I Am the President of the University

Vol 4 Chapter 653: Advertising screens on 0 million 1 day

Latest website: 2:30 pm.

Zhejiang University.

"okay, I get it."

Principal Wu Wanhui just finished the call and dialed another one.

"Notify Li Xiangqian of the admissions office and ask him to come to my office before 3 pm."

After doing all this, Wu Wanhui looked up at the words hanging high on the wall in front of him.

【Seeking Truth and Innovation】

To be precise, it is [Seeking Truth] and [Innovation]. This is the school motto of Zhejiang University.

The school motto can be said to be the spiritual backbone of a university, and it is also a kind of inheritance.

For example, Tsinghua University’s [Continuous Self-improvement, Virtue and Virtue], Peking University’s [Freedom of Thought, Compatibility];

[Seek truth from facts] from Renmin University of China, [Continuous self-improvement, unity of knowledge and action] from Northeastern University;

Fudan University's 【Knowledgeable and dedicated, inquiries and careful thinking】, Soochow University's 【Nurturing the world and righteousness, the law is perfect for the past and the present】;

Wuhan University's 【self-improvement, Hongyi, seeking truth, and innovation】, Nankai University's 【Fairness, fairness and ability, changing with each passing day】;

[Seek truth from facts, dare to be the first] of Hunan University, [Continue to strive for self-improvement and stop at the best] of Xiamen University.

You will find that the two words [seeking truth] and [self-improvement] will appear very frequently.

Principal Zhu Kezhen is the most influential and the most contributor among the successive principals of Zhejiang University, and he is also the beacon for Wu Wanhui to move forward.

[Innovation] means literally, there is nothing to explain, and [Seeking Truth] comes from Principal Zhu Kezhen.

Wu Wanhui has never met Principal Zhu Kezhen, but the source of this passage seems to be inscribed in his bones.

On November 1, 1938, President Zhu Kezhen gave a speech on "A Model of Wang Yangming and College Students" at the opening ceremony in Yishan, Guixi.

Among them: "The so-called seeking truth is not limited to burying one's head in reading or doing experiments in the laboratory. The path of seeking truth, the Golden Mean puts it best, is "learned, interrogated, deliberated, discerned, and practiced." . Knowledgeable interrogation alone is not enough. It must be deliberate, self-initiated, and single-minded to study the gains and losses..."

To put it simply, [seeking truth] means "just ask right and wrong, regardless of interest."

"It's just how difficult it is to do it all..." Wu Wanhui gave a wry smile and sighed.

If possible, he really only wants to be a scientist who only asks academics, not the principal of Zhejiang University.

He guessed that when Yu Qiuyu resigned as the principal of the theater, he should have been very relaxed and relieved.

Full of thoughts, finally interrupted by a knock on the door.

Wu Wanhui's face was stern, "Go in."

"Principal, are you looking for me?"

Li Xiangqian, the director of the admissions office, looked at the principal's face, with an unclear premonition in his heart.

"Have you heard about the Guanghua University admissions video?"

"Ahem, I heard."

"How is the progress of the admissions video this year?"

Li Xiangqian hesitated, but still truthfully said: "It's already being filmed."

Generally, college admissions videos are supervised by the admissions office. If the school has Xinchuan College, it will be handed over to Xinchuan to shoot and produce, and if not, it will cooperate with off-campus advertising and film companies.

Although Zhejiang University has a school of media and international culture, for the quality of the promotional film, not only the production is assigned to a special responsibility, but even the dubbing is also a professional dubbing anchor.

Among the promotional videos of major colleges and universities, the highest quality is Shenzhen University.

Followed by Fudan University, Xiamen University and Zhejiang University, which are rich and valued.

Qingbei is all given to his students to shoot. After all, the confidence of TOP1 is there, and it doesn't pay much attention to it. It simply serves as a platform for students to exercise.

"Do you have any opinion on this incident?" Wu Wanhui asked.

"I, I..." Li Xiangqian was miserable, what should I say?

