My Animation Era

Shortly after New Year's Day, the first snow of winter fell in Jiangchuan, and the temperature suddenly dropped to below zero.

This scene is rare.

Because Jiangchuan has not been this cold for a long time. Even in previous winters, the temperature was around 2-8 degrees, and it rarely dropped below zero.

This is not just the case in Jiangchuan. The temperature across the country has dropped this year compared with previous years, and some areas have even encountered severe cold weather that has not been seen in decades.

When the weather gets cold, everyone's desire to go out is greatly reduced, and they prefer to stay at home, especially watching TV series on their tablets while in bed.

This is undoubtedly a happy event for the currently popular animation "The Magic Soldier"!

The animation is almost finished.

Nangong Wentian took his sister Wenya and a group of friends and left the Yulong Kingdom for the Yudao Kingdom. They experienced a series of events on the way and defeated the demon soldiers and generals under the Evil Emperor Xuantian...

In fact, the plot of Yudao Kingdom is, on the whole, a replica of Yulong Kingdom, with almost no new ideas.

This is different from "Super Beast Arms".

The first half and the second half of Super Beast Arms are two completely different works. The plot develops unexpectedly and the various twists make the audience enjoy watching them.

Although The Divine Soldier is also divided into two parts, the upper and lower parts are relatively similar, and there are almost no surprises or twists in the plot.

This is also the part that gets the most complaints from viewers and has the most negative reviews...

"no way!"

Gu Miao shook her head and said: "I guessed before the show started that the plot might become the most fatal flaw of "The Legend"."

Looking at the second half of the animation, except for Shadow Wentian and Shadow Sky Crystal Beast, which are half surprises, the other plots are simply a repeat of the first half.

The audience can understand if they have opinions.

After all, with such gems as "Super Beast Arms" at the forefront, everyone generally cannot accept such a mediocre plot arrangement.

But then again.

The Magic Soldier is not the kind of animation that focuses on the plot. The core selling point is the "Magic Soldier" and the characters. With this in mind, it doesn't matter if the plot is mediocre.

Anyway, the kids loved it!

…

How much do children like the animation "The Magic Soldier"?

In addition to the ratings and broadcast volume, the most intuitive evidence may be the sales of peripheral toys related to the animated "Soldiers".

Take the most core item of Wanbao Toys, the PVC plastic Sky Crystal Sword that emits light and sounds, as an example. In the more than half a month since the animation was broadcast, 4.7 million pieces were sold.

This is scary!

You know, this plastic Tianjing Sword has almost no technical content. It is just a circuit board inside a plastic shell. When you press it, it will light up. When you press it again, it will emit "Celestial Beast, transform into a magic weapon, Tianjing! Justice/Hope" /The power of friendship" is just a dubbing line.

Such a simple and crude thing, taking advantage of the popularity of the "Soldier" animation, sold millions of copies in just half a month, which shows how popular it is.

As for the sticker posters and even the book cover and stationery series of "The Young Master", they sold more.

what is interesting is……

In this series of peripheral derivatives of "The Young Master", Ximen Xiao is definitely the most injured person, because almost no children buy his derivatives.

The image is too ugly!

If Ah Xiao could be as handsome as Nangong Wentian, he probably wouldn't be disliked by the children, but the image he showed in the animation is indeed a bit hard to describe.

Children don't like Ah Xiao?

This is impossible. As the more humorous person in the protagonist group and responsible for regulating the active team atmosphere, the popularity of the character A Xiao is quite good.

But just because you like his character doesn't mean you have to buy his peripheral products!

This is the same reason why after "Pleasant Goat and Big Big Wolf" became popular, although Nuan Yangyang had good popularity and fan base, its derivatives could not be sold.

Just watching animation is nothing.

But when you go to buy toys, stickers, posters and other peripherals, you will leave aside the more handsome and eye-catching Nangong Wentian and buy Ximen Xiao specifically?

I’m afraid no one will do this!

This is not to say that everyone prefers handsome boys and beautiful girls and ignores clowns. The main thing is to spend the same money, why not buy a character peripheral with a better appearance?

It’s not just Ximen Xiao.

In fact, in many animated works, it is difficult to sell Harlequin peripherals, and few manufacturers are willing to sell Harlequin peripherals.

The animation may not be biased, but there is definitely "appearance discrimination" in the peripheral derivatives!

This has to be called Nuanyangyang.

He is also a little sheep from Yangcun, and he is also the squad leader. His image and character design are very good in every aspect. He is also a good old man in the plot, and his role is neither too much nor too little...

Why do both Meiyangyang and Boilingyang have so many peripherals, but Nuanyangyang can count the peripherals on one hand?

Isn’t it because, in terms of animation image alone, she is not as good-looking as the beautiful sheep and the boiling sheep!

Ximen Xiao and Nuan Yangyang are both victims of "appearance discrimination" among anime characters.

But from an animation perspective, are there any problems with these two characters? No! Whether it's Ximen Xiao or Nuan Yangyang, the characters are very likable.

Unfortunately, the surrounding items cannot be sold...

Gu Miao himself is very sorry for this weird phenomenon, because in his opinion, if you really like an anime character, you shouldn't care about the character's appearance.

Those fans who say they like Ximen Xiao and Nuan Yangyang, but choose other characters when buying peripherals, are not really fans in the final analysis.

It’s not easy being a clown!

Characters like Ximen Xiao and Nuan Yangyang suffer from their image. Believe it or not, if you change their animated image, they will immediately look different?

for example!

Under the premise that the characters and background remain unchanged, let Nangong Wentian and Ximen Xiao exchange their roles, and let Mei Yangyang and Nuan Yangyang exchange their roles. Do you dare to imagine what kind of scene it would be?

"No matter whether children like it or not, no matter how ugly the sales data are, character-derived peripherals like Ximen Xiao and Nuan Yangyang must still be released, and there must be no discrimination based on appearance."

Gu Miao expressed her opinion: "You can produce less of the same batch of products, but you have to produce them."

This is a matter of attitude.

how? Other characters have a peripheral, but Ximen Xiao and Nuan Yangyang don’t have it. Isn’t this discrimination?

If it's really hard to sell, then produce less. But you can't just stop producing just because it's hard to sell.

after all……

If there are really die-hard fans of characters like Nuan Yangyang and Ximen Xiao, they will be very disappointed when they take the money but cannot buy derivative peripherals of their beloved characters.

Gu Miao herself likes characters such as Ah Xiao and Nuan Yangyang, so she naturally does not allow Wanbao to show such discrimination.