I Want to Be the King of Football

　　 In the living room of the apartment, Su Dong looked at Jorge Mendes who was opposite.

　　 At this moment, the Portuguese agent is all smiles and looks quite in a good mood.

　　 On the coffee table between the two, there are several business cards and several letters of intent for cooperation. They come from different companies and brands, but they have only one purpose, and that is to sign a cooperation with Su Dong.

　　 To put it simply, it is sponsorship.

This is not a new vocabulary. Su Dong has heard of NBA sponsorship activities in the United States more than once, as well as the situation of Beckham in the Premier League. Even the jersey sponsorship of each team is the bulk of the income, including Lisbon. sports.

　　 Currently, Sporting Lisbon’s shirt sponsor is the American sports brand Reebok.

　　 Among the few business cards in front of Su Dong, one of them is the president of Reebok Europe.

But in addition to Reebok, Adidas and Puma from Germany, Umbro from the United Kingdom, and Nike from the United States are all very interested in Sudong, and this is only the sports field, there are other industry brands, such as beverages, Credit card etc.

"You know, Reebok is a sponsor of Sporting Lisbon. They are very happy to see you wearing their boots, and they have been paying close attention to your performance. Now, they feel that the time is right and they want to go further. Cooperation."

　　 Jorge Mendes introduced the current situation to Su Dong, and his heart was full of surprises.

　　 He didn't even think that Su Dong actually contained such amazing commercial value.

　　 Even if he hadn't found this after sitting down with executives of brands such as Reebok, Nike and Adidas, he would have seriously underestimated the value of Su Dong.

"Whether it is Reebok, Nike or Adidas, they are very optimistic about you. They believe that football has a fan market of hundreds of millions in China, especially after China has reached the World Cup finals. The whole country is jubilant, and Adidas has always Both are important partners of Chinese football."

"There is also the Asian region. Judging from the current situation, you are the best performer among Chinese overseas players and the best prospect among Asian overseas players. Any sports brand that is optimistic about Asia, especially the huge market of China, will They value you very much, so they are very sincere."

　　 Su Dong nodded, and he understood the situation for a while, but he still didn't know what he should choose.

　　 He really didn't know anything about commercial sponsorship.

"That's it. I got a general understanding through our partners in the United States. Nike is currently negotiating a contract with NBA rookie James. It is expected to be around US$90 million in seven years. Of course, for now, the Chinese market is not as good as it is. The US market, but the potential is very large."

　　 "It has been revealed that Reebok is in contact with the Chinese NBA star Yao Giant. The sponsorship cost is likely to reach 10 million US dollars per year, which shows that Reebok attaches importance to and is optimistic about the Chinese market."

　　 For Yao Giant, Su Dong is naturally no stranger.

　　 "For now, I don't think I'm comparable to Yao Giant. He is a national idol and the number one pick in the NBA draft."

"No, no, Sue, you are wrong." Mendes shook his head and reminded: "You have to know, for now, your performance is indeed not as good as Yao Giant, but you have to know the market position and influence of football. Power is much higher than basketball, because football is the world’s largest sport."

"Of course, I don't mean to say that we can ask for the same sponsorship fee as Yao Giant. You are still young, and then we will land in the four major leagues. I think we don't need to sign the kind of long-term contract that takes six or seven years. ."

"what do you mean……"

"Three years, the sponsorship fee can be discussed. If you want a six or seven-year long-term contract, yes, we will ask for a higher sponsorship fee, because we have to consider what your development prospects can achieve during this period of time. degree."

　　 Su Dong is only eighteen years old now, six or seven years later, he will be twenty-five at most.

　　 But as Mendes said, long-term appointments have the advantages of long-term appointments, but short appointments also have the advantages of short-term appointments.

"In addition, we also consider the other party's brand advantages. For brands with great influence on a global scale, such as Nike and Adidas, we can make a slight concession in sponsorship fees because we can use their platforms. And influence, including ourselves, to realize the improvement of business value."

　　 "For relatively weaker brands such as Reebok and Umbro, we should have higher sponsorship fees because they are indeed inferior to Nike and Adidas in terms of packaging players."

　　 When Mendes said that, Su Dong understood a little bit.

　　 "Then how much do you think is appropriate?" Su Dong asked with concern.

　　 He had never thought about sponsorship fees before, and he didn't know how much he should pay.

　　 "One and a half million euros to two million euros." Mendes laughed.

　　 Su Dong was a little surprised. Not only him, but Ronnie who was sitting nearby was also very surprised.

　　Mendez was very satisfied with the reaction of the two boys, "I mean, every year!"

　　 "Every year?" Ronnie fell silent, "Can't it work? That's so high?"

　　 Su Dong was also a little skeptical.

His current monthly salary is only 10,000 Euros, and 120,000 Euros a year. With other bonuses, it is between 150,000 and 200,000 Euros for full play. Now a sneaker sponsorship contract costs one hundred and fifty. Ten thousand to two million euros?