It's not of the same grade at all. People just smashed millions in for shooting and production, not to mention putting big shots in.

"Hey." Wu Wanhui sighed faintly, this is indeed to blame for the other party.

Finally, he waved his hand, “For the undergraduate admissions video, the school will allocate another 200,000 yuan to the school. The quality will be improved. Guanghua is at least not inferior to other schools.”

"Good principal." Li Xiangqian breathed a sigh of relief and quickly responded.

I am afraid that the president will say that the quality is better than Guanghua University.

Silk, how does the mass of several million compare with the mass of hundreds of thousands?

...

Shenzhen University.

Li Qingquan, who is the principal and also the secretary, had an unpleasant face. He scolded Director Tang of the Admissions Office:

"I don't care about the difficulties of your admissions office, but the promotional video must overtake Guanghua University!"

Director Tang cried and said, "Principal, Guanghua and the others are rich..."

Li Qingquan snorted coldly, "Just their Guanghua is rich? Our school is rich too!"

"But they may spend several million in a promotional video..."

Li Qingquan gritted his teeth and said: "We can also take out one or two million!"

As a domestic double-fee book, Shenzhen University was not well-known in the past, but in recent years it has become tougher and tougher year after year because of the money it has thrown.

Promos can be big or small. Shenda is not short of money, but lacks fame and source of students, so it is always willing to spend money on propaganda.

After all, Shenzhen University is located on the first street in the universe, and has the nicknames of Shenzhen Tuhao University, Shenzhen Litchi University, and Shenzhen World Cup University.

As one of the four first-tier cities, Pengcheng has the only card-faced university, Shenzhen University, so there is no shortage of funds, not to mention a bunch of alumni who serve as chairman and president.

For example, there are four founders of Fujitsu Group, including Xiao Ma, who all graduated from Shenzhen University. They are really not short of money.

In fact, Director Tang really wants to say that the number of millions of others may start at five or six million, which is not the same as the one or two million of your elderly.

"Guanghua is also preparing to vigorously put advertisements..."

"We also vote!"

"It is said that it will also be on the big screen of Times Advertising..."

"Let's... wait, Times Square?"

Li Qingquan's voice stopped abruptly, and asked unnaturally, "Which Times Square?"

Director Tang couldn't smile and said, "Principal, of course this is the Times Square in New York, USA."

"Is it expensive to board?" Li Qingquan was still not reconciled. The only advantage of Shenzhen University is more money. Can't the final advantage be gone, right?

"Times Square has many large advertising screens, both expensive and cheap."

"You just say the best effect!"

"The best one is of course the Nasdaq big screen, followed by the Reuters big screen. As for the price..." Director Tang was taken aback, and said vaguely, "I don't know this too well. I seemed to listen to someone before. As I said, the Nasdaq big screen should be 200,000 a day, right?"

"Sweet knife?"

"How is it possible, of course it is RMB..."

Li Qingquan's expression was a little slow when he heard that it was RMB, but this 200,000 a day is not a small number.

"Is there a requirement for the number of days? Can we just pack two or three days, um... four or five days at most."

"It should work, I'll find an advertising agency to ask later." Director Tang said uncertainly, and he didn't touch this stuff either.

Who would have thought that the school’s admissions video would be advertised on the Nasdaq screen in Times Square.

This Guanghua University is really ill, and it is too much money to burn his hands?

Seeing that the principal was very concerned about this matter, Tang Wendian contacted an advertising agency after returning to the office.

"What? You say it again???" Tang Wendian exclaimed.

"It is 20,000 yuan in 3 minutes and 30,000 yuan in 5 minutes. This is still a one-off? Why don't you rob the bank!"

Tang Wendian was so angry that he directly hung up the phone.

As a result, I even asked a few companies, but they were all the same.

There are two ways for the Nasdaq large screen, one is by second, 18 times a day, 5 seconds and 10 seconds each time, and the corresponding price is 12,800 yuan and 16,800 yuan.

The second is to count by frequency, 20,000 yuan for 3 minutes and 30,000 yuan for 5 minutes.

