My Age of Investment

   Chapter 1205 Dilemma

   "Wang Jinhua wants to raise money to expand their company's business scope from acting brokerage to film and television production."

   "Yu Dong also wants to raise money very much. He intends to upgrade Bernard into a group, under the jurisdiction of film and television production, distribution, brokerage and other businesses."

   "Hua Ce's Zhao Yifang asked me if I could send their costume dramas to overseas markets to test the water."

  …

   A few days later, Xia Jingxing sat in the office and calmly listened to Rao Lei's report on further contacts with major film and television companies and brokerage companies.

   He didn't have time to go off the court and negotiate with the gang in person, and entrusted this work to Rao Lei.

   "You tell them that money is not a problem, and resources are not a problem, but we must first complete the indicators we set."

   Rao Lei smiled, "Okay, I understand! Now their stars will be miserable, and they will be treated like donkeys of the production team."

   "No matter what they do or how they lash out, I only look at the results of Weibo! If the goal of 100 million registered users is successfully achieved this year, everyone will be rewarded! If they fail to achieve it, they will all be killed!"

  Xia Jingxing enjoyed the feeling of dominating others very much. After all, the two billion RMB he threw out was not a small sum in the entertainment industry at this time, enough to command the heroes.

   Whoever performs better and who is more obedient should invest first.

   Rao Lei nodded, "Okay, I'll go and urge them to show their hands quickly.

   Mr. Gao has urged me several times, saying that domestic Weibo has been completely suppressed by Penguin Weibo, and we must fight back as soon as possible. "

   "Let the pony be proud for two more days, he will soon open his eyes, what is the correct way to open Weibo."

  Xia Jingxing sighed slightly in his heart, thinking that it is basically impossible to rule the country through Twitter, and Weibo can only follow the route of Chinese characteristics, which is pan-entertainment. .

   And once you decide to fully pan-entertainment, you will face a bunch of problems in the future.

   I can't handle that much for the time being. The first task now is to defeat the penguins and survive first.

  …………

  …………

  In the case that the number of Weibo fans is linked to the company's allocation of resources, the entertainment circle still showed unusual madness.

   Soon, model workers with more than a dozen Weibo posts a day, poets who mourn the spring and autumn, and jokers...

   There is even a company that directs a large group of artists to play @games, @each other, and have all kinds of interesting interactions. Fans are dazzled. It turns out that idols are so popular?

   There are also some celebrities who are not aware of the public nature of Weibo, all kinds of foul language, open yellow accents, which lead to a lot of jokes for netizens to watch, and also increase a lot of fans.

  Weibo's suggestion to major entertainment companies is to set up a full-time department to operate celebrity Weibo accounts, but most companies are still in a wait-and-see state, except for a few companies to adopt it immediately.

   After all, Weibo is still a new thing, and everyone has not seen the death of a celebrity set collapse, so many companies allow celebrities to control their social network accounts.

   More importantly, the investment of Envision Capital has not yet been put in place! Therefore, the companies still have some spare capacity for the time being and have not gone all out.

   Despite this, domestic Weibo has stabilized its position under the active posts of many mainland stars, and has not been stepped down by Penguin Weibo.

   At the same time, the momentum on Penguin Weibo gradually diminished.

   Because many users found that the frequency of Weibo updates by celebrities on Penguin is much lower than that on Weibo at home.

   And the content sent by Hong Kong stars is not as rich and down-to-earth as other mainland stars, and there is a slight cultural gap.

   This has also led to users who have registered accounts on both Weibo, after a while of freshness, and gradually shifted their positions back to domestic Weibo.

  The two Weibo platforms, whose registered users seem to be almost the same, keep chasing each other, the number of active users secretly begins to widen the gap.

  …………

  …………

   "Boney, you can't go on like this!"

  Liu Zhiping hurriedly walked into Bonima's office, and handed over a document to the latter, "This is the data as of November 30. Our number of monthly active users has dropped a lot."

   Hearing this, Bonima did not dare to neglect, and immediately took over the document and checked it carefully.

   After a while, Bonima read the document and rubbed his slightly swollen temples.

   took a long sigh and said, "There are also more than 70 million registered users, why do we only have 20 million monthly active users, while domestic Weibo has 50 million."

   Liu Zhiping was entangled in his heart, but finally he gritted his teeth and explained everything.

   "After our analysis, we found that the main reason is that Hong Kong Island stars are too lazy. Many of them only update one Weibo a week, and some even take more than half a month to update a Weibo.

   There is no way to stably produce content, and naturally there is no way to retain users.

  The Internet is free, and the Weibo platform is not our exclusive! "

   Hearing this, Bonima frowned, "Then you should communicate with the people from King Entertainment. Their company has taken so much money from us, so they have to do things!"

  Liu Zhiping shook his head gently and said, "According to the cooperation agreement signed between us, their artists only need to update 50 Weibo posts every year."

   Bonima's eyes almost popped out, "Only 50? How did you sign the agreement?"

   Liu Zhiping explained with a bitter face: "We didn't expect to use this agreement to restrain them at the time, thinking that Hong Kong Island stars are used to posting Weibo, and they will post it every day.

   And it is agreed to send 50 Weibo a year, in fact, the number is quite a lot, an average of one per week.