　　 This is equivalent to ten times his annual salary.

　　 "I have the confidence to talk about it." Mendes said confidently.

　　 Seeing his expression, Su Dong also knew that he must have studied and investigated in detail.

　　 "Jorge, I found you too partial." Ronnie muttered sourly from the side.

　　 "Eccentric?" Mendes was a little surprised, "How do you say?"

　　 "Look, the contract you gave Sura costs 1.5 million euros at every turn. What do you give me? Reebok only gives me how much every year now, almost nothing good?" Ronnie felt uncomfortable and wanted to cry.

　　 There is no harm without comparison, he is too miserable!

　　 Mendes shook his head and smiled bitterly.

　　 "Ronnie, you need to know, what is the total population of Portugal?"

"Ten million."

　　 "What about China?"

　　 "Uh..." Ronnie didn't know, so he could only look at Su Dong for help.

　　 "1.4 billion."

　　 "Ten...1.4 billion?" Ronnie jumped up again.

　　 What is that concept?

"Now you understand? A huge market of 1.4 billion or a Portuguese market of 10 million, which one do you say is bigger? Also, there are many Portuguese stars, the biggest names being Figo and Rui Costa. , But what about China? The player with the best development and the greatest potential is Su Dong."

　　 When Mendes said that, Su Dong himself felt a little embarrassed.

　　 It is not that he is capable, but that the motherland is too strong and the market is too big.

　　 Ronnie blinked his lips playfully, then looked at Su Dong sadly, "Su, anyway, I'm holding your thick thigh tightly. You will have to cover me in the future, and I will mix with you."

　　 After finishing speaking, he really wanted Xiaoniao to lean over, but Su Dong smiled and pushed him away.

　　 I have to say that the news brought by Mendes really surprised Su Dong.

　　 Before that, he had never thought that he had such an amazing commercial value.

　　 This is the case now, what about after?

　　 "Ronnie, you don't need to belittle yourself. Although the Portuguese market is small, as long as you continue to work hard and become famous in the four major leagues, the commercial value will naturally follow."

　　 "Really?" Ronnie seemed to see the light.

　　 Everyone knows that since he was young, the first goal of playing football is to win, and then money.

　　 So far, he has not seen the opportunity to realize his family's wishes, because he has not made enough money.

"Actually, the UEFA Cup is a good platform. As far as I know, there are already many teams from the four major leagues paying attention to you and Quaresma. I believe that as long as you continue to work hard, within two years, You will definitely be able to land in the four major leagues."

　　 Mendes’ words made Su Dong and Ronnie both feel a surge of blood.

　　 The four major leagues are the arena where all professional players aspire to be on.

　　 "Next, I plan to talk to Aurelio again."

　　 Su Dong and Ronnie looked at each other and both became concerned.

"How to say?"

"As far as I know, Boloni will not give up Nicolet anyway, but with the current performance of Su Dong, he can completely replace Nicolet in the start. However, his opinion is not completely unreasonable. Years old, two-line combat is too intense for you, which is not a good thing."

　　 Nuno Cruise also mentioned this to Su Dong, that is, if you are too tired to fight, it is easy to cause muscle overwork, which may leave hidden dangers, which is not a good thing for his future development.

　　 Many young players became famous because they participated in too many games when they were young ~ www.wuxiahere.com ~ muscle overwork, so that they often get injured after adulthood and suffer from injuries.

　　 Whether it is 18-year-old Su Dong or 17-year-old Ronnie, they must pay attention to this problem.

“In that case, I’m thinking, it’s better to focus on the UEFA Cup and try to play more UEFA Cups. As for the Portuguese Super League this season, to be honest, I personally think that Mourinho’s Porto strength is stronger than Sporting Lisbon. ."

　　 Su Dong understood what Mendes meant.

　　The benefit of playing the UEFA Cup is very obvious, that is, let more teams in the Big Four leagues see them.

　　 The European game is the stage that tests the player's strength the most. It also tests the players' ability to face different styles and teams in different leagues. This is more valuable than the Portuguese Super League.

　　 If you want to land in the four major leagues, then the European War is the best platform.

　　 "Will Aurelio agree?" Ronnie asked concerned.

　　 If he can choose, he also wants to go to the four major leagues instead of staying in the Portuguese Super League.

　　 Even the midstream teams that go to the four major leagues are more promising than the Portuguese Super League.

　　 "Don't worry, at this point, the interests of Sporting Lisbon are the same as ours. They are eager to sell a Ugo Viana every year, do you say he will agree?" Mendes smiled inexplicably.

　　 Speaking of Ugo Viana, Su Dong wakes up secretly.

　　 Rui Costa II, who shined in Portugal last season, has lost himself in Newcastle.

　　 Except for the first round of the Premier League against West Ham United, the rest of the season is basically played off the bench during garbage time.

　　 Several times when he called Su Dong, Hugo Viana was very distressed and depressed.

　　Sometimes, it's not necessarily a good thing to land on a big team too early.