The Boss Behind The Game

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During the Qixi Festival campaign, the whole Beiqi was bustling.

It is always the happiest moment for the players when the official benefits are distributed every time. After all, such an opportunity is too rare.

During the event, because of the existence of Event 2, the long-standing grievances of single dog players also broke out at this time.

The festive decorations of the entire underworld make the "Qixi Festival" a very strong atmosphere, full of romance everywhere, but some single dog players don't think so.

In their view, Qixi Festival has nothing to do with romance, but it is definitely very happy.

The feeling of breaking up couples by hand is both cruel and joyful.

Many single dog players turned into lone wolves under the moonlit night, roaming around the Beiqi Great Territory, looking for couple players who are in pairs.

Some overly single Wang players still refused to stop after completing their Qixi festival tasks, and continued to look for couple players. Even issued a provocative declaration in the active chat box:

"It is absolutely impossible for a 'magpie bridge' to be successfully built tonight. All of them are illegal buildings and must be demolished. Our single Wang demolition team enforces the law impartially. I hope that all couples who smell sour in love will find their way back and stop showing affection , otherwise you will have to dig three feet to find you, and you will be demolished cruelly!"

In the face of the "split" players in the form of "single dogs", couple players trembled and could only avoid with players of the opposite sex to prevent the task progress from being destroyed by crazy single players.

As a result, a grand "cat and mouse game" was staged in the entire Beiqi Dayu.

When the dawn came, the whole Beiqi land rang the bell for the end of the event.

However, on this day, very few players were able to complete the couple mission and successfully build the "magpie bridge".

After all, the group of single Wang who turned into "erha" is too large and too cruel...

...

After the Qixi Festival ended, the lives of the players returned to the normal development.

On this day, Lu Wu was observing the daily situation of the players through the artifact, when the phone rang.

There are only a handful of people who can get through to his mobile phone now. Picking up the mobile phone and looking at it, just as Lu Wusu thought, it was Wu Guoyi who called.

After picking up the phone, a familiar voice came.

"Brother Lu, do you miss me?"

I think what are you doing old man? Lu Wu thought helplessly, but naturally he couldn't say that:

"Brother Ang, should there be something wrong? If nothing happens, you won't call me."

"Haha, I can't call you for nothing, but this time I have something to discuss with you."

"I'm listening. Tell me."

"It's like this. The guild is short of soul coins recently. Life is too hard. You can give me 10 million soul coins to support me, so that I can speed up the development of the guild!"

Lu Wu: "..."

"Haha, I'm joking!" Amidst Lu Wu's astonishment, Wu Guoyi's laughter came again.

"You won't give it if you really want it!" Lu Wu said angrily.

"It's so soso, it's no wonder the players say you are the most picky dog ​​official, and your reputation is well-deserved!"

"Talk about the business, or I'll hang up!"

"No, no, it's like this. Recently, Los Angeles, the United States will hold a world-class game exhibition "E3". Now I have received an invitation from the organizer, and the organizer is willing to provide a game booth for "Conquest Online", so I want to ask Take your advice!"

Hearing this, Lu Wu couldn't help being stunned.

As the world's largest game exhibition, how could Lu Wu have never heard of it, and he has also known about E3.

E3 is one of the four world-class game exhibitions, and the games that can be exhibited at E3 are basically the flagship games of every game manufacturer. When the E3 exhibition is opened in the past years, it is a game event for players all over the world, and it is also a publicity day that all game studios attach great importance to.

There are also game exhibitions with the same status, Tokyo TGS, Cologne Game Show,

And the domestic CJ exhibition.

But compared with these game exhibitions, E3 is undoubtedly the most influential, as evidenced by the skyrocketing number of tourists in Los Angeles at this time of year.

In contrast, the influence of the domestic CJ exhibition in the game circle is the weakest.

Because at the E3 game show, the players mainly watch the games, and the CJ show players basically go to see the cute girls of Cos, and the games are second. This has basically become the consensus of the players.

So in terms of influence, E3 exhibition is undoubtedly the strongest.

From Lu Wu's point of view two years ago, going to the E3 exhibition was something that he couldn't even imagine, because he was just the operator of a small game website with no traffic, and he couldn't produce decent games.

It's just that I didn't expect to receive the invitation from the organizer in person.

After a brief moment of surprise, Lu Wu calmed down.

The main reason is that now he looks down on real things, and things that were out of reach at that time no longer seem so longing for at this moment.

"Brother Ang, forget it, I'm not interested in doing this!" Lu Wu thought for a while and said.

"Don't worry, this kind of game event will bring game media from all over the world. It is a good opportunity to expand the influence of the game. Although the battle is very popular now, there are still many players around the world who still stick to their games and have never played them. Conquest, after all, in this era, there are too many games, and if you want to continue to expand the number of players, the quality of the game alone is not enough, and publicity is also extremely important!"

After hearing this, Lu Wu felt that what Wu Guoyi said was indeed very reasonable.

