Since 1983

When the news came back to the capital, Leader Tian was very excited.

Sure enough, I read it right, these two movies lived up to the ice-breaking task.

The release cycle is extremely long these days, and each province plays its own game. "The Lion King" premiered in Shanghai in April, and it is still being screened in various places.

The box office of the film was 1.08 million in the first week, and "The Great Sabbath" was even more than a hundred thousand. It was a good job.

"The Lion King" has already accumulated more than 3 million box office in Shanghai. After the first round, it is expected to reach 4 million. According to the contract, Yongle will share two million yuan.

Within one million, Beijing Film Studio 60%, Yongle 40%, 600,000.

For the excess, 42% of Beijing Film Studio, 58% of Yongle, 420,000.

In other words, the producer will be able to share 1.02 million in the first round. In addition, "The Lion King" is also very popular in Beijing, Guangdong Province and other places, but in other places, the box office is obviously not strong enough.

Some even less than half.

However, the domestic market was surrounded by two films, and various studios quit one after another, finally gaining some vitality.

…………

A certain province, a certain theater.

It was rainy early in the morning, and the street in front of the door was covered with a layer of dirty water. People trampled on cars, and there was a loud crash, causing a few shouts.

Xiao Li is an employee of Tianxia Film and Television. He is in his twenties and can write good articles. She was supposed to be flirting in the office, but now she was holding an umbrella, squatting at the ticket gate, looking around, sneaking around.

On the other side, there is also a guy squatting with a similar temperament.

The two are on the left and the right, and an aunt in the middle is busy in the window. The composition is rigorous and full of post-modern feeling.

"Clap! Clap!"

Suddenly footsteps sounded, and a couple came shyly.

Xiao Li stood up abruptly, startling him: "Brother, brother, are you buying a ticket?"

"No, you buy what you buy."

"oh."

The man squeezed his wallet tightly and asked inside, "Auntie, what movies have you watched recently?"

"Don't you have eyes? It's on the poster!"

"Uh, Jet Li has seen it, should you watch "The Great Sabbath"?"

"OK!"

"Please give me two tickets!"

The aunt tore it off and gave Xiao Li a look.

The couple left inexplicably, and the buddy on the opposite side saw him, shook his head and squatted back. Xiao Li took out the booklet and added two orthographic strokes on it.

Then came a few more waves of spectators, and before we knew it, it was almost noon.

After pondering over it, he took the initiative to lean over and said, "Brother, it's noon, do you want to eat?"

"I can't go away, I can just fool around."

"I see the steamed stuffed bun over there, let's have a piece?"

"Success!"

So they bought a few steamed buns each, and continued to squat under the rain and white heat.

"Which unit do you belong to?"

"Long shadow."

"Oh, my world."

"I can see that "Big Sabbath" is very popular now."

"Hey, yours are pretty good too."

The two of them had the same life and pity for each other, and they chatted very happily, some talking about everything.

"This reform, in the words of our factory manager, is that the plane landed before the runway was built. Our factory now has a publishing department, with more than a dozen people running around the sky every day, and XZ is missing. "

"The XZ market is not good?"

"No matter how small a mosquito is, it's still a piece of meat! XZ company has trained in Changying and has a good relationship."

The buddy bit the bun and said loudly: "Now the provincial company is so powerful, and the distribution departments of the factories are scrambling to invite dinner, and the banquet messengers are not willing to go.

Ouch, it's reform, isn't it just friendship? If you don't have friendship, I won't buy your film. "

Um? ? ?

Xiao Li was confused and said, "Brother, is this the case now?"

"You are a full man who doesn't know how hungry a man is hungry, let me tell you, hiccup..."

He hammered his chest and said: "When the policy was first announced, the whole country didn't know what to do. You two take the lead, well, there are stones to cross the river.

Suzhou Province messed up its game before, and the subordinates teamed up to play by themselves, so the big market was divided into two. Now all regions have learned lessons, and provincial companies have drawn cities and counties to form new alliances.

It is not easy to go it alone when the municipal company gets a profit.

What does this mean? It represents the transformation from one grandpa in China Film to 30 grandpas. Now it's just a favor, and if we continue to do it in the future, the provinces will jointly lower the price. Do you think you will sell it or not? "

Hiss!

Xiao Li was terrified when he heard that, and said, "So, it's fortunate that we sold it early."

"Isn't it? But it's deserved, who made us have no courage."

"..."

Xiao Li flashed a flash of rejoicing, then shook his head, "That's useless, don't I have to stay here?"

"Be content! Only those who sell well are eligible to squat, and those who sell badly are too lazy to hide the truth."

The buddy unscrewed the thermos and drank his saliva, "It's not the whole thing, Chinese movies are not the whole thing!"

…………

Stealing the box office is a major feature of the 90s. Later, computer networking was used, but instead of hiding it, it was changed to water injection.

For example, "Ip Man 3" sold 790 million yuan in half a month, and was immediately investigated: there were more than 7,600 false scenes, involving 32 million box office. There is also a self-purchased box office part, with an amount of 56 million.

Of course, this involves a capital game. The film studio creates a falsely high box office to attract non-professional investors to raise their stakes to increase the stock price and so on.

Back in the 90s, Chen Xiaoer was the hardest sufferer.

Almost all of his films rank among the top of the year, but they will never make money. The money earned is just enough to cover the cost, plus the upfront for the next movie.

Once I was in a hurry and sent five teams to Hebei Province to monitor the votes.

It is commonplace to report 40% for 100% attendance.

So in the past 30 years, there has been no fakes, only how many fakes have existed. You have a good relationship with the distribution company, or if they want to win you over, they will naturally take care of it.

If it doesn't work, he can only quit the film industry completely like Chen Xiaoer.

"Big Sabbath" premiered in Shanghai, and it reached more than two million in a month. Calculated according to the contract, the guarantee of 1.1 million is earned first, and the remaining teacher Xu gets 38% and accumulates slowly.

After that, it was screened in various places, and people all over the world also sent people to monitor the votes. Just like the inspection team, it’s good if you go, but it’s bad if you leave.

And Mr. Xu has been staying outside, eating and drinking with the bosses of distribution companies in several big markets, socializing with routines.

"Hello? How's your day?"

"It's about the same, more than half of it is hidden. Some even remodel the second floor, put a small hall upstairs, and a hall downstairs. The small hall is not reported at all."

"That is to say, this province is the worst?"

"Okay, I see."

Xu Fei, who had just finished socializing, received a call and made another call.

"Hello? Editor-in-Chief Yu, I will add an article to this issue. Cinemas in XX Province are serious about concealing the box office, and we cannot be held accountable legally. I implore the superiors to pay attention to it, and hereby declare that any films produced by Tianxia will not be released in this province."

"Is this useful? Don't we end up losing ourselves?"

"If we hide more than half of it, what else can we lose? It will come in handy gradually, and now we have to make an attitude."

"All right."

"..."

Xu Fei hung up the phone, thought for a while, took a pen and paper and began to write a letter to Leader Tian.

(besides……)