My Age of Investment

San Francisco, Yerba Buena Center for the Arts.

When Xia Jingxing opened the box and took out a shiny golden mobile phone, the entire audience burst into exclamation.

Under the spotlight, Xia Jingxing introduced: "This is today's protagonist, Fuxing FX3, a comprehensively innovative mobile phone!

Why do you say that?

Please take a look at its appearance first. The front body is made of aluminosilicate glass. Its chemical strength is 30 times harder than plastic, making it more scratch-resistant and more durable.

The screen glass uses an anti-grease coating to keep the fuselage clean and tidy.

The band that wraps around the phone's case is a stainless steel band forged from a custom alloy that's five times stronger than standard steel.

As for the final rear fuselage shell, does it look like a gold brick from a distance? In fact, it is made of an aircraft-grade aluminum alloy material, and we gave it a champagne gold color..."

Xia Jingxing kept turning his hands, showing and introducing the "rich gold mobile phone" in his hands from all angles.

The huge screen wall behind him clearly projected the movements of his hands, and the design details of the mobile phone were clearly presented in the eyes of every audience present, which made people mesmerized.

“In the past, smartphone casings were generally made of plastic, and the colors were mainly black and white.

The revival of the FX3's exterior design can be regarded as a small breakthrough.

This time we offer a total of three appearance colors of gold, silver and gray for consumers to choose from. "

Xia Jingxing pointed at the screen behind him, and the Fuxing FX3 in three exterior colors appeared on the screen in due course.

“The aluminum alloy casing not only reduces the weight of the phone, but also makes it thinner and lighter.

Let’s take a look at this set of parameter comparison pictures.

The Renaissance FX2S is 12.3mm thick and weighs 135 grams.

The Renaissance FX3 is 7.6mm thick and weighs 112 grams.

Being lighter and thinner is not only the pursuit of some adult product manufacturers, but also our inspiration for designing mobile phones. "

There was a burst of laughter from the audience. Seeing this, Xia Jingxing smiled slightly and said, "In addition to being thin and light, the aluminum alloy shell also has two features. One is that it is wear-resistant and resistant to falling, and the other is that it feels better than plastic materials."

The audience in the audience listened attentively, and many people felt that Xia Jingxing did not summarize it completely. The metal casing has a more high-end feel than the plastic casing.

And compared with the Fuxing FX2S and the previous two mobile phones, which have some bulges in the center of the back cover, the latest Fuxing FX3 has a flat back cover.

Judging from the visual effects, Fuxing FX2S and the previous two mobile phones look a bit bloated, while Fuxing FX3 is undoubtedly slimmer and more in line with public aesthetics.

No matter from any angle, the appearance design of Fuxing FX3 can be regarded as a major upgrade. It is very different from the three previously launched mobile phones, and it is worthy of the word "innovation" in Xia Jingxing's mouth.

As for "comprehensive innovation", let's look at the core of the mobile phone.

Zhiguo's tablets have used self-developed chips, while Fuxing tablets are still using Samsung products.

This made many loyal fans of the revival of mobile phones present, both looking forward to and worried.

They expect that Fuxing mobile phones will be equipped with self-developed chips and compete with smart phones; they are worried that Fuxing mobile phones have been around for too short a time and do not have such technical strength.

Fuxing Mobile has been sold in the United States for more than three years. It has launched three mobile phones and has accumulated many die-hard fans.

Most of the more than 2,000 guests attending the mobile phone launch conference today are die-hard fans of Fuxing Mobile, while the rest are journalists, digital product review bloggers on YouTube platforms, and technology influencers.

“Now that the appearance has been basically introduced, it’s time to introduce its core.

But before that, let me introduce another product launched by Fuxing Semiconductor Group, a subsidiary of Fuxing Industrial. "

Upon hearing the name of Fuxing Semiconductor, many people in the audience were excited and immediately thought of SoC chips.

Under the gaze of countless eyes, a running monster suddenly appeared on the big screen behind Xia Jingxing, as if it was about to jump out of the screen, startling the audience.

Why is it called a monster? Because Americans have never seen this weird-looking animal. It looks like a lion, but it has two horns. It looks ferocious and does not look like a good animal.

However, there are also some young Americans who think this animal is cool, and they all speculate about what kind of prehistoric creature it might be, and can't wait for Xia Jingxing to educate them about it.

Xia Jingxing pointed to the pinyin of "Suanni" on the screen and introduced with a smile: "This is our mobile phone chip brand Suanni. Suanni is a mythical creature in ancient China. It feeds on tigers and leopards and is a symbol of invincibility.

The name of our chip brand also embodies the beautiful meaning of being powerful and invincible.

