City: I, A World Car Overlord

After understanding Lin Fan's meaning, Mars immediately issued instructions to the sales managers of the retail terminals in each state, and tried his best to promote the luxury version of Baolong V6.

Therefore, in various retail stores, you will see many such scenes.

"Hello, sir, do you have to buy the Baolong V2? No problem, first pay the deposit. After half a month, we will notify you to pick up the car."

"Can't you wait for half a month? I will ask our manager to discuss with the manufacturer and ask the manufacturer to adjust the production capacity. However, you may have to pay a certain priority for the car."

"If you really can't wait, you might as well take a look at the Baolong V4 Universal Edition. This pickup truck has higher configuration, more horsepower, better driving experience, and even more face when driving out."

"Sir, I suggest you buy the V6 deluxe version. This is a magic vehicle that can tow 32 tons of tanks. It has luxurious interiors and more space. It is really a must-have for home travel and starry sky field warfare."

Under the tongue of the salesmen, most of the customers who came for Baolong V-series pickups often chose the V4 and V6. Of course, the salesmen would only sell them the limited V2 if they had a tight hand. .

......

In fact, Lin Fan is not completely deliberately compressing the production of V2, blindly pursuing profit, really foreseeing the hot sales of V-series pickups, and the factory capacity may be insufficient.

Because the hot sales of a model often drives the sales of other models of the entire brand, everyone understands the important role of competitive products.

Lin Fan is counting on the hot sales of Baolong V-series pickup trucks and will sell more Q7 and Q9. These two cars have huge profit margins.

In fact, as Lin Fan predicted, before the Baolong V series pickup trucks were not on the market, in addition to the satisfactory sales of M and K series sports cars, Q7 and Q9 can almost be described as rushing to the street.

With the popularity of Baolong V-series pickup trucks, more free country consumers have learned more about the Baolong electric car brand and are convinced that other models under its umbrella are equally good.

As a result, Q7 and Q9 sales have also followed up, and from the data point of view, it is very satisfactory.

It can be seen from the test drive/transaction ratio of a terminal retail store in OPN.

The test drive/transaction ratio before Q7 and Q9 was 132/25. After the V-series pickup was sold hot, the test drive/transaction ratio climbed to 244/86, the test drive/transaction ratio increased, and sales volume tripled.

This is the meaning of competitive products.

This is the power of competitive products.

It is also the perfect embodiment of business strategy.

It is also the reason why commodity manufacturers have to produce decent products regardless of cost.

......

With the efforts of OPN sales staff, the sales report for the first week of Baolong V series pickup trucks came out.

V2 basic version.

V4 universal version 8,463 vehicles.

3487 vehicles of the V6 Deluxe Edition.

It also includes pre-orders for the basic version of V2, with a total sales of more than 15,000 vehicles.

This number is like a blockbuster that has blown up the entire North American pickup truck market.

What is the concept of selling 15,000 vehicles in a week?

Average daily sales of 2,150 vehicles!

Average monthly sales of 64,000 units!

And it is the sales volume when the V2 basic version is out of stock.

If the firepower is fully fired, monthly sales of more than 80,000 vehicles will not be a problem.

Eighty thousand vehicles.

It is a very scary number.

The average monthly sales of Ford pickup trucks in the first half of the year were only 60,000 units.

This means that even if the peak period has passed, after the basic version is filled.

Baolong V-series pickups will replace Ford F-series pickups and take the throne of pickup truck sales in North America.

Finally, Ford couldn't sit still.

The Ford Group is on the verge of a big enemy, and even the celebration party for the company to win the pickup truck sales champion for five consecutive years has been cancelled.

Philip urgently summoned the operation department to formulate a series of promotional methods in an attempt to change the tide and keep the boss position.

As a result, all retail stores under Ford Motor Company started a series of promotional activities for the F series pickup trucks.

All kinds of gifts, all kinds of gift packages, all kinds of car purchases, all kinds of after-sales guarantee cards, don't need money.

Judging from a series of promotional activities, huge profit concessions are also very rare in the history of Ford.

However...

After the performance of the Baolong V-series pickup truck dragging the tank in the TG variety show, as well as the rendering of Ford's prosecution of Baolong and the TG incident, the pickup truck market left such an impression in the minds of consumers:

Ford seems to be scared!

Ford pickups are not as good as Baolong pickups!

Otherwise, why did Ford react so much?

Under such an unresolved factor, the sales of Ford F series pickup trucks have not only not risen, but the downward trend has not stopped.

Moreover, Ford's series of promotional activities, and even the price cuts of some models, have not blocked the upside of the Baolong V-series pickup trucks.

The cake is so big, if others divide one more, you divide one less, the reason is very simple and clear.

instead...

As the former pickup truck boss, making such a huge profit concession activity made other brands that were also impacted by Baolong V-series pickups more uneasy.

Before the appearance of the Baolong V-series pickup truck, Ford pickup truck sales accounted for 39% of the market share, and the undisputed leader of the pickup truck.

In addition to Ford, Kaman and Chevrolet, who are in the second and third echelon, have fallen in love and killed each other for many years.

The rest is to drink some of the leftover soup from the three brands such as Toyota, Nissan, and Honda.

As for the proud country, they don't have much to dabble in the pickup market.

This has allowed the pickup truck market in North America to form a tri-nation trend.

Although it is not pleasing to see each other, but each has a number in their hearts.

That is the boss of Ford, the second child of Kaman and Chevrolet, and the third child of the top three in Sun Nation.

After years of operation, major auto companies have formed a tacit understanding and are satisfied with their own market share.

But suddenly...

The Baolong V-series pickup slipped horizontally, breaking this balance in an instant.

Now that the Ford boss has made a series of actions, the sales of pickup trucks under the second and third sons have plunged.

Take Kaman pickup truck (money pays Zhao) as an example. Originally, it sold 1,100 vehicles a day, but due to the impact of Baolong and Ford's promotion, sales quickly dropped to less than 600 vehicles, almost cut in half.

So... Phi.

Kaman panicked, and immediately made a sales promotion that did not lose to Ford.

Chevrolet was in a mess, and made a promotion that didn't lose to Kaman overnight.

Toyota was also in a hurry, and hurriedly made a promotional activity that does not lose to Chevrolet.

Nissan was also anxious, and hurriedly made a sales promotion that did not lose to Toyota's profit.

......

Suddenly, the entire domestic pickup market ushered in a large wave of promotional activities.

Consumers in the free country are all blinded when they see the promotional announcements on the sales outlets of various auto companies.

In the end, even the top executives of these brand car companies were confused. Who are we targeting?

In this wave of promotional frenzy, Baolong, the only pickup truck brand that has no promotional benefits, is still living well. .

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