Since 1983

In 1992, there were 457 shops along Nanjing West Road, with a sales volume of 1.408 billion yuan——Xidan shopping mall was 1.1 billion yuan.

Later, there were more large shopping malls, and in the new century, Kerry Center became the first "billion-dollar building", with an annual tax revenue exceeding 100 million yuan.

Later, it was no longer calculated on an annual basis, and it became a monthly tax revenue of over 100 million. There are even 4 buildings in the "Yueshuangyi Building", which shows the awesomeness of the gold business district and commercial complex.

Of the first batch of five branches, this one invested the most. When Lunda gets a firm foothold in the capital, sooner or later he will have to enter the magic capital.

June 1st, morning.

The red cloth of this store has been covered for many days, and the nearby merchants have paid attention to it, and they heard that they sell clothes. Selling clothes is good. There are many clothing stores on Nanjing Road, and they are very profitable.

Merchants selling tobacco, alcohol, sugar, tea, and textile department stores praised it one after another.

But early this morning, the mystery was suddenly lifted, and a small building with a very modern decoration style appeared, which was out of place in the rustic atmosphere of the 1990s.

Two signs: Elaine, extraordinary.

"Which is Extraordinary? It sounds familiar!"

"The one from the Asian Games?"

"That's right, a store has opened in the capital?"

A large group of people gathered around the door early, with colorful banners, flower baskets and a huge inflatable arch at the door. Wah-wah-wah from the speakers:

"Our store is open, seven days of discount, 20% off the whole site.

And launched a 3-month "Extraordinary Thousands of Cheerleaders, Showing Their Powers in the Seventh National Games" prize-winning sales activity. From today onwards, if you spend 100 yuan in our store, you can draw a prize once, and 200 yuan twice...

Special prize, one spectator quota for the Seventh National Games.

The first prize, a membership card, a 25% discount for life, and can participate in various activities held by the store, and gifts will be given on holidays.

Second prize, a cultural shirt for the Seventh National Games.

The third prize, a ticket to the performance at the gymnasium on June 3rd, the number is limited, first-come-first-served basis.

The brand will select 1,000 lucky consumers from all over the country to watch the Seventh National Games in Beijing, feel the heroic posture of the athletes at close range, and cheer for the athletes in this province.

Food, accommodation, travel and tickets are all free, all free! "

"..."

Everyone was shocked for a while, and they didn't react until they heard it for the second or third time. Even if you are not interested in the 7th National Games, free board and lodging is so attractive!

boom!

The flow of people poured in, poured in again, and poured in again.

…………

At the newsstand on the street, the young man bought a newspaper and saw an advertisement.

A whole page, printed with posters of Ge You and Xu Fan, wrote:

""Big Sabbath" will have its premiere at the Shanghai Metropolitan Stadium on the evening of the 3rd. Tickets will be pre-sold from today, and the ticket price is 40 yuan.

At that time, Ge You and other main creative personnel will be present to have close contact with the audience and talk about interesting things about shooting. In addition, celebrity directors will be present in person, and singers will sing wonderfully.

Attendees include: Zhang Yimou, Gong Li, Li Chunbo, Gan Ping, Mao Ning, Ms. Yang and so on.

Those who buy tickets can receive a small gift worth no less than 20 yuan at the Yilian store on Nanjing West Road. "

Wow!

The young man's heart was surging, he liked Miss Yang the most, and wished he could go see it right away.

But the ticket price of 40 yuan is very expensive. After thinking about it, my eyes lit up, and my mother likes Mao Ning the most!

He continued to look down, and his painting style suddenly changed:

"Do you have someone you like? Does the person you like also like you?

If you are already together, maybe you are still young and ignorant, maybe you are growing up together, sweet and noisy... But do you have the confidence to stick to it for one year, two years, ten years, or forever?

Witness your love and take part in 'something romantic'.

The most romantic thing, the zero o'clock premiere of "Big Sabbath":

All couples who buy tickets at midnight on the 3rd are eligible to participate.

Participation method: Buy two movie tickets at zero point, save the ticket stubs, and get a set of exclusive couple outfits at Yilian Store on the Chinese Valentine's Day next year, with a value of no less than 500 yuan.

Remember, two people are present at the same time, and the ticket stubs can only be effective if they are combined! "

"..."

The young man never thought that he could watch advertisements for so long.