If 3 minutes is enough for the admissions video, it naturally takes 5 minutes.

But the price is too bad!

30,000 yuan in 5 minutes, 360,000 yuan in one hour, wouldn’t it be 8.64 million yuan for the whole day? ? !

This is too far from the price in his memory...

However, Shenzhen University also has a School of Communication. Tang Wendian plans to find a teacher in advertising to ask a reliable agency tomorrow.

The next afternoon.

When Tang Wendian asked a young teacher named Hu to talk about this, the other party was dumbfounded.

"Director Tang, you have been cheated. Those advertising agencies are all cheating newcomers, just like those celebrity fans who raise funds to send their idols on the big screen to find them. The regular ones don't come by the number of times."

Tang Wendian was speechless, "Teacher Hu, do you have a reliable agency to introduce?"

Teacher Hu thought for a while and said, "Yes, then I will quote a number, and you can just say that I introduced it."

"Okay, thank you so much, Teacher Hu."

"It should be done for the school."

After being polite, he smiled and sent Xiao Hu away, Tang Wendian slowly exhaled a stale gas, and the depression in his heart also disappeared.

Without any doubt, he called at the number left by Xiao Hu.

According to an acquaintance, the quotation I encountered was a normal one.

But at this price, Tang Wendian still hurts.

"Manager Xu, can't the price be lower?"

The other party smiled bitterly and said sincerely: "Director Tang, our normal specification is 15 seconds per advertisement, 264 times a day, covering two weeks, 1.18 million."

"But you are a promotional video. If you count it as a 5 minute piece, it will be broadcast 12 times a day, even if it costs 536,000 yuan a week."

"Let's make less, just make friends." Tang Wendian bargained tirelessly.

Shenda's name is somewhat useful, the other party hesitated, and finally said helplessly: "Oh, since Director Tang has said so, I can reduce it to 500,000 yuan at most. It really can't be lowered."

"Otherwise, you are the director of Shenzhen University, and it would be difficult for someone else to give this price."

"This..." Tang Wendian also didn't expect a Nasdaq large screen to be so expensive.

500,000 yuan can only be used for 7 hours. Although it is much better than yesterday's 30,000 yuan in 5 minutes, it is far from his original idea.

How can he explain to the principal...

The other party was not in a hurry and waited patiently, but after Tang Wendian agreed, he was dumbfounded in time.

"What? Only before June 9th?" Tang Wendian was puzzled, how could he not squeeze out even one hour 24 hours a day.

Is it possible to be taken advantage of so much?

"Why not the next day?"

"Because they were booked from June 9th to June 30th, only from June 1st to June 8th there are vacancies." Manager Xu seemed quite envious in his tone.

I don't know why, Tang Wendian was haunted by an unknown premonition.

China's college entrance examination is on June 7th and 8th. The other party's time card is a bit too accurate.

Tang Wendian hurriedly asked: "Who made it?"

"It's also strange to say that in the past our customers were companies, and occasionally there were some celebrity brains... Loyal fans would send birthday wishes to his giegie or something, but the university put a promotional video on Times Square Nasdaq The big screen is amazing too!"

"At first I thought that Guanghua University was the only one who was taken advantage of. I didn't expect Shenda to be the same."

The manager Xu said that he had leaked his mouth~www.wuxiahere.com~ sweating profusely, and quickly changed his words: "I don't know Director Hatang, I mean to praise your pride."

"The Guanghua University in Ludao?" Tang Wendian asked with the last glimmer of hope.

"Yes, it's Ludao, 22 days, even if there is a discount, at least more than 10 million yuan, it is really too rich."

Manager Xu's emotion Tang Wendian didn't listen at all. At the moment of confirmation, his eyes were completely dark.

The world is spinning.

It's over, the principal's arrangement is messed up!

...

On the other side, in Guanghua University.

Wang Dalong sat on the edge of Qiuzhen Lake in a daze, his face full of depression.

"No way to write..."

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like