Since 1983

Hollywood's summer vacation has always been a battleground for military strategists.

This year, there are "The Sixth Sense", "Tarzan", "Runaway Bride" and other feasts with different styles, but no one expected that a dark horse will come out frantically.

"The Blair Witch", an amateur film filmed on DV with a cost of US$60,000, actually won a North American box office of 140 million!

This is a model of publicity that makes full use of the Internet. First, a website is created to continuously publish news reports, photos, materials, etc. of the missing, and at the same time publish missing person notices offline.

Created an incident in which "three young people searched for the disappearance of the witch, leaving only one real documentary".

Obviously cheating, but Hollywood doesn't care, success is success.

Cactus Company.

The employees were also talking about "The Blair Witch". People who were born in literary films looked down on it very much and kept complaining.

"It not only rewrites the way Hollywood movies are promoted, but also rewrites people's IQ."

"Liar! A complete liar who fools the audience!"

"But it has been recorded in history, hasn't it? I dare to predict that there will be a large number of similar fake documentaries in the future."

"I've always imagined that scene, and never think that the memory of the audience will last long."

"OK! OK! Let's stop first..."

Jerry interrupted everyone and said, "We should take care of our own affairs, "American Pie 2" is about to be released, let me give a general introduction first.

We got the premiere date on August 3, and opened to 1,800 theaters, which is much better than last year. Of course, the cost of this film reached 13 million US dollars, and 10 million was invested in the announcement.

Half of last year's income was in it, so don't take it lightly, we are always a small company, and it's over if one film fails! "

"..."

Everyone was silent and a little bit flustered.

Last year's "American Pie" allowed Cactus to earn more than 40 million U.S. dollars, making it among the "minor celebrities". This year, he cooperated with Lions Gate on "The Human Purge Project", and he also has "American Pie 2" and "Chain Saw".

The momentum is so good that they ignore their size.

The film industry is one life and one death. This movie earned 40 million yuan, and the next movie may lose all of it. There are too many unpredictability in the success or failure of the box office, which is why there are so many sequels and follow suits in Hollywood.

"American Pie" is the first sequel developed by the company, which is relatively safe. But no one can guarantee that it will work in the future!

"Mr. Xu will not come this time, we have to prove our strength."

"Cheer up my spirits!"

Jerry is a morale booster, a qualified dog leg.

…………

"touch her ass!"

"OK!"

On the screen, two hot girls in bikinis are molesting the protagonist and his party.

The protagonist of "American Pie 2" has already gone to college, and he and his friends go to the seaside villa to play during the summer vacation. There are also two female tenants in the villa who are mistaken for Lala and decide to play tricks on them.

I saw a girl squatting down, reaching out to touch her girlfriend's buttocks, but suddenly stopped: "You touch his buttocks first."

"Excuse me?"

"If you don't touch it, I won't touch it either."

"Okay, I can, I am willing to sacrifice."

One buddy took off his pants.

"Touch it with your finger?"

"I want you to grab it with the palm of your hand."

"No, it's impossible!"

"If you don't touch it, I won't touch it either."

Ever since, everyone played the game of "If you want us to do it, you have to do it first".

In order to see more exciting things, several people constantly break through the lower limit of being a straight man, omitting, omitting, omitting...

This is also the most interesting plot in the second part. The audience screamed and their emotions were high. In general, "American Pie 2" continues the first level, and continues to tell the story of growth under the shell of a sex comedy.

For example, the protagonist understands the love in his heart and finds a girlfriend.

For example, athletes and girlfriends went to different universities, how to deal with long-distance relationships, etc.

The original cast of actors has been changed, but the director has been replaced, because the first director has started to ask for a high price. Cactus is not used to this, and there are so many directors in the United States, it is not difficult to choose a slightly reliable one.

After the premiere, the media followed up:

"The level is solid, yellow, interesting, and not disgusting."

"It's just as boring, and it's only good for passing the time."

"A very smart movie, knowing its own advantages and market, most people don't understand these."

"Congratulations to this rookie company and welcome to Hollywood!"

...

"cheers!"

"We're already in Hollywood!"

"Haha, this guy is right, I've never felt like I was working in Hollywood in the past five years, I was just a bum."

"Here's to the Hollywood bum!"

Cactus Company, everyone gathered to celebrate the premiere. On one side of the office area, there is a whiteboard with a big "2100" written on it.

Relying on the accumulation of previous works, it won a box office of 21 million U.S. dollars in the first two days of painting, temporarily ranking second on the list. The first is "The Sixth Sense", with a box office of 26.68 million.

Even if there is no possibility of going up against the trend, it will continue to fall in the next few weeks, but this result makes everyone know: they have made money again!

Even in the long run, the box office may still exceed 100 million yuan, exceeding the 80 million yuan of the first film.

Jerry no longer restrained everyone, and his face was red, holding a glass of wine and grinning, not knowing what to say. Some climbed onto the table and danced on the spot.

A successful sequel means the formation of a brand.

A company with a brand is no longer insignificant and can occupy a small page.

"Jingle Bell!"

The phone rang suddenly, and Jerry picked it up. It was from the Locomotive Distribution Company.

"Why are you so noisy over there?"

"It's noisy over there too!"

"Haha, everyone is celebrating."

"It should be celebrated, Sony, Lionsgate, Artisan, Paramount... Oh, representatives of at least six companies have approached me to discuss distribution rights through other channels.

Paramount seems to have the meaning of acquisition. "

"Um?"

Jerry shivered and his mind cleared up: "What did you say?"

"Paramount wants to talk about an acquisition."

"Buy cactus?"

"Is it still a locomotive? You'd better call the boss immediately."

"Ok ok!"

Jerry washed his face first, hid in a quiet room, and made an international call. He hadn't answered for a long time, and he felt his heart beating and flustered.

Today's big studios like to merge independent film companies.

Like Disney's acquisition of Miramax, Warner's acquisition of New Line, Universal's acquisition of October, MGM's acquisition of Sam Godwin and so on.

The most typical is the new line.

Founded in 1967, it started with horror films. "A Nightmare on Elm Street" is its signature dish and the first independent production company to enter the mainstream.

In 1994, New Line was acquired by Warner for US$550 million. After that, he filmed "The Lord of the Rings" and became famous, but then fell into a lawsuit, mainly because of the unfair distribution of benefits from "The Lord of the Rings".

If you lose money in the lawsuit, you will also lose money in the subsequent movies. The 180 million "Golden Compass" blood loss directly led to a financial crisis, and it was fully acquired by Warner, and even the LOGO disappeared.

After all, it is still two words of volume.

"Hello?"

"Boss, you finally answered the phone!"

"Jerry, what's the matter?"

As soon as he said it, the other party didn't hesitate at all: "Reject."

"Reject?"

"Do you have other ideas?"

"Of course not. I'm just afraid that if you agree, what will we do next? The big factory won't want us small roles."

Jerry breathed a sigh of relief and found that the sweat had come down, and said sincerely: "And I like the current atmosphere. Although we are small, everyone works hard and is full of strength every day. We will definitely achieve greater success, right... ..."

"hehe……"

The voice over there was relaxed and determined, "You should believe that the cactus will not fail."

(besides……)