unexpectedly, and the boss group also caught fire.