1 technical parameters. "

As soon as Xia Jingxing finished speaking, the picture of the mythical beast disappeared and was replaced by a table that listed the various technical parameters of the chip in detail.

Designed based on ARM's Cortex-A8 architecture;

The CPU has a main frequency of 1GHz, a first-level cache of 64KB, and a second-level cache of 640KB;

Using 45 process;

Samsung Electronics OEM;

…

Looking at this string of words and data, the guests in the audience started whispering to each other, all discussing the Suanni S1 chip launched by Fuxing Semiconductor.

Seeing this scene, Xia Jingxing smiled slightly. Since he dared to speak out loud, he naturally had the confidence to do so.

The "comprehensive innovation" called for by the Renaissance FX3 is by no means a slogan, but a real technological upgrade.

Originally, he didn't have high hopes for the chip design department in Silicon Valley because there was too little research and development time. He thought that if the chip development progress could not keep up with the Renaissance FX3, it would be used for the next mobile phone, or for the Honor mobile phone. also.

As a result, Chen Zongjian and his team worked overtime for two consecutive years and caught up with the progress of reviving FX3, which gave him a big surprise.

However, it is not without side effects. There are complaints that the chip design department in Silicon Valley was tortured by Chen Zongjian, and Fuxing Industrial has become a company that people in Silicon Valley are somewhat afraid of.

In order to appease the employees, he had no choice but to ask the company to reward these employees who had made great contributions, and at the same time, he also provided his own private jet for employees to travel around the world and take paid vacations.

Overall, it was all worth it.

The advent of the Suanni S1 chip not only fired the first shot in the rise of Fuxing Semiconductor, but also allowed Fuxing Mobile to get rid of the embarrassing situation of not mastering the core technology.

The sales failure of Fuxing Tablet has actually confirmed one thing: consumers are becoming more and more picky.

Nowadays, more and more smartphones are launched on the market, and there are more and more brands for consumers to choose from.

If Fuxing Mobile wants to remain prosperous, it must innovate more to widen the gap with its competitors.

In addition to seeking breakthroughs in chips, he also focused on the appearance design of mobile phones.

Now that he is taking a two-pronged approach, he is more certain that the revival of FX3 will achieve good sales results.

After finishing the chip introduction session, Xia Jingxing connected the screen projection cable to his mobile phone and began to demonstrate various functions of Fuxing FX3 to the audience.

Compared with the 256MB running memory of Fuxing FX2S, the running memory of Fuxing FX3 has doubled to 512MB.

Larger running memory makes the use of various mobile applications smoother and silkier.

Xia Jingxing shook his phone left and right, controlling the game character to run for his life on a path. From time to time, he would make a sharp turn or jump over a pile of flames...

The audience has become accustomed to it. Every time a mobile phone conference is held, Xia Jingxing always brings a fresh mobile game.

The mobile games such as masturbation and karting that Xia Jingxing played before have now become popular games in the Android app store.

Today's mobile game called "Temple Run" is also quite interesting and thrilling, and many people are watching it with gusto.

However, Xia Jingxing only played for a few minutes before choosing to "suicide by jumping off a cliff", which made many people regretful.

"Due to time constraints, I won't play more! But I think you haven't had enough of it yet. It doesn't matter. You can buy a Fuxing FX3 and play it slowly. I have already run 500 meters. Who wants to be the first? After running 10,000 meters, please remember to like me on Facebook or Twitter and I will give you a small gift.

I won’t reveal the specific gift, keeping it a bit mysterious. "

Xia Jingxing's hesitant behavior made many viewers itch with hatred, but they were not annoying at all.

Because in their eyes, Xia Jingxing is a very people-friendly and down-to-earth super-rich man. For example, he often organizes sweepstakes on Facebook and Twitter when he disagrees with him, and also gives out mobile phones and cars to his employees.

Compared with those American rich people who have nothing to lose, this Chinese rich man is simply synonymous with generosity.

“Fuxing FX3 has a built-in three-axis gyroscope, which can work with the direction sensor to provide six-axis motion sensing, such as up and down, left and right, forward and backward, as well as pitch and roll.

Android game application developers can use gyroscope technology to bring more fun games to users through our open API interface.

In addition to "Temple Run", everyone can also look forward to what other interesting games will appear on Fuxing Mobile. "

After that, Xia Jingxing started to introduce the camera of the mobile phone.

"The rear camera has been upgraded from the original 3 million pixels to 5 million pixels. It is equipped with a 5x digital zoom function and a built-in LED flash. There is also a new front-facing camera. What is it used for? Let me show it to you."

Xia Jingxing turned on the front camera, turned his back to the audience, raised his phone high, and took a selfie of himself. At the same time, he took the photo of the dark heads in the audience as the background.

“The photo is so beautiful, I must post it on Facebook.”