   It’s just that we never thought that domestic Weibo could be so frustrating. Some of the stars on their side post more than a dozen Weibo a day, just like they have never been on the Internet.

   Alas, we were ill-considered and negligent. "

   Looking at Liu Zhiping, who was apologetic and remorseful, Bonima couldn't bear the scolding, and swallowed the words again.

   As the founder of an Internet social enterprise, Bonima still understands the true meaning of social networking.

   Hong Kong Island stars are not active on Weibo, and they lack interesting interactions with fans. They look like they are on top. How can fans keep holding you and sticking hot faces to cold butts?

   He suddenly felt like he fell into a pit.

   "Martin, can you ask Li Yikai to tell Yang Shoucheng and the others that everyone will cooperate in the future. Now is a critical period, so be sure to support us."

   Liu Zhiping shook his head violently, "I've already looked for it, but it's useless! Yang Shoucheng said that he was also embarrassed because he couldn't force his artists, he could only follow the agreement.

  If we are willing to re-sign a cooperation agreement with King Entertainment, he said it is completely in line with the law. "

   "Bang~"

  Ponima slapped the table with a slap in the face, and said indignantly, "Damn the law, I think it's all about money!"

   Liu Zhiping sighed, "I grew up on Hong Kong Island, I know the environment there very well, and everyone is very utilitarian.

  If you don’t add money, it’s hard to convince them with words like favors and help. "

   Bonima blew his beard and stared, but he was helpless, because they did not breach the contract, and everything was done according to the agreement.

   It can only be said that the penguins were pinched to death.

  In the case of mainland actors and stars being swept away by domestic Weibo, their penguin Weibo can only rely on the power of the Hong Kong and Taiwan showbiz.

   In this case, how could people not slaughter them severely.

   The face of Li Yikai and even the Li family is somewhat underwhelming in front of Hong Kong dollars.

  Ponima resisted the anger in his chest and asked, "How much do they want?"

  Liu Zhiping silently compared five fingers.

   Bonima felt angry and funny, "50 million Hong Kong dollars, why don't they rob it?"

   Liu Zhiping lowered his head and looked at his feet, a little afraid to look into Pony Ma's eyes, and corrected in a low voice, "It's 500 million Hong Kong dollars!"

  Ponima was sluggish and silent for a while, and then he let out a series of frantic laughter: "A group of dead people rushed to the street! Tell them to get out, I just watched Penguin Weibo go bankrupt, and I didn't accept their extortion."

   Liu Zhiping quickly persuaded: "Boney, calm down first, after listening to my analysis, it's not too late for you to make a decision."

   "What else to analyze, is this a matter of money? This is treating us as Kaizi!"

   Bonima's teeth are itchy, and he feels that these people are really nothing, they are completely challenging his tolerance limit.

   It's a pity that he and Yang Shoucheng are still fellow villagers, this fellow's knife is very sharp!

   Seeing Bonima's dazed look, Liu Zhiping felt ruthless in his heart, so he had to shout loudly: "Boney! Please wake up, we have no way out now!

   First of all, it cost us 200 million Hong Kong dollars to sign up the batch of Hong Kong and Taiwan stars to enter Penguin Weibo exclusively!

  Q coins have also been sent out 500 million!

   These hundreds of millions of funds have already been spent, do we just quit and wait for Penguin Weibo to collapse? The stock price hasn't crashed yet?

  Don’t forget, we are still carrying a huge amount of equity pledged debt! "

   Liu Zhiping's deafening remarks woke up Pony Horse at once.

Yes! There is still debt! The stock price must not collapse!

  Thinking of this, Bonima rubbed his face hard and adjusted his mentality.

   After a while, he said viciously: "Then re-sign the agreement with Yingwang Entertainment and the others, we will do what the domestic Weibo side does.

   Also, 500 million Hong Kong dollars is purely their asking price. We accept a maximum of 200 million Hong Kong dollars, which is the reserve price. "

   Looking at Pony Horse, who soon regained his senses, Liu Zhiping breathed a sigh of relief.

   They are now in a dilemma. One step forward is to continue to spend money. If one takes a step back, the previous investment will be completely lost, and it will be anticlimactic, which will severely dampen the confidence of the capital market.

   He reckoned that Yang Shoucheng may have been prepared for their mentality of worrying about gains and losses, and deliberately quoted a sky-high price.

   Could it be that you don't want to do business with us in the future?

   Thinking a little deeper, actually Yang Shoucheng is not optimistic about our development?

   Thinking of this, even though Liu Zhiping is still a little reluctant to admit it, he must face the fact that the advantages of domestic Weibo are expanding little by little.

   They are richer than Penguins, and faintly reveal a stronger control over the entertainment circle, even Twitter and Weibo are Xia Jingxing's original social platforms...

  Thinking of this, he took a deep breath and said, "Boney, we can't lose the red eye, we have to set a stop loss line for Weibo, and we have to devote resources and energy to online games.

   Walking on two legs, even if one is lame, the remaining one can still support our stock price, and slowly wait for the turn to come! "

   Bonima sighed in the sky, not knowing whether it was incompatible with Xia Jingxing, or what.

   As long as Xia Jingxing intervenes, he never has the upper hand.

   The key is that everyone is socializing, even if he wants to escape, he can't hide!

   I still owe one more update yesterday.

   (end of this chapter)