My Animation Era

The Wanbao version of the "Sailor Moon" movie is not the theatrical version that Gu Miao remembers, but an original story by Seto and others.

Originality means risk.

If the level of originality is relatively high, then everyone will be happy, not only meeting the needs of fans, but also making the company a lot of money.

But in most cases...

The so-called originality is synonymous with failure, especially if a team like the Neon Division has no experience and no accumulation, it will definitely fail miserably if it rashly enters the film market.

"Take your time, don't rush."

Gu Miao said to the frustrated Seto on the phone: "Actually, there is no need to think about how difficult the theatrical version is. If you are really not sure about doing it well, then do it according to the TV animation method."

"TV animation?"

"Yes! Directly follow the production ideas of TV animation to produce an "extended version" TV series, and then move it to movie theaters. "

This is very lazy.

But it must be admitted that although this approach is cutting corners, it can indeed save a lot of trouble, and it can also allow Seto and others to quickly find the feeling.

not to mention……

The so-called theatrical version is the TV extended version. Is this new in the neon animation industry?

not at all!

Except for a few works, which may be produced strictly in accordance with the standards of animated films, most of the other popular animated theatrical versions are actually extended TV versions.

It's not surprising.

For this kind of deformed or alternative theatrical version, you have to ask whether the audience is willing to accept it? That's probably not something you'd like to do.

But why is there a market?

Why is this TV extended version so popular in movie theaters, and why are there always people paying for it?

This has to do with every animated IP and the positioning of the theatrical version.

For some animations, the theatrical version is released because they really want to benefit fans and tell stories that have not been told in the TV version. The production team comes with full sincerity, such as the "Bear Bears" series.

Some animations have theatrical versions for one reason: the company wants to capture fans’ money!

The initial goal of such an animation is very clear. Since it is to make money, and the main focus is "fans", why bother putting so much effort into it? Wouldn’t it be nice to directly make it into an extended version of TV animation?

"alright, I got it."

Seto might have really understood. After taking the president's instructions and kind reminder to heart, he quickly asked Gu Miao another question.

Let’s not talk about the theatrical version yet.

As one of the most well-known animation IPs under Wanbao, and also the loudest sign of Wanbao Neon Division, the animated "Sailor Moon" series has been completed for some time since the previous work S.

What Seto wants to ask is, does the American War series need to launch a fourth season in the new year to continue its popularity?

"sure!"

"If you are worried about the conflict between the positioning types of "Pretty Cure" and "Sailor Moon", then you can cross-promote new ones."

Gu Miao explained: "For example, the latest sequel to "Sailor Moon" will be released in the first year, then the sequel to "Pretty Cure" will be released in the second year, and in the third year it will be the turn of "Sailor Moon"... and so on. Back and forth.”

There is an advantage to this.

That is, the two works cross-promote new ones, which can always bring a sense of freshness to the audience, so that they will not get tired of watching them after a few years.

The disadvantage is that progress is slower.

Take the anime "Sailor Moon" as an example. It used to be a new TV series every year. After adopting this model, it became a new TV series every two years, with a whole year's gap in between.

This time is a bit long...

The audience's patience is limited. They have been unable to wait for the new work to be broadcast. Coupled with the temptation of other works to be diverted, they soon rebelled and gave up.

This is also the reason why popular animations, especially animations with explosive popularity, are usually serially updated continuously, and the slowest is the reason why a new TV series is released every year.

Because although you are very popular, but you have not released new works for a long time, your popularity cannot be retained, and sooner or later you will be slowly forgotten.

If you want to retain popularity and continue the popularity of animation, the best way is to "high-yielding sow racing" and strive to achieve uninterrupted updates without so-called gaps.

…

The fourth season of The War between America has been decided to be produced and broadcast in the new year.

It is said that this season, it is planned to use [Spuer S] as the subtitle, emphasizing that this is the "super" version of Spuer S.

It wasn't called this originally.

In the original plan, the fourth season of the Sailor Moon TV anime series should have another English subtitle.

But here comes the problem.

The third season, that is, "Sailor Moon S" has been well received and has become an insurmountable milestone in the American series. So why shouldn't we give in to this free popularity?

So there was "Sailor Moon SuperS", or "Sailor Moon SuperS" for short.

As for whether there will be "Sailor Moon SSS", "Sailor Moon SSSS", etc. in the future, there is a high probability that there will not be.

the reason is simple.

A trick like this is enough to get you through it once. Is it possible that some people are really addicted to it? If we hold on to "Sailor Moon S", it's not enough to make a Super S. We also need to make a Super S plus, right?

That’s too humble!

In addition to the American War Season 4 TV animation, Gu Miao is also paying attention to the upcoming "Dragon Ball Z".

This is the highlight of the new year.

There is not much time left for Nishio's vacation. When his vacation is over, "Dragon Ball Z" will be almost ready to be produced and aired on Neon TV.

It’s hard to say the specific time.

Because it is a "weekly broadcast" mode of broadcasting while doing it, broadcasting can be arranged at any time as long as conditions permit.

Anyway, it depends on Nishio. The time when he returns to the company from vacation is probably the time when the animation "Dragon Ball Z" starts airing. The deviation is at most four or five days...

The Neon Division is thriving.

After the start of spring, it is expected that many new animation works will be broadcast one after another, including even works with great potential such as "Dragon Ball Z".

And Jiangchuan headquarters is not bad either.

Even though "The Adventures of Lolo" was aired at the end of the year, its popularity exploded and its ratings were extremely high, but compared with a new work that will be aired next year, it is still somewhat uninteresting.

Hou Bin serves as the chief director and spent 100 million to create it. It is known as the most expensive and most expensive TV animation to produce since the establishment of Wanbao. It will be officially scheduled for February or March next year.

Do you understand the value of 100 million?

Wanbao has previously engaged in projects with investments exceeding 100 million, including TV animations, such as "The Moonlight Is So Beautiful" and "The Adventures of Uncle Long" invested by large investors.

Although these 100 million yuan animations are claimed to have investment exceeding 100 million yuan, have the actual production costs really exceeded 100 million yuan?

not at all!

My family knows my own business, and I can say whatever I want to promote it to the outside world, but within Wanbao, "Master Chef Xiao Fugui" is the first animation with a real cost of over 100 million.

No moisture at all...