Since 1983

In fact, Laomei's company names are very casual, with plants, animals, and surnames everywhere.

And when we translate, we often transliterate and seldom translate its original meaning. For example, cactus, the meaning of the word is very earthy, but the transliteration has become "Cactus".

Gao Yang in an instant!

At this moment, in the office of Kectors Films, the employees are restless, waiting for the first day report of "American Pie".

Jerry has gone to the toilet three times, and when he came back for the fourth time, his head was covered with sweat, and his fat body was trembling a little.

"You are hypocritical!"

Xu Fei made a conclusion at a glance, and waved to the side, Xiao Mo took out wolfberries and jujubes knowingly, and made two cups of tea.

"What's this?"

Jerry looked curiously at the small crimson fruits—the goji berries were exported to the United States in large quantities in later generations, and they were expensive, but they are not available yet.

"Treasures from the East that make you more, more, uh..."

Xu Fei thought about the phrase before saying, "Long-term use can keep you energetic."

"Health supplements?"

Jerry was not afraid of being hot, so he took a sip and chewed, it seemed a little sweet.

not bad!

The two happily exchanged the experience of the middle-aged man.

At this moment, the fax machine suddenly rang, and a person rushed over to receive it. All the staff's attention was turned to that side, staring at a piece of paper slowly squeezed out.

"Yesterday's box office statistics!"

The man swiped out the fax and couldn't suppress his excitement: "2.1 million!"

He slapped it on the table, "In just one day, the small scale has 2.1 million! Boss, we should expand the release immediately!"

"Of course, I see... OH!"

Jerry snatched the fax and confirmed it again and again, feeling even more excited. As an old man in the company, he followed the former boss to the streets, but he never expected to make a successful movie.

"..."

Xu Fei waved to the side again, and Ah Chu lowered his head slightly.

"Approve another 3 million publicity fee."

"OK."

"Okay, calm down, it's not time for us to celebrate. I decided to increase investment in publicity and distribution, and strive to expand to 2,000 screens."

"Two thousand yuan is enough for the boss. By then, the heat will already be there, and other theaters will contact us. Those damn film critics will be like mad dogs, biting us to death!"

"Haha, I'm really looking forward to it!"

Hollywood's publicity costs are very large, usually slightly lower than the production costs, or the same. Sometimes it will exceed the production fee, such as "The Blair Witch", a classic marketing case.

The cost of "American Pie" was 8 million, and the publicity and distribution also cost 7 to 8 million.

Following the second day and the third day, the box office continued to climb. After the first week of the small-scale release, it has exceeded the production cost.

At the end of the summer vacation, "American Pie" is like a delicious dessert after watching a blockbuster movie.

Cinema buyers flocked to the film, and film critics, as they expected, were staring at the cake.

"Fresh and interesting, with a lot of clever little ideas, not very offensive."

"As advertised by the film crew, we have added another type of movie, youth comedy."

"It's boring, bad, not funny at all, and it's boring to pass the time."

There are two well-known scoring websites in the United States, IMDb established in 1990, and Rotten Tomatoes established in August this year. There is no one on Rotten Tomatoes, but it is hot on IMDb.

The average score of "American Pie" is 7.3, and more than a thousand people participated. The high score is not high, and the low score is 6 points, which shows that most people's judgments are very fair.

It's novel and fun, and you can watch it, but if you want to say how good it is, that's not enough.

...

"Hahaha, you guys are amazing, I am more confident in our cooperation!"

"Of course, it's a pity that it took five months."

"That's a no-brainer, we can show it on Halloween next year."

Gusta from Lionsgate came to congratulate him in person, and chatted about the "Human Purge Project".

It was supposed to be filmed in the first half of the year, but unexpectedly the actors union went on strike again, from March to August. The trade unions are terrible. If there is a quarrel, no matter how big the factory is, it will have to postpone the plan.

No matter how old the actors are, they dare not publicly challenge them, and they have to show that they are standing with the brothers.

Gusta has been watching, "American Pie" gave him a big shock, unconsciously full of confidence in "Human Purge Plan".

...

"Cactus? Where did the little guy come out?"

"It is a company that is on the verge of bankruptcy and has been acquired. I heard that the boss is from Hong Kong."

"Hong Kong? Ha, the Japanese were going to buy America back then, is it the turn of the Hong Kong people now?"

"Lucky guy, go talk!"

This kind of dialogue happens repeatedly in the big Hollywood factories, and no one cares. They have seen too much life and death in a rise and a decline, and they are used to their own standing.

It's a small company with some publishing ability, but it's not eye-catching.

So what are we talking about? Of course, overseas copyrights, audio-visual product copyrights, and television copyrights are almost monopolized by major manufacturers.

...

The North American box office of the original "American Pie" exceeded 100 million, and the global box office exceeded 200 million.

The distribution capacity of locomotives is not as good as that of major manufacturers, and the box office in North America is less. Experts predict that it will be more than 80 million US dollars. Based on 80 million yuan, after deducting taxes and messy expenses, there are more than 40 million yuan left.

The locomotive takes 30% of the total box office, including the publicity fee, and the remaining 20 million yuan is given to the cactus.

Cactus made a profit of more than 10 million.

In fact, when the box office of "American Pie" exceeded 50 million, Warner, Paramount, Columbia, and Universal all sent people to contact, and Searchlight, Miramax, and Lionsgate also expressed interest.

Lionsgate is rich and powerful, and recently acquired an audio-visual distributor, which has secured its second-tier channels.

Xu Fei simply sold the audiovisual distribution rights to the other party for 3 million yuan.

Then the TV broadcasting rights were also sold at a price of 3 million.

In the end, he chose Colombia for the overseas distribution rights, and bought them out for 20 million yuan, including overseas audio-visual products. After deducting taxes and fees, the producer union management fee and so on, there are more than 10 million yuan left.

Ever since, "American Pie" only made more than 10 million yuan at the box office, but the other channels received a total of 20 million yuan, not including derivatives.

This is how Hollywood plays. In many cases, the profit of the producer is not as good as that of the distributor, and the profit of the box office is not as good as that of other channels...

Fortunately, Xu Fei bought a distribution company in advance.

In short, Cactus is expected to earn 30 million yuan, and Locomotive is expected to earn more than 10 million yuan. He spent more than 50 million U.S. dollars, and one more film will pay back the cost.

...

"Sequel? Oh, of course!"

"We can start preparations now, and I estimate the cost will be 30 million."

"Are you kidding? The first part is 8 million, and the second part is 30 million?"

"The price will increase only because the first film is successful. The director and actors' fees are also different from the scenes of the first film. They must be replaced with bigger ones and more extras..."

"no no!"

Xu Fei interrupted the staff and said, "If the actor's salary is not too high, he will be signed, and if it is too high, he will be replaced. The director will also talk about it, and the lion will be exempted if he opens his mouth.

I want to remind you that cactus is mainly low-cost, and 30 million is too large for us. "

"The level of Brother Keweiz..."

"There are so many underappreciated people in Hollywood. Unless you are a particularly good guy, there is no need to bind him."

Xu Fei knocked on the table and said, "You guys prepare for "American Pie 2" first, and the next stage will focus on "Saw". See you next year on Halloween."

(besides……)