Now that the five major servers of the battle have been opened, the next thing to do is to slowly eat away the number of players in other games and put them into the battle.

As Wu Guoyi said, the battle is very popular now, but the quality of the game alone really cannot pull all players into the battle. Because only watching the game video, it is completely two concepts to experience it in person.

Just like in the past, even in the era when 3D games became popular again, many players still stick to web games.

A $999 game, no matter how bad the quality is, but with his overwhelming publicity, he can still make a lot of money every year.

The importance of publicity can be seen from this.

Of course, in comparison, quality is the most critical.

When the quality is guaranteed, the conversion rate of the promotion is very high.

It's as if two games started promoting at the same time.

The quality of a game is very poor, and each promotion can attract 1,000 people to download, but many players basically uninstall after playing for a few minutes. In the end, there may only be 10 players left to continue playing, that is, the player conversion rate of 1% .

And a good game, coupled with strong publicity, has a high conversion rate.

As for the quality of the Zhanzhan Online game, Lu Wu does not need to prove it. The Zhanzhan players have already chanted the slogan "No. 1 in the world".

In conjunction with the publicity, a conversion rate lower than 95% is a failure in Lu Wu's opinion.

Not even 100% is a problem.

Because this game has all the advantages of other games, and also has advantages that other games do not have.

Scenery party, hamster party (collection addiction), nurturing party, etc., all types of players can find happiness here.

This game integrates all game modes at this stage, even players who don't like fighting can still find endless fun here, coupled with 100% fidelity, and physical fitness increase brought by upgrading, say 100% The conversion rate is not overstated.

But what Lu Wu needs now is a way for those players who have never been in contact with Conquest and are still playing other games to get in touch with this game.

Then publicity must be a breakthrough.

The E3 exhibition is such a promotional platform for "high-quality games". As long as it can shine in E3, the name of the battle will surely resound in the game industry again.

From this point of view, Lu Wu suddenly became a little moved.

And this time the E3 whistleblower was able to give enough face, and even provided the game booth for free for use in the battle.

In previous years, this situation was simply impossible.

In order to enter the E3 game show, many game manufacturers have to invest a lot of money in this area. Under normal circumstances, the price of a game booth inside is 200 million (PS: the current price is about 20 million US dollars, and inflation will not be considered after 300 years. set to 200 million).

However, this is not necessarily able to enter it, and the quality of the game is also a threshold.

So taking the initiative to invite and provide a booth for free is enough to show that the organizer of E3 attaches great importance to Conquest Online.

After careful consideration, Lu Wu suddenly became interested:

"Brother Ang, since this is the case, I agree, but when the time comes, you and the organizer of E3 will be in touch, and I will not go!"

Wu Guo on the other end of the phone seemed very speechless when he heard this:

"You left such a big matter to me?"

"Anyway, you are the only agent for the foreign server, and it's the same if I leave it to you. I will provide game support and go to the E3 exhibition site in person. As for other matters, I will not participate!"

In Lu Wu's view, there are too many things to deal with when contacting the organizer of E3.

Such as booth planning, game figure production, game content introduction, etc. These things are too cumbersome, and Lu Wu simply doesn't want to do it himself, so it's perfect to hand it over to Wu Guoyi, who has always been operating and fighting in the surrounding areas.

"You said that I am the person in charge of Zhengzhan Foreign Service, but I don't have any game permissions!" Wu Guoyi's voice full of resentment came from the other end of the phone.

"Hahaha, it's almost enough. Don't forget that when you were bullied in the game, I supported you with 100 soul coins, allowing you to take revenge!"

"Then how about I ask you for 1 million soul coins for support now?" Wu Guoyi hurriedly asked Lu Wu's topic.

"Ahem, this...the cell phone signal is not very good. Brother Wu is like this. I'll hang up first!" After speaking, Lu Wu hung up the phone without hesitation.

Just kidding, 1 million soul coins are not conjured out of thin air.

Maybe Wu Guoyi was really short of soul coins. Compared with that at that time, Lu Wu felt that he was even more short of soul coins.

Not to mention the soul coins consumed by each major server for each construction, update, and event, the "Human Emperor Mirror" cultivated by oneself is also a soul coin burner. As for the soul coins, Lu Wu has already made a decision, except in the game, and will never flow out.

After all, even when Lu Wuzhen was very poor, he only sold Ye Xueer a few hundred soul coins.

Now that he is not short of money, he can afford to support Xiao Beili, so Lu Wu will never do the stupid thing of exchanging soul coins for cash again.

During the construction of the campaign, Lu Wu's mentality has also been changing.

Two years ago, when the campaign had just started, Lu Wu would have felt extremely happy when he got hundreds of thousands of cash in exchange for soul coins.

But now, in Lu Wu's eyes, cash is nothing more than a string of numbers, while soul coins are the almighty currency.

The value is higher or lower, which can be seen in general.