The amount of information is too much, what kind of premiere ceremony, zero o'clock premiere, couple costumes, new things keep coming, I can't help it.

Why!

He couldn't help but yearn for the two of them watching a movie hand in hand, carefully saving the movie tickets, and on the second year's Chinese Valentine's Day, the two of them will look at each other and smile.

Wonderful!

The young man laughed out loud as he thought about it, and then cried again: I don't even have a girlfriend! ! !

…………

Overnight, the magic city seemed to be occupied by "Da Sabba" and Elaine.

Interlocking and interlocking, all routines, this is the power of both style and style!

Special zero o'clock premiere, the young couples are gearing up, vowing to witness their love. People eat this too much, and they all have the same idea:

"What's a year? We're going to be together forever!"

This trick was learned from Chen Sheng.

He pre-sold concert tickets a year in advance, and only couples can buy them. The price of one person can get two seats, which are divided into boys' coupons and girls' coupons.

Combining the two coupons will work.

The name of this concert is: "Will you still love me next year?"

As a result, in the second year, Chen Sheng looked at the empty benches below, with a strange apology on his face, and sang the last song:

"Keep the grief to yourself."

Inside the hotel.

Teacher Xu invited Wu Mengchen to have a light meal and chat in the room.

"Xiao Xu, your move is too powerful!"

Wu Mengchen liked these ideas very much, and said with a smile: ""The Lion King" spent 450,000 yuan in promotional fees, but it's too old-fashioned, and they will be ashamed when your romance comes out.

My daughter is clamoring to go to the midnight show. "

"Oh? Ling'ai has a boyfriend?"

"If you have any boyfriend in high school, your leg will be broken!"

This Shanghai Blue Silver showed his stamina as a cabbage owner, and said: "You must have heard about the China Film Group, I will take office in August, don't worry, "The Great Sabbath" is all arranged.

Lao Dou will serve as a senior official of the China Film Party and concurrently as the deputy director. He has a lot of work experience, and I have a bottom line in my heart. "

Lao Dou is the deputy director of the Film Bureau. He met at the Guilin meeting and is a staunch reformer.

"Yo, then you are considered a troika?" Xu Fei praised.

"Can't do it, can't do it, at most like-minded people."

Wu Mengchen was really happy, looked at the other party again, and suddenly said: "Actually, Xiao Xu, you are so capable, it's a pity to be outside. Are you interested in coming to China Film Group?"

Um?

Teacher Xu stared wide-eyed, and said: "Uh, I came out of the work unit, and now there are so many industries, it's not suitable to go back. Do you have any plans, why don't you talk about them."

Wu Mengchen also asked casually, and said: "To tell you the truth, I took office this time, one is to rectify the internal personnel, and the other is to cooperate with Minister Tian to complete the introduction of the film plan.

We have had a preliminary chat. Since 1977, China Film has only spent $1 million to introduce foreign films, and imports 30 foreign films every year, with an average of no more than $30,000.

This price can only buy some old bad movies.

Not long ago, the leaders of the central government raised some opinions, saying why there are no Oscar-winning Hollywood movies in China?

Let's talk privately. Minister Tian thinks there are many problems, such as not being open-minded enough, lacking foreign exchange, Hollywood movies are expensive, we don't have a system for sharing accounts, and so on.

But this reform must be done. His initial idea is to introduce ten good films that reflect the level of contemporary movies every year. "

"It's a blockbuster."

"Hey, blockbuster is a good name, it sums it all up."

Wu Mengchen nodded and asked, "Xiao Xu, what do you think about this?"

"There are many difficulties!"

Xu Fei directly said the worst outcome, "Once Hollywood blockbusters come in and local productions are slapped, the accumulated contradictions will become more intense. Audiences will quickly change their viewing habits, blindly chasing blockbusters and despising domestic films, and the market will become more deformed.

Moreover, some people's interests are damaged, and they will be dirty under the banner of going online..."

"But you can't stop doing it, just like reform and opening up, if you don't open your eyes to see the world, you will always close the country and never make progress.

I think things are relative. Imported films will occupy the market, but it will also stimulate our creators to better improve the quality of films.

Hollywood makes blockbusters, and we also learn to make them. When we learn to use blockbusters to fight against blockbusters, this is the only way for film development. "

"..."

Xu Fei looked at the smug Wu Mengchen and sighed inwardly.

What he said is correct, but reforms will inevitably take some detours.