Rebirth of the Tech Madman

Chapter 789: The underdogs

...

As a matter of fact, Samsung Electronics only took the lead in the 1mb dynamic random access memory chip with Xiaohe, and the entire semiconductor international market structure has not undergone fundamental changes.

After all, the global semiconductor companies rank in the top ten, and only Japanese semiconductor companies dominate the sixth; especially nec semiconductor, Toshiba Semiconductor, and Hitachi Semiconductor, which are firmly in the top three, and the monopoly is still strong.

From February 8, 1983, Samsung Group Chairman Li Bingzhe issued the "Tokyo Declaration" and officially entered the semiconductor industry, and last year it broke through successfully. In just a few years, Samsung Electronics has continued to advance, but the background is still slightly insufficient. The reason why it has attracted full attention is largely due to the global expansion opportunity of brand awareness brought by the 1988 Seoul Olympics.

Li Jianxi is like a mirror in his heart. There is no shortage of lucky elements in it-Samsung Electronics is willing to spend money, but the high-end technology of 1mb dynamic random access memory chip should be regarded as a treasure in any company, but it will not be like 64kb dynamic random access memory. Chips can be bought as long as the bids are sincere. Tang Huan was worried that Japanese semiconductor companies would completely monopolize the supply chain, so he picked up a leak at the right time.

For fear that the Japanese will reminisce, Samsung Electronics will lose the first-mover advantage it has finally grabbed, and Lee Jianxi will pay more attention to the cooperation with the United States.

You must know that Fangyuan Computer is as important to suppliers as Samsung Electronics, just like Apple, which owns iPhones in the original time and space, is as important to upstream companies as TSMC and Hon Hai.

Tang Huan received Li Jianxi very grandly. The identity of the other party is now the same, so naturally they must have equal specifications.

The old chairman of Samsung Group Li Bingzhe passed away on November 19 last year. On December 1 of the same year, Li Jianxi formally became the new chairman of Samsung Group, proclaiming the beginning of a new era of this family business.

Li Jianxi is the youngest son of Li Bingzhe, and there are two older brothers-Li Mengxi and Li Changxi. According to convention, the inheritance rights of Samsung Group should belong to the boss Li Mengxi; even if there is an accident, there is also the second child Li Changxi.

However, these two were automatically eliminated.

On May 24, 1966, Samsung Group smuggled 2,259 packages, or about 55 tons of saccharin, at the South Korean fertilizer plant under construction in Ulsan, disguised as building materials. The result was seized by the Busan Customs and fined more than 20 million won.

The leaders of this matter are Li Mengxi and his second brother Li Changxi.

As opposition parties and opposition groups have attacked Park Jung-hee’s government, in order to get rid of pressure from the political and media, Samsung Group Chairman Lee Byung-chul was forced to surrender the ownership of the fertilizer factory and announced his retirement.

Fortunately, Park Jeong-hee's support for the South Korean chaebol has always been strong, and Lee Bingzhe was able to retreat without retreating. 18 months later, in February 1968, he returned again.

Obviously, Li Mengxi and Li Changxi had caused such a big disaster, serious problems in ethics, unable to face the public, and naturally lost the qualification to succeed. The youngest Li Jianxi became the only choice without competition.

In particular, Li Changxi, the second child who felt this subtle change afterwards, took the initiative to expose the Samsung Group’s business scandals and even exposed his father Li Bingzhe’s economic crimes such as transferring assets overseas.

In his anger, Li Bingzhe expelled Li Changxi from the house and would never allow him to enter South Korea.

When Li Changxi went to the United States, his brother Li Mengxi, who had worked with him for many years in the business world, inevitably entered Li Bingzhe's list of suspicions and began to be gradually deprived of his duties and rights.

In this way, after staged a series of big dramas of riches and grievances, the youngest Li Jianxi took over Li Bingzhe's class and took over the Samsung Group smoothly.

Of course, Li Jianxi's own ability is also sufficient to undertake such a heavy task. No, after holding the big tree above the round computer, he refused to let go.

Tang Huan directly stated his attitude: "Even if the major Japanese semiconductor companies react and remedy their problems with 1mb dynamic random access memory chips, they can no longer monopolize this field because of the constraints of rising stars including Samsung Electronics. And I will guarantee to squeeze your production capacity, the only prerequisite is quality."

Li Jianxi quipped: "Samsung Electronics is building a new semiconductor factory to greatly increase its production capacity."

Tang Huan laughed heartily. "At the end of last year, Fangyuan Computer Company released the latest generation of personal computers-the fourth generation Fangyuan Personal Computer-mmx, which officially incorporated multimedia functions into mainstream products, but it seems that the 1mb dynamic random access memory chip The impact of market demand is not obvious."

Seeing Li Jianxi agreeing and nodding his head in the same way, Tang Huan immediately made a powerful gesture, "Then I might as well disclose a message now. The three-generation Cassidy game console is not a smoke bomb this time. It is really ready to be launched. The basic specifications are 2mb of main memory, 1mb of video memory, 512kb of audio memory, and other caches and read-only memory. Refer to the previous sales and market share data of Cassidy game consoles, the memory requirements contained therein are not Hard to imagine!"

Speaking of this, Tang Huan paused for a moment, and then emphasized: "While ensuring the performance of the three-generation Cassidy game consoles, in order to reduce power consumption and heat dissipation, the main memory and video memory will definitely use 1mb dynamic random access memory chips. To reduce the number of chips used."

Li Jianxi's eyes brightened when he heard it, and he said to his heart: This is a long-term business.

