Going Into the World!

Pixar and Disney Divergence

“You greedy pig. I can't believe you're trying to eat everything by yourself when you're only selling it. ”

Steve Jobs, who was sitting in his office looking at the paperwork, was furious and swearing by himself. His face is blazing with fury.

A recent report from the Finance Department provides an overview of Pixar. Total revenue from the films released by Pixar over the past several years and estimated earnings from Pixar's partner Disney are also shown on the graph.

But this makes a big difference between Pixar and Disney. Of course, until now, I had thought I was still subject to relative penalties, but I was forced to fire because it was clearly marked as such.

The 'Toistory 2' from Pixar last year was a huge hit. Of course, there's no need to say "Toistory 1" and "Bug Life."

Everyone liked it after hitting a three-round home run, but it seemed like someone with talent and money had collected more.

"As you can see, the more hits the movie, the more revenue it seems to generate. It seems that commissions and other revenues are increasingly popular, regardless of fixed costs."

Reporters say they put oil on the fire. I still wondered why the revenue gap grew every year.

"I can see that, too. You need to get out."

By describing the causes and outcomes in detail, I kicked out the unnoticed head of the Finance team.

Jobs immediately called the Legal team and instructed them to review the contract.

There was an unfair agreement when we negotiated with Disney in the first place. I chose a strategy to help pay for my work because I was a Pixar myself, but in a way, it was a mistake to only look forward to my work.

Disney was a great partner because it was not a big company at the time, and it was out-of-the-box for distribution.

The rest of the sectors, such as distribution and value-added, were OK until it was left to Disney, a specialist, but the small but important provisions were inserted only in the favour of Disney.

I liked that Pixar and Disney were half the production costs and profits, and were supposed to share them. But the problem is that Disney can receive commissions separately from distribution and shipping, and profits are fine.

In addition, Pixar's source of income is precisely defined, and Disney can profit in a variety of ways depending on the popularity of the film.

Moreover, the rights to the films were automatically taken over, as well as subsequent rights to the films, which in fact resulted in Disney taking even more than half.

“These guys have been crafting contracts from the start. We don't know what's going on in the distribution channel, so we can't even talk about it and make it like this. ”

Jobs thinks it's too big to say they didn't know it at first.

Pixar also realized the problem around the time of making 'Toistry 2’. I did a big hit, "Toistory 1," and produced two pieces because I had to get the permission from Disneisa.

He made a big mistake in the absurd situation of taking Disney's permission to produce sequels, but of course Disney did not renegotiate. Where's the guy who spits out the candy in his mouth?

“Phew. I'd like to get rid of him right away, but I don't have anyone else to turn to. ”

The contract said that after the end of the year, I was hesitant because I didn't have anywhere else to go.

Although it could have been distributed to other major movie companies, the choice of Disney was originally a robust distribution network and clear advertising capability. Disney companies have the best ability to appeal to children and young people in particular.

Toistory 2 has earned more than $250 million in the United States and more than $480 million worldwide. What does the combined license income, such as videos or other copyrights and accessories, mean?

I think I can do it right if I hand it over to Universal or Paramount, but the question of whether I can trust them even if I contract with them doesn't seem like a hyena running around with just the food in front of me.

Jobs, a perfectionist, couldn't stand himself suffering from the wrong contract. Of course, I'm not the one who made the contract, but I think it's his fault that the majority owner overlooked it.

“Steve, what are you so worried about that you can't answer me?"

Jonathan walks through the open door and looks worried that something will happen to him when he gets close.

“Ah! When did you get here? Just a fever from a bunch of assholes. Haha.” Jonathan, who is my only good friend, jokes when he comes.

“No, who is it? Suddenly I'm curious, shouldn't I know? ”

Jonathan is very curious about what kind of bastard pissed off the bloody Jobs.

“The toastery made by Pixar. I sowed the seeds and harvested the crops. I look like I could use a penny from him. Dammit. Wouldn't you be mad? ”

Jobs told me of a funny situation where if Disney had ten, he would eat seven or eight and Pixar would take the rest.

I felt very hot about the speech.

“Huh! They're so mean. I'm going to change that. It's not like I'm making a piece or two, and every time I do something new, I rely on them. What's the harm in that? You're not talking about $1-2 million, are you? ”

Jonathan gets involved when he hears about the job.

Although Jonathan was in charge of design and products, as a friend and respected boss, he confronted Jobs. I actually felt that the contract was too unfair.

“Right? I think so, but I don't know who to talk to. Everyone's fine, but at least the Time Warner's better, but how do I know what's inside? It's time to coordinate mutual cooperation and profit sharing, is that it? It's complicated, so it's easy to say."

Jobs has discussed the difficulties of the new contract. All of these contracts need to be clear at the beginning. Changing the terms or seeking each other's benefit is just saying that it is not easy to implement. Even if we get to know each other, it is hard to do whatever the president wants because this decision is made at the company level. It is because they do not sit idly by the shareholders or the board.

