Live: Husky Tianxiu at the Goddess’ House

Although Douyin has developed a popular short video software, in fact, their life is not easy.

In fact, this kind of software has been pioneered in the empire.

Such as Iceberg and Xunshou.

The reason why Douyin can find a bit of vitality in the cracks is mainly because of their software, the user experience may be better.

But this alone is not enough.

If you want to become bigger and stronger, you also need to spend a lot of money for promotion.

This fee is a heavy burden for a newly established company.

At present, Douyin's profit model is very simple, the same as that of the goose factory in the past, and there are users who don't know how to realize it.

Goose Factory's later solution was to use user resources to develop and represent various games. It has become a game Internet giant with a market value of more than one trillion.

But obviously, this road is no longer feasible for Douyin.

After all, the game market is close to saturation, and there is a mountain like the goose factory in front of them. It is difficult for a small company to turn over.

Moreover, Goose Factory seems to have sensed the potential of short videos recently, and has also developed an APP, micro video.

With the extensive user base of Goose Factory, it has gradually caught up with Douyin.

Based on this situation, the Douyin development team is currently seeking financing and wants to further quickly occupy the market.

However, it seems that the market feedback is not good, and the capital is still in a wait-and-see state. After several rounds of financing, there are only 200 million soft sister coins.

This amount of money is just a drizzle, and it doesn't play a big role at all.

Seeing that the market is being eroded step by step by other short video platforms, the entire Douyin development team has been extremely depressed recently.

…

At nine o'clock in the morning, Douyin headquarters building, in the conference room on the top floor.

A group of founders are having a daily management meeting.

But it seems that everyone's face is not very good-looking, all of them are preoccupied.

Executive President Zhang Lei glanced at everyone, then picked up a document in front of him, then turned a few pages, and finally looked at Peng Zhishun, Director of Operations, and said, "Director Peng, Please give us a brief report on the latest financing results..."

After hearing this, Peng Zhishun nodded, and then said calmly:

"At present, half a month has passed since our third round of financing, and a total of three imperial VC firms and one foreign VC have expressed interest in our products.

Three imperial venture capitals, the largest one promised to invest 300 million soft sister coins, Dongying Ventures, willing to invest 3 billion! The information in your hands has a detailed introduction, if there is anything you don’t understand, you can read it again…”

After Peng Zhishun's introduction, the whole conference room suddenly became lively, and a group of founders began to discuss this financing.

"It seems not bad! Three billion is enough to solve our current urgent needs..."

"It's just that this company seems to be a foreign venture capital company. Do we want to cooperate with foreign countries?"

"What about his country! We are currently continuing to fund and do promotions, and the operating cost of the software is also an astronomical figure, so I agree to cooperate with this venture capital."

"I agree too..."

“…”

Three billion in financing gave these founders hope, and even except for a few people such as Zhang Lei, no one picked it up. Check the detailed report of the financing.

At this time, Zhang Lei, as the CEO, took a close look at the report, his face suddenly gloomy, and the hand holding the document began to tremble slightly: "Everyone, you should take a closer look first. In this report, we are deciding whether to cooperate with Dongying's venture capital company or not!"

If these people did not follow him to start a business, it is estimated that Zhang Lei would have scolded him directly.

The conditions of Dongying Ventures are too harsh!

Inject 3 billion capital, requiring 51% of the shares, and their people will join Douyin to manage daily operations.

What is the difference between this and being acquired?

Soon!

His face darkened.

Douyin is a software created by these people. Everyone has put a lot of effort into it, and it seems that there is nothing wrong with comparing it to their own children.

But what if you don't agree to this condition?

With the current speed of burning money, it can't last for a month at all. It seems to be very popular, and the number of users is increasing by tens of millions every month, but in fact, only the top executives know that every month Lost more than 200 million soft sister coins.

If there is no new round of financing, or the amount of financing is not much, it is really possible to withdraw from the historical stage directly.

After all, the company’s programs have to eat, and the authors of the original videos also have to eat, and the anchors of the recently started live broadcasts also have to eat.

If you don't have money, you can't keep these things.

Once these productive forces pass away, so will the active users, and eventually become an empty shell.

"Director Peng, is there any other way?" Zhang Lei looked at Peng Zhishun beside him with a solemn expression, and asked again.

"Yeah! Lao Peng, there can't be any other venture capital companies with better conditions besides Dongying's venture capital company?"

"This condition is too harsh. Once we agree, years of hard work will be gone!"

As Zhang Lei spoke, several other founders also looked at Peng Zhishun and asked.

But unfortunately.

Peng Zhishun could only shake his head with a wry smile, and then replied:

"At present, only the capital injected by the Dongying family can meet our requirements. Some venture capitals in the empire are not very optimistic about our company. Moreover, Dongying Ventures has another condition. They replied, no waiting!"

After listening to Peng Zhishun's words, several others, including CEO Zhang Lei, fell into silence and deep thought for a while.

In fact, things are very simple.

Promise the conditions of Dongying Ventures, and then give up the management rights, Douyin can continue to survive.

Reject this condition, wait for their ending, and slowly be pushed out of the game...

Business competition has always been so cruel and ruthless!

While a group of Douyin founders were in the conference room on the top floor, their faces were heavy and their brows were furrowed, two special people came to the reception in the headquarters office building.

A man looks in his forties, with a resolute and calm face.

The other was in her twenties and looked cynical.

These two are Liang Chenghai and Qin Xiaobai who came overnight...