My Animation Era

Gu Miao has always felt that there are many adults who like to watch animation. After all, the two-dimensional culture is so popular, there must be a large audience.

But he was wrong.

The proportion of adults who love animation, especially those who are willing to spend money on animation and comics, is actually very low, and they still belong to a small circle.

certainly!

After all, China has more than a billion people. With such a huge population base, no matter how low the proportion of animation lovers is, it is still an astronomical figure.

The good news is…

As the post-90s and post-00s generations gradually gain the right to speak and become the leading representatives of the younger generation, the audience for popular subcultures, including animation, is becoming more and more numerous.

But for now, until the older generation completely breaks the stereotype that "animations are only for children", it is still very difficult for an animation to be heard by more than one billion people across the country.

Give a simple example.

The animations "Hell Girl" and "Into the Wild" have become very popular this summer. Every animation lover knows about these two animations.

But outside the circle, for those who don’t follow anime and are not interested, what is Yama Ai? What kind of wild story?

Sorry, I don’t know you!

This is a reflection of the influence that has not broken through the circle. Animation is popular, but it is only popular within the circle. People outside the circle know nothing about it, and they don’t even know what you are talking about.

Gu Miao has been working hard to curb the circle-breaking effect of "Hell Girl" and prevent the animation from entering the field of vision of more outsiders and attracting the attention of many monsters and monsters.

His work paid off.

"Hell Girl" broke the circle, but it didn't completely break it.

Some people outside the circle knew about this animation and became interested in it, which also attracted demons and ghosts, but most people have only "heard of" this animation.

This is domestic...

But when "Hell Girl", driven by Wanbao, began to produce multi-lingual versions and went abroad to be broadcast on overseas TV stations, the situation became different.

Gu Miao can't reach abroad, and the plot of "Hell Girl" is indeed very controversial and topical, so it is logical to achieve the breakthrough of influence.

Good guy!

Foreign audiences are not too interested in the character of Yama Ai and the events that occur in the plot.

Campus bullying, piracy, extortion... No matter which country they happen in, these things will arouse the empathy and anger of the people.

What a coincidence!

What these foreigners like to do most is to use these public events as an excuse to take to the streets to protest with large banners.

It doesn't matter what it was like before.

But since the "Hell Girl" anime was aired, this group of people has had another option when protesting, which is to hold up pictures of Enma Ai and add all kinds of weird slogans.

These slogans are hilarious.

For example, it doesn’t matter, Yama Ai will take action, and the sense of security that the law brings me is not even as good as an anime character...

Ahem!

Gu Miao said she couldn't understand the fact that foreigners held up pictures of Yan Mo Ai to express their protest. Some of them didn't have any pictures, so they just took a pillow to make up for it.

This is more abstract than burning incense and praying for love!

Forget about the key work, this group of people did this, but made the authorities unhappy, and directly banned the broadcast of "Hell Girl" on the grounds that it was "unfavorable for children to watch".

Gu Miao expressed helplessness.

He was even accused of being behind the scenes in planning the demonstrations and protests. Who would dare to believe this?

If it's banned, just ban it.

Anyway, "Hell Girl" can basically make a lot of money just by relying on a few Asian countries, and it is not far behind the audience in Europe and the United States.

And to be honest.

The Internet is so developed that if it is not allowed to be broadcast on TV platforms, why can’t it also be broadcast on online platforms?

…

During this summer vacation, Wanbao launched multiple works at once, with the goal of sniping Penguin's new work "The Wilderness" and delaying the opponent's online animation strategy.

This is a conspiracy!

Judging from the final results, this plan was implemented very smoothly. The "Barbarian" animation did lose a large number of viewers against the background of "Hell Girl".

But there is an awkward point.

That is, although Penguin's strategy has been frustrated, it has not been damaged. Their online novel adaptation projects are still springing up one after another.

The most frustrating thing is...

Not only Penguin, more and more domestic animation manufacturers have begun to focus on the "online literature" cake, and have begun to adapt popular and popular online articles.

"It can't be stopped!"

Gu Miao sighed and said: "This is just like Neon Animation, which was mostly original at the beginning, but later gradually became mostly adaptations of light novels and comics..."

Sooner or later, domestic online novels will turn into neon light novels, becoming the direction and trend for animation and comic adaptations.

This is the general trend and cannot be changed!

The only thing Gu Miao can do is to delay the process as much as possible to buy more development time for Bibi Reading, so as to incubate a high-quality web IP that can stand on its own.

This time must be calculated on an annual basis.

Just when Gu Miao thought that it might take two, three or even more years before Beep Reading could give him positive feedback, Teacher Nantong came with good news.

It’s yielding results!

After a year-long incubation, the spin-off Bibi Reading finally gave birth to a work that is truly popular across the Internet and can be implemented as an IP.

Surprise, tears...

When Gu Miao heard the news, she couldn't be more excited.

Watching Penguin crazily adapting various Internet IPs and vigorously pushing the animation industry into the Internet era, isn't he envious and doesn't want to get on board?

Definitely want to!

The problem is that we don’t have a good Internet IP, and you don’t have a seat when you get on the bus, so what’s the use of being envious?

That's why he wanted to stumble Penguin and delay him. As the saying goes, if I can't get on the bus, you can't get on either. At worst, we'll have to wait for the next bus together.

Well now, I bought my tickets!

Beep Reading can incubate an online novel that is a hit all over the Internet, and then there will be a second and third part soon... If things go on like this, I won't worry about Wanbao not being able to get on the bus, I can only think of penguins in envy in the Internet era Cried.

"By the way, what's so hot about it?"

While Gu Miao was excited, she didn't forget to ask Nantong which book became popular this summer.

"Oh! It's this book "Three Years Ago, I'm the Immortal King and I Stop Pretending"!"

Gu Miao: "..."

Damn it! Why are the most popular online articles about fantasy fairy tales like Perfect Alien and Wilderness, which are very popular at first glance, but what is popular in our family is this kind of earthy king?

"Really hot?"

He wasn't sure and asked again.

It wasn't until Nantong nodded with certainty and assured that it was really popular that Gu Miao gritted her teeth and decided: "Change the animation! Never mind it, adapt it first."

It's better than nothing. Don't worry about whether it's rustic or not. Just tell me if anyone would like to see it?