Champion’s Heart

Will Zhou Yi become another so-called genius who looks infinitely promising and actually has dim starlight very early?

Nike and Adidas are not clear, anyway, the risk is not small.

Therefore, they are not so positive in terms of giving Zhou Yi, or they are not quite in line with Shultzer's positioning of Zhou Yi.

Shultzer's positioning for Zhou Yi is directly a world-class midfielder reserve. In the future, he will definitely become a world-class midfielder and even one of the top players in the world. Nike, Adidas and other well-known brands have positioned Zhou Yi as a general genius with potential. The only plus point may be that Zhou Yi is a Chinese with the support of the Chinese market behind him.

But considering the current image of Chinese football, the huge Chinese market may not provide Zhou Yi with too much support.

In 2008, Adidas and Nike also played a lawsuit in order to compete for the national team's top star Zheng Zhi.

But after that, they will definitely not do such stupid things again.

So for Zhou Yi and a Chinese football player, can he really bring huge benefits to their respective brands? The two spicy giants should be calm and reserved.

In this respect, Puma, a relatively weak brand, is much more radical and enthusiastic.

Whether it is a variety of hard digital indicators, or a variety of promotional strategies, the conditions they give are more impressive than Nike and Adidas Shultzer and Zhou Yi.

To put it bluntly, these things show sincerity.

The price is not high, so what is the sincerity?

Although Nike and Adidas are well-known in the world, they may not be able to crush Puma in the field of football.

Shultzer and Zhou Yi have carefully analyzed the pros and cons of choosing the three.

In fact, just like the player transfer option, which club do you choose to go for, the Giants Club and a mid-stream team?

Most people will choose the giants without hesitation, and most of the remaining people will choose the giants after hesitation.

There are very few people who really choose the midstream team.

Unless you have no choice, no matter how many giants call out, few people can bear it, even if you know there are many problems to go to the giants. You may not be the main force. The pressure will be much greater than in the midstream team, and watching these will not dispel the idea of ​​players going to the giants.

Because it is related to vanity and money.

Being able to go to the giants is naturally a giant player. Even the bench is a giant.

In the giants can also get a lot of exposure opportunities, it will greatly increase their commercial value. Can get more endorsement opportunities... Of course, those who want to regain the portrait rights of players are an exception.

So, the giants have an unparalleled appeal to the players, which is why when clubs like Real Madrid buy Sahin. Sahin will say to Dortmund fans that he cannot refuse Real Madrid's call. Although playing for Dortmund is his dream, it is clear that the summons of the giants are something higher than the dream.

This happened not only to Sahin. It also happened to many professional players. Even the motivation for their outstanding performance.

There's nothing wrong with this, the water flows down. People go high.

To put it plainly, this is actually a matter of personal choice. Since it is my own choice, I will definitely think about it before choosing. After thinking about it, take responsibility for your choice.

And everyone has different values ​​for everyone. Some people just think it's good to be a substitute for a giant like Real Madrid. At least they earn more than money and enjoy vanity.

But some people choose Ning Wei rather than chicken tail.

Zhou Yi had this idea when choosing a team.

Otherwise, why didn't he accept the invitation from Barcelona and Arsenal?

In any case, Arsenal and Barcelona were better than Dortmund at the time, both in terms of popularity and first-team performance.

Especially Barcelona, ​​whose youth training is world-renowned, countless youths who love football are proud to be able to enter La Masia.

When this opportunity was placed in front of Zhou Yi, he refused firmly.

why?

Because Zhou Yi is very clear about what he wants, what he wants is not the vanity of joining the giants, but the most favorable choice for his career. Ken Dortmund, who promised him a first-team opportunity, is clearly the most correct choice. A series of later experiences also proved that Zhou Yi's original choice was correct.

Sometimes, people at the crossroads of life are easily attracted by the beautiful scenery in the distance, and choose this direction impulsively. But when they finally walked in front of the scenery, they found that it was just a huge outdoor billboard. Attracting your eyes and attention is the purpose of these billboards, but the price you pay for this on this road is not what they consider and are responsible for.

The future of the other road may not seem so bleak, but if you keep going, you will gain some real things, and you can also see the real beauty.

Like the youth training of which team he chose to go to, Zhou Yi is now facing a choice.

Nike and Adidas, or Puma?

The conditions given by Nike and Adidas are not as low as Schulze expected, but they are not low. For ordinary people, it can be regarded as sky-high. Even higher than Zheng Zhi's endorsement fee.

But in addition to money, in other respects, they did not give a very detailed and convincing image building plan.

On the contrary, Puma not only gave more money, they also had a very sincere plan to create Zhou Yi's image.

