Since 1983

(Today is not one update, but two updates. After surviving the last chapter for a while, he entered the small dark room.)

In late November, "Star Wars Episode 1" hits theaters.

Although it lacks American cultural genes, it is the first movie after the lifting of the ban, and the popularity is not bad.

The weather in the capital was getting colder and colder, so Xu Fei accepted an inquiry from a big leader and went out to Wu Mengchen's house.

Tian, ​​Wu, Han, Xu, four, the hot pot is still the same.

Leader Tian has always been introverted, but today he was very excited, and kept saying: "Xiao Xu is playing well, you are indeed a genius in propaganda warfare, the general situation is set now, if they oppose it again, they will be accused of being a national sinner." hat."

"It's one thing not to object, but it depends on how to implement it."

Wu Mengchen was also excited. He had always wanted to set up a theater system, and it finally started.

Historically, he resigned in 1996 and stayed dormant for several years. As soon as the policies of his superiors were opened up, he immediately organized the establishment of a century universal cinema chain and served as the general manager.

He understands this.

And because of his resignation, there was no one who knows how to check the reforms of Radio and Television, so he could only issue a general opinion first, and then issued detailed rules in the second year, which wasted another year.

"First of all, multiple halls are basic, at least 4 halls or more. The ticket price should not be high. Now some ticket prices in Beijing are 30 yuan, which is too expensive. Leading cinemas with large investment and luxurious equipment can be higher. Ordinary theaters can be compared at 15 yuan. Reasonable.

Secondly, all theaters must use computers to sell tickets, and the data is directly transmitted to the box office statistics unit.

Then roughly as Xiao Xu said, implement a distribution and screening mechanism based on theaters, reduce distribution levels, etc...

I added some more:

If there are more than 10 theaters in the same province and no less than 8 computer-based ticketing companies, a theater chain in the province can be established.

If there are more than 15 theaters in different provinces and no less than 10 computer-based ticketing companies, a cross-provincial theater can be formed.

There can be no more than three theater lines in a province, and the contract period is not less than 3 years. A theater can only choose one theater line, and it can be re-selected when the contract period expires.

Set a 2-year deadline, that is, until 2002.

Theaters that do not join the theater chain within the time limit will have their screening qualifications cancelled. Those who have not established a theater chain within the time limit are prohibited from supplying imported films. "

Tut tut!

Teacher Xu secretly praised, Lao Wu is fierce.

The provincial company has been stuck with the theater, OK! Now China Film Group is stuck with the provincial company, one level at a time, until it surrenders.

"Beep beep!"

The two were digesting the content when Xu Fei's cell phone rang suddenly. As soon as he picked it up, it was the boss of a certain provincial company:

"Hey, Mr. Xu!"

"My old king, I just met in a meeting! Oh, there was a little misunderstanding, please don't mind, or I will come to the door to apologize..."

"Oh, I just want to say, our New Year's movie "Fifty First Dates" this year, we have already prepared, and we are just waiting for it to be released!"

"Hey, it's all for the good of Chinese movies, well...bye!"

Xu Fei hung up the phone, shrugged, cheap or not?

It can bend and stretch.

Han Sanping was about to speak when the phone rang again, "Mr. Xu? My old Zhang, it's time for our "Fifty First Loves" to start. We are all looking forward to this year's New Year's movie!"

After dealing with this, Old Wu sneered: "A group of guys who adapt to the wind, no wonder they can live for so long."

"Ignore them and keep talking."

Han Sanping asked, "What is the link in this theater?"

Old Wu said: "In the current environment, we can only take the form of signing a franchise, with capital and film supply as the link.

I dare to predict that as soon as the decree comes out, the provincial companies will change their faces on the spot and become the theater companies of the provinces, and then win over those theaters with better facilities to form a line to deal with it.

Among them, there may be those who have completed the shareholding system reform, and some that are old-fashioned, and those that are old-fashioned will definitely be eliminated quickly.

Because of the introduction of foreign capital and the opening up, under the impact of this force, capital will independently choose the most profitable route.

Therefore, from the very beginning, China Film Group will take the initiative to establish a cross-provincial theater chain.

