I Am a Nobleman in England

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"I read from the report that the idea of ​​INS came from you. I am very curious. In fact, the outside world is also very curious. How can a tool like Instagram attract 10 million users in such a short period of time? Especially when there are less than 100 employees. The source of motivation to serve tens of millions of users and why people are addicted to it?"

Speaking of the extremely popular INS at the moment, Amanda looked at the smiling Arthur with curiosity and admiration, and asked him the secret of his success.

"Yeah, everyone is looking for the answer to the success of INS, but there is no convincing explanation yet, why don't you, the founder, give us two loyal users of INS an answer, how about it?"

Lydia also looked at Arthur with curiosity and anticipation, smiled and teased: "This won't embarrass you, will it?"

"Hehe, what's so embarrassing." Arthur took a sip of champagne, showed a bright smile, pretended to be calm but said very pretendingly: "Actually, in my opinion, the photo wall The success of Facebook is not an accident, because it follows some simple rules like the more successful Facebook, finds potential opportunities, and makes the product very simple.

Well, how to say it specifically. . . Let's put it this way, there are so many people typing codes in the world, but only a few people can successfully match the code written by people with the user's mind. You must know that especially when the product involves user behavior changes, the matching mental model will get twice the result with half the effort .

We don't know all that well about how people behave, at least not as much as we'd like to think. This is not our own problem as designers. The problem comes from traditional theories and models of human psychology. In the real world, the methods we learn rarely help people design products that change behavior.

For a long time, traditional product design only requires that it works well, meets the needs of users, and that users love it. However, my goal is to design for behavior change, which means that the design goal is to help users do things they want, but have not been able to achieve.

How can a design that changes behavior be achieved? "Speaking of this, Arthur smiled at the two sisters who were listening very attentively, pointed to his head, and continued: "First of all, we must understand how the brain makes decisions and how the process of making decisions affects behavior changes, and then Discover the right behaviors that lead to change, and design goals for you and users, design around this key behavior, carefully analyze the results, and improve the impact of the product.

There are many successful examples, such as Apple's iCrazy mobile phone, Facebook and so on. . . And this is often the innovation of advanced technology and interactive behavior. Of course, the original intention of changing users' behavior is to help users discover potential behaviors, rather than "creating" them. "

Looking at the sisters Amanda and Lydia,

With a serious face, a deeply approving expression and a nod of approval, Arthur couldn't help laughing in his heart. No matter whether the two of them really understood or pretended to understand, his goal has been achieved.

Profession requires a professional performance. Sometimes, the more professional the performance, the more respect and admiration you can get people. It doesn’t matter whether the audience can understand or not. Little Star, Big Hussey Guy!

For example, now, Amanda looked at Arthur with admiring and curious eyes, adding some admiration.

To be honest, Arthur Boleyn, a British nobleman with a net worth of hundreds of millions, has already become a figure of concern in the circle of famous ladies in New York. For these famous ladies, Arthur, who is young and wealthy, is definitely a The most perfect son-in-law.

The young ladies of the right age in New York have long been gearing up to win Arthur, the fifth diamond king, into the noble castle and become a real noble countess.

Arthur, who was kept by the Hester sisters and had a good chat, didn't know that he was the focus of many people at the scene, and the eyes of some famous ladies looked at the Hester sisters, full of all kinds of things. Jealousy and resentment.

"What you said is too professional, but I finally understand why INS is so popular. You have satisfied the ideas and needs of us users, right?" Amanda's beautiful eyes shone with wisdom, looking at Arthur said.

"Hehe, that's right, user experience is the key." Arthur looked at Amanda with great admiration and approved.

"Hehe, since the user experience is the key, can I make some suggestions?" Lydia said with her mouth raised, looking at Arthur with sly eyes.

"Of course, any suggestions are welcome. INS is just a road, and it needs constant changes to keep going." Arthur said with a smile.

"Resolution, I have to say that the resolution of photos taken with mobile phones is really low. Why can't you upload photos from digital cameras?" Lydia asked, seemingly a bit difficult.

"Hehe, the resolution is indeed a flaw in our software, but that's because it is limited by the hardware of the mobile phone. Under the limited hardware conditions, the quality of the photos taken with INS can be said to be perfect, especially the various filters. It can reach the same technical level as a digital SLR camera.”

