Since 1983

In 1993, Beijing.

Not long after New Year's Day, people are already preparing new year's goods. The streets and alleys are full of stalls selling couplets, almanacs, and lanterns, as well as candied melons and dried fruits.

The Spring Festival came early this year, and the 22nd is New Year's Eve.

"boom!"

A muffled sound exploded on the side of the street, startling pedestrians. A young couple turned around, but it was the old man who was manipulating a weapon of mass destruction and pouring popcorn into the bag.

"Hey, go buy some, cinemas are expensive."

The girl suggested, the boy nodded naturally, and bought a bag for ten cents. It's hot, it's a bit hot, and it's dry and brittle in the mouth. It's tasteless at first, and it's sweet after chewing twice.

The two of them got bored and came to the movie theater in Haidian District.

With a tall face and steps, it looks like a club. The upper and lower floors are just one screen.

When the two of them arrived at the door, they used to put up a row of wooden boards with promotional posters. Especially around the Spring Festival is the peak season, often can not see the end.

Surprisingly, there is only one movie called "Police Raptor Pepper Girl".

"What kind of broken piece is this?"

The girl was not happy, so she ran to the ticket gate and asked, "Why is there only one movie?"

"You ask me, who am I going to ask?"

"Is there a new movie in a few days?"

"You ask me, who am I going to ask?"

"Hey, do you ever speak like this? Do you speak human language?"

"Don't worry, I won't sell you tickets!"

"Okay, okay, don't watch it if you don't have one, just walk around and watch the video."

Before the girl got mad, her boyfriend forcibly pulled her away.

After she left, the staff members were still in high spirits, screaming, "Xiao Li, make another call! Everyone in the district is dead? There's only one f---ing movie hanging outside. They're not shabby, I'm shabby!"

"Sister, I have typed it several times, and there is really no film!"

"How could it not be?"

"It's not because of Document No. 3."

"Ms. Du Te is full, change to grandma! This is good, I want to throw it away together! You call again!"

"Hey."

Xiao Li is okay.

...

The Beijing Film Distribution Company is equivalent to a provincial-level company, and the district is equivalent to a prefecture-level company. The cinemas are all state-owned, run by these companies, all under the cultural sector.

When Xiao Li called again, Lao Mo, the manager of the company in Haidian District, was also arguing.

"Can it work? Is there anything to talk about? If you don't come to the film again, you will drink the Northwest Wind during the Spring Festival! What the hell is not only the Spring Festival, you will have to drink the Northwest Wind in the future!"

"Aren't there a few studios trying to test it?"

"Testing is useless, he dare not come. If it doesn't work, I will go and talk to them in person."

"Don't, don't, don't!"

The deputy quickly advised, "It's a sensitive time, everyone is waiting and watching, we can't be the first bird."

"That can't be so stiff!"

"It's better to be stiff than to be brave. The city is watching, who dares to move if they don't move?"

Tsk!

Lao Mo was so upset that he smoked one by one, and finally picked up the phone and dialed the city company, "Hello? Lao Lin, what's the matter with you?"

"Oh, don't be impatient."

There was a mixed tone of gloating and hurting both sides, "Aren't you going to talk about the document? Talk to us first, and then we can talk to you, but now we are still talking... wait, wait."

grass!

Lao Mo hung up the phone, "Passive resistance! Passive resistance!"

"Okay, it's like this all over the country, we can't help it, just wait." The deputy was also helpless.

...

Beijing city company.

The general manager also hung up the phone, and others persuaded: "If you continue to do it, there should be some opinions from the bottom, right..."

"What is it? This is a big deal, how can it be a joke!

You think I want to do this, there is no way! Once the system is abolished, our advantage will be gone. Who will support the company with so many mouths? Where else does the money come from? Who bears the risk? "

"But this..."

"It's okay, let's wait and see for a while. If it's not possible, we will hold a national industry meeting, and if it doesn't work, we will collectively write a letter. By the way, how many studios are there to talk about?"

"Uh, three families."

"Continue to procrastinate, don't negotiate, and don't fail to negotiate. This day can't be changed!"

…………

On January 5, 1993, Radio and Television issued a document "Several Opinions on Deepening the Reform of the Film Industry Mechanism".

1. Cancel the unified purchase and marketing, and the studios will contact the local distribution units on their own. Economic settlement can be carried out through the sale of regional distribution rights, single-chip contracting, box office revenue sharing, and agency distribution.

However, priority must be given to negotiations with provincial-level companies, and only lower-level companies can be negotiated if negotiations fail.

2. China Film is still responsible for the introduction and distribution of imported films.

3. The principle of ticket price is liberalized, and the details are formulated by governments at all levels.

4. 70% of documentaries, scientific and educational films, art films, etc. are still purchased and distributed by China Film Group.

The core of this reform is directed at unified purchase and marketing, while other aspects are more relaxed, taking into account the interests of all parties.

But it has already caused an uproar. Once the decades-old system disappears, many people seem to be stripped of their clothes, and they face the world naked, terrified and full of complaints.

This document is called No. 3 document in the industry!

The common people are completely unaware that the film industry has been shaken, they just wonder why the number of films is suddenly scarce?

A few bad movies from various provinces were played back, and I was not interested in watching them. The less interested you are, the more you will go to the video hall, and the more you go to the cinema, the less people will be there.

The theaters were eager to get the film, and they pressed the counties and cities, and the counties and cities pressed the provinces, but the provinces were not proactive or proactive.

Some powerful municipal companies wanted to make a vote, but they were afraid of being superior, so they dared not make a move easily, so this kind of stalemate formed.

...

"We have three films in our hands. We finished filming in the second half of last year, but we haven't filed for review. We're just waiting for your reform.

Fortunately, our factory has also set up a distribution department and sent people to discuss it. If they don't give you an accurate answer if they can do it, it will consume you. Talk to the people below, and they dare not agree.

What do you think? "

"Don't worry. The reform didn't happen overnight, it just came slowly. Let's observe for a while, don't worry, we have countermeasures."

"That's good, that's good."

Leader Tian personally sent the old man out. The old man was over seventy years old and had come all the way to ask for help.

As soon as they were sent away, another studio representative also applied for a meeting, followed by the Producers Association. After finally being appeased, Leader Tian sat alone at the table and sighed.

He had already prepared for the strong resistance of these distribution companies. But this kind of feeling that reform is a good thing, but someone won't let you do it, is really depressing.

"..."

He thought for a while, picked up the phone, and said, "Hello? Lao Cheng, how about "The Lion King"?"

"all the best?"

"The filming will be over soon? Oh good."

Hang up and dial another number.

"Hello? Please help me find Xu Fei."

"Who are you?"

"My surname is Tian."

Suddenly there was a strange noise over there, as if in a panic: "Hello, Mr. Xu has gone abroad and will come back after the Spring Festival. He explained that if you call, I can record it for you and then pass it on to him immediately."

"Going abroad?"

Leader Tian was taken aback for a moment, and he didn't want to delay his return after the Spring Festival, so he didn't care, "It's okay, I'll look for him when the time comes."

Putting down the phone, he sat alone for a while, his blood boiled with excitement after being immersed in officialdom for many years.

This is a battle, a big battle!