Amidst the roar of laughter from the audience, Xia Jingxing quickly opened the Facebook app and posted an update.

Soon, the more than hour-long mobile phone launch conference began to come to an end.

Xia Jingxing began to announce the price of the mobile phone. In the US market, because it is a contract phone, the price is still as low as ever. The 16GB version is priced at US$199, and the 32GB version is priced at US$299.

The prices in the Chinese market are 4,999 yuan and 5,999 yuan for the bare metal respectively.

…………

…………

The day after the press conference, Smartphone launched the iPhone 4.

This smart phone, known as the most classic smartphone, sparked heated discussions as soon as it was unveiled.

The phone is not only equipped with Smartgo's first self-developed chip A4 processor, but also has been upgraded in appearance design. The "sandwich" structure of the stainless steel frame and the double-sided glass design bring no less visual impact. Yu revived FX3.

Then, as expected, the two mobile phones came into contact again, and their respective fans and supporters started fighting online.

Fans of Fuxing Mobile laughed at the fact that the double-sided glass design of Smartphone is not easy to drop and is purely a money trap;

Fans of the Smartphone mocked the Fuxing phone's Tuhao gold color as too vulgar and lacking in aesthetics.

Overall, the online reviews of the two phones are evenly matched.

Many professionals have evaluated that the Fuxing mobile phone has made up for the chip shortcomings this time, and the scene where the Fuxing tablet lost to the Smartphone tablet will not happen again, and the two mobile phones may be on equal footing in terms of sales.

But even if they were on equal footing, that was something Jobs never wanted to see.

"How did they develop a mobile phone chip? They couldn't have done it in such a short period of time."

Jobs sat on the sofa with a decadent look, his head buried, and his hands constantly pulling at his hair.

Once again, things went beyond his expectations!

He originally thought that the iPhone 4 would make a sudden attack on the revival of mobile phones, catching the opponent off guard and surpassing its mortal enemy in terms of sales.

It turns out that the other party also has a self-developed chip!

And the appearance design is also very good. Even from his harsh perspective, the appearance design of the Renaissance FX3 is not a failure. It is even 1.7 mm thinner and 25 grams lighter than their iPhone 4.

Both phones are still accepting pre-orders, and no specific sales figures have been announced.

But Jobs had a very bad feeling that he might not be able to defeat Fuxing Mobile this time.

When he thought of the successive failures in plotting against Xia Jingxing, Jobs was so angry that his liver ached. He really couldn't afford it. When would he see Xia Jingxing in trouble?

Compared to Jobs' gaffe, Cook is much calmer.

He comforted: "Don't care too much about sales. The revival of mobile phones has become a trend now, and it is difficult for us to eliminate them with one or two mobile phones.

This incident reminded me that restoring mobile phones is becoming more and more difficult.

Darren Xia seems to be able to figure out our plan accurately, and every time he takes a shot, he can get stuck on a certain key point.

Let’s just talk about this self-developed chip. When we launch it, he will launch it too.

well……"

Cook became more and more angry as he thought about it, and he didn't want to say any more.

Fuxing Mobile is like a candy, clinging to the fruit of wisdom. No matter what method they use, the other party can always keep up with them.

Facing such a tough opponent, it's hard not to feel a sense of powerlessness.

"No, we haven't lost yet!"

Jobs suddenly raised his head, looked at Cook with red eyes, and said, "Do you think there are any flaws in their chip design?"

Cook was stunned for a moment before replying: "No, it must have been verified countless times."

Hearing what Cook said, Jobs also realized some of the reality a little bit, but he still refused to give up and asked: "Samsung is so proud of the revival phone, it's hard not to have some ideas, right?

They both belong to the Android camp and are also targeting the high-end mobile phone market. One more bite of Fuxing Mobile means one less bite for Samsung.

The most important thing is that the chips for the revived mobile phones are made by Samsung.

I guess it would be difficult for the two companies to become friends. "

Cook asked: "What do you mean?"

"Google is now looking for allies everywhere. I think you can ask Mr. Eric Schmidt to come out and have a chat to try to promote cooperation between Google and Samsung."

Cook thought for a few seconds and said, "Isn't it convenient for me to come forward?"

"Then you go to Larry Ellison. I heard that Oracle has lost a lot of orders in the Chinese market recently. He will definitely be willing to help."

Cook frowned and said, "Is this thing of obvious benefit to us?"

Cook felt that Jobs was a little obsessed now and would do things that were harmful to others and not beneficial to himself.

Jobs smiled coldly, "If Samsung completely joins the Google camp, can you guess what the consequences will be?

e and Android, Samsung and Fuxing mobile phones will definitely knock the brains out of the dog.

Once they are busy fighting, won't the real development opportunities for Zhiguo and IOS come? "

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