Tang Huan continued to add to the expectation that the other party would kill the Japanese semiconductor company. "At the upcoming spring developer conference this year, a new version of the graphical user interface operating system will be ushered in the Fangyuan computer platform. It provides more advanced The function of this will also stimulate memory demand and increase the mainstream memory configuration from 2mb to 4mb."

Li Jianxi nodded, he believed Tang Huan's statement.

Fangyuan Computer Company, which focuses on the hardware platform, appears to be killing all quarters without any disadvantages; in fact, in this, the philosophers behind it play a pivotal role-Fangyuan personal computer is superior to other ibm personal computers, etc. The most obvious thing about competitors is that they have a rich and powerful software product line.

The latest graphical user interface operating system, as long as the hardware requirements are slightly increased, it will act like a universal baton, allowing users to unknowingly improve the computer hardware configuration.

In short, Tang Huan's monopoly based on the entire ecological chain is much better than the taste of major Japanese semiconductor companies.

Of course, such a clever layout also means that it is difficult to implement and not easy to imitate. Even if Li Jianxi thinks that taste reveals some of its true meaning, he cannot simply replicate it like using the Olympics to create a global brand.

...

After warmly entertaining the new officials and taking office, after the new chairman of Samsung Group, Tang Huan gathered his subordinates for a meeting, and asked about recent industry trends, such as the spread of nose and eye ibm by Wall Street. Split into two plans.

"After actively running, ibm's management persuaded shareholders to win a buffer for themselves." John Chambers smiled and shrugged. "The blue giant admits that the battle for personal computer standards has been divided. If you want to change the current industry structure, you need to start from other aspects."

After years of cruel elimination, the remaining platform standards in the personal computer market at this stage mainly include Fangyuan, ibm-ps/2, ibm-pc compatible computers, Apple Mac, and Compost.

Relying on its price advantage, it once played an important role with Texas Instruments in the collapse of the North American home video game console industry and forced the latter to abandon its personal computer business. Its flagship product Commodore64, priced at $595, is in the low-end market. The sales were quite good. Even after the founder Jack Trammel was driven out in 1984, he was not affected much. Commodore 128, the successor of Commodore64, was successfully launched in 1985 to continue the glory of this product line. .

Apple's mac, after having experienced the shortcomings in product design such as low memory capacity and not equipped with increasingly important hard disks, caused by insufficient power and flashy embarrassment, it has undergone targeted improvements. , Very popular in the education field.

Especially after Jobs was swept out, Apple's management order was on the right track, and CEO John Sculley was able to control the situation. He is really good at Pepsi-Cola, and he is quite well-versed in marketing.

Jobs originally positioned the Apple Mac as a popular personal computer similar to Woz’s Appleii, while John Sculley adjusted the price of the product to $2,495 to establish a high-end image of the Mac with a graphical user interface. As a result, This market strategy is very successful.

Of course, with the passage of time, the number of excellent software on the mac platform has gradually increased, especially the advent of Microsoft's new generation of spreadsheet software excel, which also objectively helped mac.

The situation of ibm-pc compatible machines is hard to explain in a word. The manufacturers in this camp are messy and messy, and they will go wherever there is a gap according to their specific circumstances.

However, the small group of "six doors" headed by Compaq and nec also represents the common voice of the ibm-pc compatible computer camp, that is, after the rapid follow-up and launch of personal computers using intel80386 microprocessors, finally Based on the ibm-pc/at bus, we have successfully developed a system bus that is compatible with the ibm-ps/2 micro-system architecture, eisa, which fully proves that there is nothing technically impossible as long as you have the heart. The incompatibility is a lie fabricated by manufacturers for marketing purposes, and the old face of ibm trying to force users to switch to the ibm-ps/2 microsystem architecture is swollen.

In addition, in terms of the performance of graphics cards that are getting more and more attention, the "Six Doors" small group also introduced vesalocalbus-vesa local bus technology as a supplement to eisa bus technology.

It can be said that the ibm-pc compatible machine with free and open technical standards is an unbeatable Xiaoqiang. In the face of severe market pressure, he can always struggle to find a way to survive.

In contrast, the situation in which ibm-pc was built by the giant blue is too ironic. The meticulously built new generation of personal computer ibm-ps/2, its various irreplaceable excellences, have been judged to have no future, ibm-pc/at compatible machine that should be abandoned proved to be a lie, plus Shanghai is deeply affected by the surge in the price of global semiconductor memory, and it has been almost conclusively declared as a major business failure~www.wuxiahere.com~ I heard that ibm intends to break through from other aspects, Tang Huan asked with interest, "So now, is there any specific action on ibm?"

"Yes! ibm has just completed the acquisition of a company." John Chambers nodded, and asked the secretary to send the relevant information over, while introducing: "This new company was founded in 1983, the founder It is a group of up to seventeen engineers, including some Intel employees who left because of the failure of the inteliapx432 project and was cancelled. The main product is high-end multi-processor workstations."

Tang Huan, who was browsing the files quickly, frowned slightly, "This is in the field of symmetric multiprocessing, which is a very good one. It can allow at least 12 microprocessors to work together, and use the unix operating system and oracle database. It can be said that Fangyuan personal workstations and Fangyuan network servers have caused a substantial threat."

John Chambers agrees deeply: "If ibm can truly digest it in its entirety, it may be possible to find a solution to the delay of microcomputer products in the market and make up for the benefits of the mainframe and minicomputer business. Churn."

"In addition, ibm announced a new risc processor research and development plan, Apple is very interested in this, and joined in."

"It seems that these weak people who are frustrated in the personal computer standard competition have a tendency to unite."

Speaking of this, John Chambers couldn't help laughing. "I don't know if it's uncomfortable to see Apple and ibm approaching. Jobs also successfully recommended his own set of things to ibm."

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like