When Arthur heard that Lydia's question was a defect that was complained by users, he couldn't help explaining with a smile, "As for why the permission to upload photos taken by digital cameras is not allowed, I think the most attractive point of the photo wall is that, Most of its photos are taken with icrazy phones or other smart phones, because it introduces equality.

That way, you can see what kind of photos others can take with the same technical constraints. Sometimes photography technology is determined by equipment, and sometimes it has nothing to do with equipment at all. Knowing that there are millions of people taking photos with the same cameras and apps as you can inspire you to find ways to get more creative with your photos. Therefore, the three aspects of restriction, quality and audience combine to make INS very popular. "

"So that's how it is!" Hearing Arthur's explanation, Lydia suddenly realized that the smile on her pretty face became brighter, and her eyes on Arthur became brighter.

"Hehe, after talking so much, why don't we take a picture and post it on INS?" Amanda suggested with a smile on her face, her beautiful eyes twinkling at Arthur.

"Good idea!" Lydia also agreed with her beautiful eyes shining brightly.

"Hehe, no problem." Taking a photo with the two famous ladies and sisters, Arthur naturally would not refuse, not to mention, deep down in his heart, he still had the idea of ​​picking the next one, or making it round.

"Crack——"

With the help of a waiter, the three of them stood together and took a group photo with their mobile phones. Lydia, who took the mobile phone from the waiter, held up the mobile phone, nestled on Arthur's shoulder very naturally, and once again " "Click" and took a very intimate photo.

In this regard, Arthur just responded with a gentle smile, acting very gentlemanly, and Amanda did not show much, and after taking a separate group photo, she sent an invitation to Arthur with a bright smile.

"Arthur, when are you free? I'll take you to the Friends of Finn organization to meet everyone. I think everyone will welcome you to join."

"In the next few days, I will be free. After the 13th, I will be very busy. You also know that I just acquired the New Jersey Nets and I will start the draft soon, so I will become busy." Arthur said with a smile.

"Then how about tomorrow afternoon?"

"OK, no problem..." Arthur readily accepted.

Seeing the sweet and bright smile on her cousin's face, Lydia frowned slightly, but she quickly relaxed it and restored her smile.

In the following time, Arthur's humor made Amanda and Lydia laugh constantly. The laughter of the three made others pay more attention to the location of the three. At the same time, many famous ladies and daughters were very generous. Go up to meet Arthur and join in.

In the end, a cheerful circle of seven or eight people surrounded Arthur. For these "slutty bastards" who obviously wanted to tease him, Arthur behaved very gracefully and decently, taking care of everyone at the same time, It also highlights his closeness to the Hearst sisters.

"Tonight, you are too obvious? Are you really determined to make a move?"

After the reception was over, Lydia frowned slightly on the car back to the Hearst Manor, staring sharply at the change in her sister's expression, and questioned with some unhappiness.

Amanda stretched out her hand to stroke her golden hair, looked at Lydia's pretty face with a half-smile, and said very calmly: "Such an excellent man, why don't I take action, and those so-called rich 'princes' in New York In comparison, he is the real nobleman. Don't you think he is very suitable for me in all aspects?

What, you want to dump your little sweetheart male model and compete with me? "

Lydia narrowed her eyes slightly, snorted coquettishly, and said with a sneer: "The Hearst family's property is not so easy to inherit!"

"Heck, I don't think his ability to create wealth and future industries will be less than that of the Hearst Group!" Amanda replied with a coquettish smile, then stretched her arms around the shoulders of the somewhat angry Lydia, raised her eyebrows and said with a smile: "We are in the same group, you should help me, besides, the success rate of my shot is much higher than yours, isn't it?"

Lydia rolled her eyes angrily, shook her shoulders and tried to break free from Amanda's embrace, but failed, and said with a sneer, "He has a girlfriend now."

"Hey, that little Tennessee girl? Don't be kidding, everyone knows that this young and rich earl is just playing around, countess, not everyone can sit still!" Amanda was a little arrogant said sarcastically.

"This time I'm very serious, even that upstart daughter can change her beliefs for that so-called rich second-generation business rookie, why can't I take the initiative to catch this real diamond man.

Countess, hehe, don't you think it suits me well? "

For the convenience of reading next time, you can click "Favorite" below to record this time (Chapter 487 Countess, very suitable for me!) Reading records, you can see it next time you open the bookshelf!

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