“Ah, yes! Haha!” Jonathan smiles as if he suddenly remembers something.

“Jonathan, what's wrong all of a sudden? ”

Seeing Jonathan screaming suddenly, Jobs urgently asks, "There seems to be something good in Idia."

“I'm having lunch with a friend I know today, and I think we can ask him then. ”

“Friend? Friend must be familiar with this? ”

“Hahaha. You know. John from Johnston Group. He bought a movie company. I'm wearing one leg over there, so you know what's going on. ”

Even the Jobs who heard Jonathan's explanation make sense. You're absolutely right.

“I forgot. He's so popular on the Internet, I forgot he took over the film company. I think I've seen it in the papers. I'll see you today?”

“Yes. Actually, we're having lunch today. Should I ask him to come this way? ”

“No, he's the chairman of a big company. Would he come here? But I can't follow you out without a promise.” In Jobs' mind, you're not the only one who deserves to be told to come and go, but you don't make promises and Jobs follows you out.

“No, it's not that far. John actually wanted to come to our office. I think I'm interested in the product design, so I'm curious about how we do it. Maybe if I told you to watch something, you'd come running. If we don't have time today, we can make an appointment later. ”

“Oh, really? Will you do that, then?” It's not bad for Jobs' thoughts.

I recently received a new and improved GPS secondary prototype. Definitely much better than the first time, but I still wanted to be confirmed by someone again. It's probably the first electronics I ever made that only made software, so I'm more obsessed and bothered.

I called Jonathan and made a personal lunch appointment. Last time I was just advised by a sketch, I didn't actually show the product.

No matter how close you get, it's company confidential. It was still early, so I had to keep it a secret, but now it doesn't matter. You'll be in the market soon.

We have a design team, but the product design is not professional, so I was hoping that Jonathan, a top designer at Apple, would be different.

“This is handsome. This is what John designed. I knew from the first time I liked Picasso. Haha.”

I show my GPS prototype as I eat lunch, so I look around and say it. The edges and the plane are completely out of alignment. In addition, it is a compliment that the buttons are pressed well but do not protrude.

“I'm embarrassed that Jonathan compliments me so much. Haha.”

I did the sketching, but the finishing and the rest were actually done by the design team, and Jonathan, who misunderstood my artistic sense, misunderstood that I designed this.

"Do I have any real senses? ’A misunderstanding arose. You call this narcissism?

Jonathan seems to like it when he keeps rubbing his hands and not letting go. I heard you've never seen such a thin and refined design. If you make it, you can ask him to give you the first one.

After taking some advice on finishing touches, colors and accessories, he asked you to go to his company. I wanted to go before, but I had my own companies, and I couldn't ask them to go inside.

“Jobs has a favor to ask of you. Do you have a minute? I'll show you the company. I'll show you the new product design and design process. “

Of course I wanted to. I became interested in product design when I started making products from navigation to payment terminals on Xbox.

There's no reason to refuse, as I always wanted to see the Apple office and the actual work process with the best design team to create great works.

It's my specialty to act as soon as I think about it. He also said he would slightly postpone the next schedule and follow them immediately. I was also very curious about what kind of person Jobs was.

We only spoke on the phone a few times last time, but we were busy with each other, so we couldn't meet separately.

When I arrived at Apple, I let them look around the offices first. I was working in a free atmosphere, but everyone was enthusiastic.

The article came out one day and saw a Pokémon like that hit a Pokémon in the company, but it seemed to me like it was broadcast.

Or it could be a game after the project is over. But when I went, everyone was wrapped around their heads and working.

If you have high expectations, you'll be disappointed. I didn't see anything special on the surface.

I guess innovation is at the heart of being human.

I was thankful to show the overall atmosphere and some new product designs.

"This is the next iMac design. It's a secret."

I told him I was the only one he could show him before he went around, but I didn't believe him. There's no way you can show that you're friends. Probably second-rate secrets.

"Isn't this like a bowl upside down? Haha."

The new IMAC product, which looks like it has a monitor in an upside-down bowl, is very unique. Next, there was a rectangular design called the 'iPad’, which is a portable music player to be released next year.

I don't know the performance, but the shape was quite impressive.

Artwork Reviews

Pixar and Disney signed up to do half the work in the novel, and they paid for their distribution in Disney. And the copyright agreement for the film will also belong to Disney 'Please allow sequel production, Disney! ~' You must be angry because of this situation?

Since the end of 1999, after Toistory 2, the fight has slowly begun, and in 2004, we try to renegotiate. At this time, Pixar informed Disney that instead of paying the full cost of production, it would only pay a distribution fee of 10-15%. They also asked for a return of the previous license for Incredibles and Cars. Maybe it was a foul play for what you've endured?

In Disney, this is a ridiculous contract, right? Of course I refused. Who are the Jobs? Eventually, in mid-2004, I'll be looking for someone who doesn't play with Disney. '.’

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