Hollywood Starts with Animation

Potomac Estate.

This area is a well-known wealthy area in the entire state of Maryland. Even if you look at the entire United States, it is also a well-known existence. There are only 42 buildings in this area, but they are all carefully built. At the same time, some of the highest-ranked schools in the suburbs of Washington, D.C., are located in this area.

The transportation here is convenient, whether it is from Baltimore, the capital of Maryland, or Washington, the capital of the United States, it is very close.

Back in the early 2000s, Zucker bought a mansion on the Potomac estate.

At this moment, Zucker is staying here.

"Zack, you are welcome. I believe that Under Armour's advertisement is created by you, and it is bound to shock the entire sports goods market!" Zucker was in the manor, cleaning up the dust for Zach Schneider, who came on a special trip.

Zach Snyder held a glass of wine and smiled: "Boss, you're welcome. It's just that I haven't shot an advertisement for a long time, so I might be a little unfamiliar."

Zucker played taste: "That's not your style, man. You shouldn't be so modest."

Zach Snyder, he is not only one of the most famous commercial directors in Hollywood, but also the top MV and commercial director in the United States.

"How long will it take for the design plan of Under Armour's 'Warrior' manifesto to come out?" Zach asked.

Zucker blurted out: "It won't take long, but you will be in Baltimore for half a month."

Hearing this, Zach breathed a sigh of relief.

Produced by Wald Pictures, directed by Zack Snyder and starring Jennifer Connelly, the film "Shark Shore" has been scheduled for release in mid-April 2001.

As a director, Zach is definitely very busy before and after the movie is released.

Not only that, after the release of the "Shark Shore" movie, Zach will also start the scriptwriting work of "Spartan 300 Warriors 2"; ” movie, will also start the project, and he will serve as the producer.

Zack's work schedule has been scheduled to the middle of 2002, busy~

dong dong dong~

At this time, the chief assistant Alexander walked up to the two Zuckers.

"Boss, here comes Mr. Kevin Planck," Alexander said.

Zuke nodded and put down the wine glass in his hand: "Let him come in."

"Yes."

......

Soon....

Under Armour founder and CEO Kevin Plank walked in with a smile on his face.

"Kevin, here you are. Let me introduce you, this is director Zack Snyder, who I invited over to shoot the 'Warrior' commercial. Trust me, Zach will do a great job ." Zucker introduced.

As soon as he finished speaking, Kevin Plank was immediately overjoyed: "Director Zach, it's a pleasure to meet you. I have all the movies you directed, "Hard Candy," "The Human Removal Plan," and "300 Spartans." I've seen it. Especially with your shot language and color scheduling, I think you're one of the best."

Planck himself is full of confidence in the "Warrior" declaration, and now that Zach has joined him, he is even more confident.

After some small talk, Planck finally got to the point.

The Adidas team came to Baltimore to acquire Under Armour.

"$140 million?"

Director Zach Snyder looked at Zucker and smiled: "Boss, I believe this is not the final price of Adidas. Of course, I also know that you will not sell Under Armour."

Planck echoed: "That's right. Nike and Adidas are indeed sports giants. From a global perspective, they are proper business tycoons, and the rich are very rich. But... ..and our future will not be bad either."

Planck is full of confidence in the future of Under Armour.

He insists that even without relying on sports giants such as Nike and Adidas, it is still possible to make a difference in the market and make a breakthrough.

He is a confident man!

Otherwise, the future Under Armour Sporting Goods company will not have a great reputation.

Zhu Ke smiled: "I will definitely not agree to be acquired. However, it is still ok to meet him."

........

the next day.

"boom!"

"Damn, hateful, mean~"

In the afternoon, when the Adidas team went to Zuke's manor, they suddenly learned a piece of news.

"We are going to meet with Mr. Zucker Wald in the afternoon, and Nike actually sent a notification letter to Under Armour and Jinshuguang Entertainment Group in the morning. They made it clear that they wanted to block us. !"

Many elites in the Adidas team are all furious at this moment.

The heart of Nike is known to all.

As long as it doesn't make Adidas better, Nike can do everything possible.

"Quiet!"

At this time, Luka, the team leader, was surprisingly calm.

Luca said solemnly: "Didn't we expect this kind of thing long ago? Hehe, Nike is very powerful, but we are not vegetarian. What's more, we are fully prepared, guys!"

As soon as these words came out, the hearts of many rioters were instantly calmed down.

Nike's entry is nothing more than a disturbance;

On the other hand, Adidas is completely different;

In order to acquire Under Armour, Luca's team spent 2 months planning for the data collection, preparation, observation, and evaluation stages.

soon.

The team led by Luca arrived at Zhu Ke's location.

"Welcome to your arrival, the boss is inside, you come with me." Alexander welcomed the arrival of the Adidas team.

Entering the manor, everyone also saw Zhu Ke.

"Welcome everyone, I'm Zucker Wald." Zucker seemed very enthusiastic.

Luca's mouth twitched.

In the data collection of Under Armour and Zu Ke, he knew that Zu Ke was a cunning fox, called a smiling tiger.

Many people have been scammed.

Luca thought to himself: "Old Yinbi."

business starts~

"Mr. Wald, after our head office made an initial offer of $140 million, we made another offer of $170 million just to acquire Under Armour," said Luccaron.

As soon as these words came out, Planck was stunned for a moment and looked at Zucker blankly.

Really rich~

The first quotation was 140 million US dollars. It was only one day later that it increased by 170 million US dollars. There is no small family at all. This is the confidence of a big company.

Zuke shook his head and said, "I refuse!"

Luca took a deep breath and said again: "We have a second plan. Adidas wants to take a stake in Under Armour and acquire a 25% stake in your company for $50 million."

The second set of aspects is also a big deal.

This means that in the eyes of Adidas, Under Armour can be worth 200 million US dollars, far exceeding the real value of Under Armour at this moment.

Luka wants to cut through the mess quickly, give Nike no chance to reflect and make trouble, and end this shareholding operation in the shortest time.

"Mr. Wald, you know. The rise of a sporting goods brand not only relies on material technology, sports science, and design concepts, but also has high requirements in terms of media and funding. Of course, these points, No problem for you, Mr. Wald."

"But!"

"We Adidas have very complete information channels in countries and regions all over the world, even in a remote town, basketball, football, rugby, tennis, swimming, boating, diving..."

"Everything about sports, athletes, regional sports clubs, official sports bureaus, we at Adidas have a strong channel capability."

"This is the result of our decades of business at Adidas!"

"With all due respect, Under Armour does not have such strength now. Even Mr. Wald, if you want to gain something in this regard, it will take at least 10 years, or even 20 years!"

Luca looked at Zuke with burning eyes, and his words were full of confidence.

Zucker: "......"

Please, I am a traveler~

I don't know, I don't know the situation of athletes in various regions of the world, and the sales of sports goods, it's nothing at all!

" "The second is sent.

Yesterday, the author did not update, there is no way to do it. Yesterday, I temporarily put out the fire and worked overtime, and the whole person was exhausted and paralyzed. The chapters owed will be made up tomorrow, and finally ask for a ticket.