Hollywood Starts with Animation

December 27.

The "martial arts film" "Crouching Tiger, Hidden Dragon", invested and shot by Wald Films, was officially released in North America today, with 210 theaters opening.

210 screening cinemas?

Don't think too little!

The movie "Crouching Tiger, Hidden Dragon" is not a first-line A-class commercial blockbuster in Hollywood. Its target is the Oscar Award in March 2001. It is an Olympic film.

This kind of Olympic-oriented movie will be released on a small scale at the beginning of its release, and will definitely not be released on a large scale.

At the same time, this movie is obviously a martial arts movie, but the type of movie it displays on the poster is a "sci-fi" and "action" movie.

Have no idea!

In Laomei's understanding, those battle scenes that fly over the wall and leap tens of meters at every turn are considered to be anti-physical phenomena...

In their view, anything beyond the normal is a supernatural phenomenon.

Naturally, the "Crouching Tiger, Hidden Dragon" movie certainly belongs to science fiction movies.

"Oh, you mean the Crouching Tiger, Hidden Dragon movie?"

"I have seen it."

"Well, I bought a ticket to watch the first show at midnight yesterday."

Somewhere in Los Angeles.

On a street near the movie theater, a reporter from Zhu Ke's WB TV station was conducting street interviews.

"As far as I know, "Crouching Tiger, Hidden Dragon" is an oriental movie. Its actors are all from the Great Celestial Dynasty, and most of the crew members are also from the East. Do you understand? Oh, sorry, I mean , During the viewing process, did you encounter any difficulties in watching the movie." The male reporter asked.

The audience facing the interview was a 30-year-old man named White Mane, who currently works as a math teacher in a community middle school.

"I understand what you mean."

Audience White Mane said with a smile: "Looking at overseas films released in the United States, it is difficult to achieve high box office simply because of language differences. Especially our audiences have a habit of not liking to watch subtitles. But ..."Crouching Tiger, Hidden Dragon" is different, it is spoken in English, which greatly reduces the difficulty of watching the movie."

That's right!

Since the filming of "Crouching Tiger, Hidden Dragon", the actors of the film crew are all talking in English!

At the beginning of July 2000, "Crouching Tiger, Hidden Dragon" was the first to be screened in the mainland market, and many viewers complained about the dialogue problem.

"The mouth shape and the dialogue are not on the same channel at all!"

"you do not say!"

"It is said that when it was filmed, it was in full English dialogue, and the Chinese dubbing and subtitles in the later stage, of course, the mouth shape did not match!"

Ever since, the "Crouching Tiger, Hidden Dragon" movie has been smashed in the mainland market and the Wanwan market of Datianchao.

There is a big difference between the mouth shape and the Chinese dialogue!

Many moviegoers shook their heads watching the movie.

Of course, the main reason is that the core values ​​of the "Crouching Tiger, Hidden Dragon" movie are the mainstream values ​​of the Western world, which are very different from the traditional Eastern martial arts thinking, almost diametrically opposed.

However... there are benefits too!

That is, Western movie audiences can greatly reduce the difficulty of watching movies when watching the "sci-fi movie" "Crouching Tiger, Hidden Dragon".

Pros and cons coexist~

In the words of producer Jiang Zhiqiang: "The film "Crouching Tiger, Hidden Dragon" is only made for production costs.

It is as high as 15 million US dollars. If the target market matches the Datianchao market and the Southeast Asian market, it will be very difficult to recover the cost. In order to win the box office, um, or to attract more movie audiences, we can only fill the core of the film with mainstream Western values ​​and cater to the Western market in order to maximize profitability. "Starting

It has to be said that the crew of "Crouching Tiger, Hidden Dragon" has a very clear goal, which is to break into the Western mainstream market.

Turns out...it worked!

The film "Crouching Tiger, Hidden Dragon", whose core is the mainstream Western values ​​and whose dialogue is in English, can greatly reduce the difficulty for "foreigners" to watch the movie, and greatly attract Western audiences to buy tickets.

It is a success in itself to have a group of "foreigners" come to watch the movie starring the oriental actor!

"You can only play in your own circle forever, and you can't go abroad, so the market will never expand." Zhu Ke deeply agrees.

think about it.

By 2020, there will be a lot of good domestic movies in the Datianchao movie market, but they just can’t go abroad. There are reasons for distribution channels, but more of it is because we are self-cherished and self-sufficient, and dare not try multiple possibilities. Of course, It's more a question of ideology....

 …

Walter Films.

Today, it is not a few days before the official retirement of President Bill Old.

Old Bill is currently handing over work to Kevin Fitch, who is the vice president.

"Kevin, I'm about to retire. Has the head office formally appointed you as the acting president of Wald Pictures, has it been issued?" Old Bill asked.

"It hasn't been sent yet."

Hearing this, Kevin Fitch said: "However, last night, Mr. Victor Jones contacted me on the phone. Well, the official document should be issued tomorrow."

"Huh~"

Old Bill sighed for a long time, patted Kevin Feige on the shoulder, and sighed: "Do it well, Kevin. When I was your age, I was still doing odd jobs on Hollywood production sets. You You are much luckier than me, after all, Mr. Wald is a person who dares to delegate power, and I believe that you will make great achievements in the future."

Kevin Fitch nodded emphatically.

At the age of less than 30, he is about to take control of this film and television entertainment company with a valuation of more than 2.1 billion US dollars, and become the helm of this big ship. Looking at the entire Hollywood, that is the only scorpion shit.

Many people are envious of this.

Kevin Fitch's former classmates and colleagues, at the party, all praised his current achievements.

After some work handover, Bill Sr. and Kevin Fitch talked about the Olympic film again.

"Today, the movie "Crouching Tiger, Hidden Dragon" was released in 210 movie theaters in North America. At the same time, there are as many as 9 movies released today, and without exception, they are all aimed at the Oscars in March 2001." Bill said.ァ新ヤ~⑧~1~中文网ωωω.χ~⒏~1zщ.còм

"I have paid attention."

Kevin Fitch responded: "Not only today, but also tomorrow, the day after tomorrow, and the day after tomorrow, a large number of movies that will be released, as many as 15 movies, are also aimed at Oscars."

"Drug Network", "Finding Forrest", "Parted Ways", "Everyone Becomes Famous"......

There are more than 20 films, including local Hollywood films in the United States, and films from overseas countries and regions such as the Czech Republic, Germany, France, and Japan, all of which are aimed at Oscars.

Oscar awards, so many people miss.

But... what is more important is the economic benefits that Oscar can bring!

According to incomplete statistics, since 1995, the box office growth just because of the Oscar awards has exceeded 160 million US dollars, and this does not include the economic impact of peripherals and DVDs.

The huge benefits make all filmmakers flock to it!

For a while, while people were enjoying the Christmas holidays, many film companies had set their sights on the upcoming Oscars.

But!

At this time, on the Billboard pop music chart in the United States, there was an event that made many filmmakers look at each other in dismay.

"The song "That Gril" became the 5th most popular song on Billboard this week. The singer is Zhuke Wald? What the hell are you kidding?!" Jobs frowned.

The second part of "" is sent, thanks to the head lice of the monk, Tang Taizong of Journey to the West, I read the big bookworm, the dance boy, and the rewards of book friends with nicknames.