King of Special Effects

In mid-June, Gusu Runbaijin ushered in a very important day, after Yiyang Holdings and Jiang Xin took over the company.

All the company's mechanisms, projects, and development models have undergone fundamental changes. Except for most of the company's personnel, other aspects can be regarded as earth-shaking innovations.

Now, the first TV series completed by Run Baijin after Jiang Xin took over has officially launched.

On the evening prime time of June 18th, "Mistakes" officially landed on Jiangnan Satellite TV to meet the audience. At the same time, there will be three consecutive episodes of Penguin Video. These three episodes are free, and VIP is required for the subsequent episodes. watch.

"Misunderstanding" sold 5.6 million for a single episode, which can already be regarded as a rare high price in the TV drama industry. Of course, like those TV dramas with big productions and a strong star lineup, they sold tens of millions of episodes There are also.

At 8 o'clock in the evening, there was no reaction on Jiangnan Satellite TV yet, but on Penguin Video, just ten minutes after it was launched, the bullet screen was already full of people.

"In order to watch this TV series, I paid for Penguin membership, I hope it will be worth the fifteen yuan a month's membership fee!"

"Yi Yang bought the film and television copyright with 8 million yuan. I heard that there are still special effects produced by the Liangyi Media team. It must be something to watch!"

"The first episode is a war drama. Isn't this a court drama? Why does it feel different from the novel?"

"This is an adaptation of a novel. If it is to be made into a TV series, it must be modified according to the audience's visual requirements, and the screenwriter of this TV series is the author of the novel himself."

"Chacha, she was the screenwriter for "The Titan" directed by Yi Yang before. As a historical drama, war dramas are absolutely indispensable."

"From the novel, Chacha's loyal book fan, I hope this drama will not ruin the original like other novels."

On Penguin Video, judging by the comments from these viewers, the response is not bad.

Unlike movies, TV dramas mainly focus on the plot.

If the plot is good, the acting skills of the actors are in place, coupled with strong visual effects, then the TV series will be successful.

The first episode of "Misunderstanding" started with a war scene, and it was a very shocking war scene.

In the Mobei Grassland, the contest between tens of thousands of Ming troops and tens of thousands of Mongolian troops, from infantry to cavalry, the two armies confronted and charged, for men, that scene was more enjoyable than watching a movie.

The two leading actors Jiang Xin and Lu Yang appeared on the stage. They have enough action scenes and are very eye-catching.

"Damn it, did I watch the wrong TV series? Is this a TV series?"

"In this scene, the producer of this TV series Penguin does not charge for it, is it going to be a blood loss?"

"Sure enough, sure enough, it is worthy of being produced by Liangyi Media. They don't produce bad movies, which is a very resounding slogan."

"I dare say that this episode alone is not comparable to many domestic war movies."

"Watching the first episode, I'm looking forward to the next gathering. First fill up the Penguin membership and get ready."

The beginning of the article is high-energy, which is the consistent style of Liangyi Media. Now that Runbaijin is acquired by Yiyang, it has also become their style.

The high energy at the beginning is a movie strategy, which can make many people have the intention to watch it. It is also possible to use this routine in the production of TV dramas.

At the same time as this TV series, there are several other ones.

The new urban shopping mall and the romantic drama "Business" starring Hu Yige have also been launched on Beijing Satellite TV for several days.

The ratings of the TV series starring Hu Yige have always been very good. He has a large audience. He is for handsome guys, but among his fans, there are even more male fans than female fans.

"Business" has been online for four days, and its ratings have exceeded 3.0, which is a very good result. On the Youku platform, the on-demand volume has also exceeded 30 million times.

Before "Misalignment" was launched, "Business" occupied the top ratings of TV dramas in the same period, but judging from the current response of "Misalignment", their status should be shaken.

The other is the urban love drama "relatively with the wind" starring Yifei.

The trailer of this show has been broadcast on Mango TV, and the exact launch time has also been confirmed.

This is Yifei's second comeback strategy. Her "Peacock Empress" failed, and it also attracted a lot of abuse from the audience. She evaded hundreds of millions of taxes and wanted to continue her gold-fishing behavior as if nothing happened.

"Relatively Follow the Wind" is not yet online, but there are quite a lot of topics about Yifei on the Internet.

There are positives and negatives!

Some people even dug out the still photos of Yifei's bed scene when she first debuted and made it into the news.

Many people think that this is because the self-media moved out to blog people's attention to earn traffic. Of course, there is no shortage of suspicions that some people use various topics to hype and gain popularity under the hood.

And as the launch date of "Relatively Follow the Wind" is approaching, there are more and more topics about Yifei on the Internet.

When someone reports negative news about her, the studio will respond immediately, and the tone of response to almost any problem is the same: this is not true!

Whether it is true or not is unknown, and not many people are bored enough to care about such a topic that has nothing to do with them.

So many false and true news broke out, far less fierce than the storm of "tax evasion and tax evasion".

After this incident, Yifei's character design has been completely ramped up. No matter how many hot topics you make, how good movies or TV series you make, people will always remember that you have evaded hundreds of millions of taxes.

This is the consequence of the blackening of a matter. For people who rely on fame for a living, this matter is very serious and directly affects their careers.

Originally, there were not many people who paid attention to "Relatively Follow the Wind", but now "Misalignment" has only been online for three episodes and has attracted the attention of many viewers.

After the night of the premiere, even Hu Yige expressed his gratitude that if "Business" and "Mistake" were released together, it might appear even LOW.

This is the second TV series produced by Jiangnan Satellite TV and Liangyi Media. Although "National Memorial" has not been nominated for any TV series awards, the ratings it has gained and its side benefits are very impressive.

This is one of the reasons why Jiangnan Satellite TV set a high price of 5.6 million for an episode of "Misunderstanding", and, unlike "National Memorial", "Misalignment" has a lot of product placements.

Most of the debts that Runbaijin originally owed were paid off through such advertising business, plus some advertising sponsorships that Jiang Xin pulled later, as well as endorsement advertisements brought by Zhao Yinger.

If you look carefully, you will find that there are many billboards with the names of businesses on many street scenes in "Misunderstanding".

Of course, so many advertisement placements have not affected the audience's experience of watching the drama at all. The place that should be shocked is still shocking, and the place that should be touched by the scene can still be touched by the scene.

Gaining both fame and fortune is also a way for TV dramas to succeed.