For Zhou Yi, choosing Puma has one advantage, that is, in terms of endorsement stars, Puma is far behind Nike and Adidas. What are the benefits? This means that Puma can devote more resources to Zhou Yi alone, unlike Nike and Adidas, they have too many players, unless you become the top player, otherwise it is impossible to enjoy before What too many resources.

But Puma is different, because there is only one spokesperson at Puma, that is Henry. And Henry is older, just went to play in the Major League, and has left the mainstream vision of European football.

The appearance of Zhou Yi can quickly fill their peacock drive in Europe. Puma promised that Zhou Yi would become the number one spokesperson for their company as long as he signed.

This is in line with Shultzer's positioning of Zhou Yi. Zhou Yi will use Puma's influence and resources in the world sports brand. Quickly become a world-class player-in terms of advertising image.

So after this analysis. There is no suspense in Zhou Yi's choice of the final one.

Puma.

Now that all negotiations with Puma are over, it is almost time to sign a letter.

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Next, the contract that Zhou Yi wants to sign is these three.

The most important ones are the renewal contract with Dortmund and the sponsorship contract with Puma.

Shultzer reminded Zhou Yi in addition to signing. The driving school study that was interrupted due to special training should continue.

After all, the German driver's license test is very strict and very difficult. And there is a limit on the number of times, after a certain number of times, you will not be allowed to take the test.

So you must learn well before you take the exam. Otherwise, if you go to the exam, a failure will waste a chance.

Zhou Yi originally wanted to agree. But he suddenly thought that the training of the new season will start in a few days, and I am afraid that he will follow the team to go to the field training. At least there is no way to learn to drive in a month.

In this case, even if you take the time to learn to drive a car these days. It doesn't make much sense.

He knows why there are some professional players driving without a license, especially young players. When their money is enough to buy a good car, they may not have time to get a driver's license. So the car will always tickle if it is unhappy. People with a slightly worse moral sense will drive without a license...

Zhou Yi does not plan to drive without a license, but he is not very urgent about the driver's license. Compared with learning to drive a car, football is more important.

So he said to Shultze: "Let's put aside the matter of learning to drive for a while...I will go to training soon."

Shultzer also felt that Zhou Yi had too many recent things, so he should not increase his workload.

So he nodded: "That's fine, anyway, you're busy these days..."

"I know, Tino. I'm not prepared for a break anyway, ha!"

"You have worked hard, Zhou Yi..."

"Cough, what do we say about this? Isn't it all for money? What is the hard work of having money!" Zhou Yi smiled happily.

Yeah, if you have money, you'll be happy even if you are tired.

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After Zhou Yi had no problem with the contract, Schulte soon negotiated the specific signing time with the Dortmund club.

The club hopes to finalize this matter before the team registers on July 6.

So the signing time is definitely before this.

In the end, both parties agreed to sign the signing ceremony on July 3.

This signing ceremony is much more solemn than when Zhou Yi and the club signed the first professional contract.

At the very least, a reporter will be present.

On the third of July, Zhou Yi appeared in the office of the club's general manager Zorke, accompanied by his agent Schulte.

Zorke was very happy that Zhou Yi could finally choose and renew the club contract. He told Zhou Yi that the club had high hopes for him.

With a smile on his face, Zhou Yi did not seem very excited. Perhaps he took it for granted.

After some simple conversations, the two parties came out of the office and came to the special signing room, where about twenty journalists were already waiting at the scene.

Half of them are Chinese journalists.

Afterwards, the two of the reporters sat down, picked up their pens, and signed their names on their respective contracts. Zhou Yiyi still used the Montblanc fountain pen that Rickon gave him at the beginning.

In fact, since they appeared in front of everyone, the reporters had never let go of the finger pressing the shutter, the room was full of uninterrupted shutter sounds, and the flash had already eclipsed the original lighting in the house.

When the signing was completed, Zorke told reporters that Zhou Yi's renewal was a very important thing for the club~www.wuxiahere.com~Dortmund is a team that is good at training and using young players. I am very happy that Zhou Yi has continued this tradition. His outstanding performance last season proves that his future is extremely promising, and we are very happy to continue to move forward with him. "Zolke said with a smile, looking at Zhou Yi for a while and watching the reporter for a while.

It was Zhou Yi's turn to speak, and he said: "I am very happy to renew the contract with Dortmund. For me, this is a very important thing. I hope to continue the excellent performance after the renewal."

It's quite plain, there's no big words.

It's quite in line with Zhou Yi's character. He is not the kind of person who is good at publishing some words in front of the media that sound bloody.

But what he does on the court is always exciting.

Finally, the two men exchanged contracts, smiling towards the camera, and asked the reporters to take this picture.

The dust of Zhou Yi's contract extension is settled, and finally Klopp and Zorke can breathe a sigh of relief. (To be continued.) Activate new URL