It is impossible for the theaters in the province to beat the inter-provincial theaters! Once the three-year contract arrives, the survival of the fittest will automatically reorganize and gradually streamline, and the rest will be gold. "

Ruthless!

Feeling awesome, Xu Fei asked, "Is private capital open?"

"It can't be fully opened for the time being. Like foreign capital, it can account for 49%."

Leader Tian knew what he was thinking, and said, "Xiao Xu, although I want to let go of private funding, theaters are different from making movies. Without the above theory as a basis, no one has the right to make decisions."

"I see."

What is theoretical basis? The 16th National Congress of the Communist Party of China.

So Xu Fei pondered, the current situation is: if foreign capital wants to come in, it must cooperate with state-owned capital;

Therefore, there is no need to start Daduhui. Daduhui is completely self-constructed and operated, and it is heading for the first theater line. Just use these few years to build a few more.

Now I can only participate in shares, and shareholding is also OK, I have a lot of trumpets.

Teacher Xu stabbed Wu Mengchen once, and the two of them met each other with a tacit understanding.

…………

The general trend of reform has already begun, and the film industry is exploring everywhere in order to take a little advantage.

The society is still discussing it, and it is generally pessimistic, thinking that it will definitely not be able to do Hollywood, and will be encroached into the backyard of foreign blockbusters. There are also those who welcome Master Wang, just like those who "don't want to be a second-class audience".

"Movies have no borders, and the quality is the final judgment. Naturally, we have to watch good ones."

"Hollywood is good. Why would I pay to watch a bad movie in theaters, just because it's made in China?"

"It's almost the 21st century, don't be so narrow!"

"I just feel sad that so many filmmakers have not stood up to express their views!"

"Where's Zhang Yimou? Chen Kaige?"

"Don't mention them, are you going to fight Hollywood with rural dramas and Li Xuejian's Qin Shihuang?"

A bunch of people on the Internet are in full swing.

I was first aroused by those articles with nostalgia and national enthusiasm, and then overwhelmed by the powerlessness of reality, followed by complete disappointment.

Just like a netizen said: "Actually, we understand the gap between the two sides, but you don't even have the attitude of rising, determination, and improvement. It is the most disappointing."

...

end of november.

Early in the morning, reporters from all walks of life braved the wind and cold to rush to China Film Company. In the big conference room, a press conference is going to be held today.

Recently, the movie discussion has been extremely lively. Anyone can chat a few words, and a group of people whispered:

"Know what's going on?"

"I must stand up and express my opinion, I will be scolded to death."

"I think so, China Film is the leader after all."

"Just pretending, what can you compare with others?"

"I'm coming!"

The voice was quiet, only Wu Mengchen and Han Sanping were present, the leader of the Takeaway Film Bureau, and a representative of Tianxia Company.

"Just hold a press conference!"

Old Wu didn't even take the manuscript, and said, "There are a few things to announce. Before that, let the representative of Tianxia Company talk about it."

"Today is borrowing flowers to offer Buddha, so I'm not welcome.

Since "Love Call Transfer" in 1994, Tianxia created the first Chinese New Year film, and it has been going on for four years, and it has repeatedly achieved success, which is obvious to all.

We were absent for the first time last year, and many people said that we were exhausted and even going bankrupt.

There is no need to argue, I am here to announce today that the fifth Lunar New Year film "Fifty First Dates" will be released in advance on December 15th..."

I didn't listen to the rest, and asked questions like chicken blood:

"Did you deliberately choose to release it on the same day as "The Trap of Stealing the Sky"?"

"Yes."

"Can you explain why?"

"Of course it's competition."

The representative said with a smile: "I heard that "Star Wars Episode 1" is very popular at the box office, and "The Trap" is also highly anticipated. We have never overestimated ourselves or underestimated others. Big boats can't compare. We still can't beat these two films." questionable."

"Is that how confident you are?"

"Will you swallow this sentence back if you lose?"

"I didn't think about losing. The company's goal is very clear, which is to win the box office this year. Not only this year's champion, but also the champion in the next five years, we will win it!"

boom!

The audience exploded.