The Fantasy Entertainment Empire

Chapter 164 Ratings, Big Money

1.83%, this figure is not very low, at least it has reached the qualification standard given by the upper management.

The point is... why can it rise so much in ten minutes? This is completely inconsistent with Sun Yuexin's long-term work experience!

She hadn't seen much of this.

Asking about the data statistics, they also said that it is difficult to determine the reason now.

But whatever the reason, it's a good thing.

Very, very good things.

Sun Yuexin's mentality suddenly became better, and even the TV series in front of her that she had watched many times seemed more interesting now.

Another ten minutes passed, and the first episode was coming to an end.

The latest data also came, 2.04%.

Seeing this data, Sun Yuexin's mentality was completely calmed down.

The broadcast of the first episode made a very good start. She was still thinking about how to write her report if it was 1.3. Although it won't be a big problem, after all, it didn't meet the standard. How to modify it with words has to be thought through carefully.

Now, there is no such worry at all. The first episode was premiered, and the ratings broke 2, which is more powerful than any colorful article. She only needs to blow, blow hard, and talk about things beyond the predetermined goal, and she will be steady.

The content of a single episode of "Fantasy Three Kingdoms" takes almost an hour. After the two episodes were finished, including commercials, it was already half past ten.

She also got the broadcast data of the second episode now, and the ratings reached 2.11%.

Although there is no substantial increase, on the basis of breaking 2, a little increase will be better, and Sun Yuexin does not dislike it at all.

Although she worked overtime so late today, when she came home, she was in a happy mood.

...

Dimension Entertainment also got the ratings later.

Not only from Qiantang Satellite TV, but also from Shenghai Satellite TV.

These two TV stations are not the strongest in the current domestic TV industry, but they are at least above the top line, otherwise they would not be willing to spend so much money to buy TV dramas.

The data given by Qiantang Satellite TV has a peak value of 2.11, and Shenghai Satellite TV is slightly lower, but it is also broken by 2.

This has a lot of room for publicity. After Wu Jingtong got the data, he found someone to post two or three articles overnight, and directly boasted that the combined ratings of the two TV stations broke 4, which shocked Oulu.

Among the achievements of TV stations broadcasting TV dramas, there are indeed not many with this kind of expressiveness.

A few years ago, or even ten years ago, TV stations were still the overlord of the domestic entertainment industry. However, with the development of the times, the prosperity of various other media, the popularization of the Internet and the entry of a large amount of capital, people's cultural consumption habits have changed greatly.

In the past, for a series, being on TV was definitely the best choice. Nowadays, especially in recent years, this trend has changed a lot.

Due to changes in people's entertainment habits, fewer and fewer people watch TV, especially young people watching TV. The main battlefield has shifted to the Internet.

For serial dramas, it is normal to synchronize the network with the channel and the background first. Even for some large-scale dramas, when they do not receive good quotations or have any policy problems, they directly choose to broadcast exclusively on the network instead of on the TV station. For playback, that's all acceptable.

In the current era, even if it is just watching TV series, the market share occupied by online video sites has clearly surpassed that of TV stations.

Many of the current big-produced serials, when selling broadcast copyrights, the price of online broadcast copyrights exceeds the price of TV stations.

This is a very important sign of a change in market wind direction.

According to some sources, the prices of online copyrights for popular dramas such as "Win the World", "Military Division Alliance", and "Liang Sheng, Can We Not Be Sad" are even more than double that of TV dramas.

So far, the online copyright of "Fantasy Three Kingdoms" has sold for 320 million yuan, but the TV drama copyright has sold more expensively, reaching 400 million yuan, bringing a total revenue of 720 million yuan to Dimension Entertainment.

This is a lot of money.

The investment in "Fantasy Three Kingdoms" is claimed to be 200 million yuan, but in fact, the special effects cost is nothing at all. The artist's salary, and even the electricity bill for the computer carrying the 'Dimension' system, all depend on the operating costs of the company 'Dimension Entertainment'. And the filming part that actually paid for the real money was only 50 million.

Calculated at 200 million, it is a 360% return on investment; calculated at 50 million, the rate of return is 1440%!

But even so, Ye Jiayi was still a little unhappy.

When she met Fan Zhe once, she complained: "At that time, the online copyright of "Fantasy Three Kingdoms" was sold cheaply, and it sold for more than 300 million. Compared with the current results, it is a loss. Such results, at least against the standard The price of 500 million is not a big problem."

Fan Zhe smiled bluntly: "We can't calculate it like this. The series hadn't been aired at that time. Who knows what will become popular in the end? The asking price is 500 million, I'm afraid no one will buy it."

"I know, I just feel a little pity."

"Don't be a pity, business is all about making money. Now, we have proved that the dramas we make are profitable. Next time we invest in serial dramas or other relatively large film and television projects, we will Have more and stronger capital to talk to others.”

"Hmm." Ye Jiayi nodded, and didn't talk about this matter again, but mentioned another topic: "Should the employees who participated in the project of "Fantasy Three Kingdoms" be given a project bonus?"

Fan Zhe said: "I want it."

Needless to say, in the first half of the year, the art department of the entire company worked overtime to finish all the pictures of "Fantasy Three Kingdoms" with high quality and quantity. It is unreasonable not to pay bonuses.

Speaking of this, Fan Zhe also remembered one thing: "Director Du, the actors, and all the crew members should also pack a red envelope, right?"

"Well, it should be." Ye Jiayi said, "Let me worry about this, leave it alone.

After she finished speaking, she paused and talked about the third thing:

"By the way, it's almost October, and we're going to prepare for the annual meeting."

"Oh yes..." Fan Zhe slapped his forehead. He has been following up the production of "Taiwu Painting Scroll 2" recently, and he is a little busy. In addition, the company has such a capable deputy as Ye Jiayi to take care of it. He really rarely pays attention to the operation of the company.

Ye Jiayi rolled his eyes at him: "You are the boss... It's so comfortable to let go of the shopkeeper."

"I'm not just throwing my hands away." Fan Zhe called Qu, ""Taiwu Painting Scroll 2" is one of our next key projects, I'm just doing something!"

"Okay, okay...you don't have to worry about the annual meeting, Tang Zhiqi is leading the administrative staff to do it. However, I will ask someone to write a speech, and you will be on stage to speak at that time."

"Ah...can you just say no?"

"No!" Ye Jiayi was not used to him this time.

In the end, Fan Zhe chose to compromise.

——

I forgot to set the time today.

There will be another chapter later, and it will be posted before twelve o'clock.

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