Since 1983

"I have a question……"

Zhang Jizhong raised his hand and said, "You said that the company is willing to pay money only if the work must be popular. How can the company ensure that the show will be popular?"

"It depends on the brand. For several consecutive years, Jingtai has released works with high reputation every year. Over time, it will naturally produce a brand effect, and the company is willing to trust you.

There is also a star effect, for example, audiences love to watch Ge You, and if you have Ge You in this drama, the probability of attracting corporate sponsorship is higher than others..."

Xu Fei paused, but didn't fully confide.

With the opening of the market environment, the star effect is inevitable. The next 90s were fine, but after 2013, the chain of domestic dramas has become deformed like this: star-TV drama-television station-enterprise.

What does that mean?

For example, Lu Liuhai is the top traffic, and the company said to the TV station, I will not advertise without him in your show.

The TV station said to the producer, I will not buy your show without him.

The producer said to the director, you don't need him, you leave.

The director said, counting birds, just bad money is just bad money.

What's more, according to a screenwriter surnamed Wang, this is not the era of women, but the era of men, and the heads of the TV station's film purchasing department are all middle-aged aunts.

They went to the crew to inspect, and the ones who accompanied them for dinner were no longer actresses, but male actors, and they had to be handsome. Then I am a character actor, what should I do if I am not handsome? Take the staff on top.

Including the distributors of movies and TV series, they have also changed from a little girl in Yishui to a little wolf dog in Yishui.

Slightly slightly.

"You said the production unit and the star, so is the director a kind of brand?" Zhang Shaolin asked.

"Of course! But after all, the director is behind the scenes, and it is difficult for the public and the market to pay attention to it, unless you have made "Red Sorghum"."

"Why are ancient dramas advertised?"

"You can give credits at the end of the credits."

"Is it possible to use this trick when going outside?"

"Yes, talk to the other party, you provide the venue for free, and we will help you promote it."

"Are there any questions?"

Vice-Taiwan Zhang looked at it and said with a smile: "Okay, let's move on to the next item. I think the lack of talent and the shortage of scripts are the same thing. What do you think?"

"We don't have an institution that specializes in cultivating TV drama talents. They are all from film, radio, and art schools, and we can only pick the leftovers from film studios."

"Yes, it is scarce in all aspects. Especially the older generation of workers is getting older, retiring and getting sick, and the new generation has not yet seen it."

"We are all trained internally now, and we are trying to drive ducks to the shelves. For example, I haven't read any books, but I love painting, and then I was transferred to the TV station to let me do photography. I said I just drew two strokes randomly, and I didn't even know how to use a camera. Ah, that's worth it too..."

Zhang Shaolin was very touched, and said: "There is no way, I can only watch videotapes, watch dramas, watch news, observe how other photographers do, and no one teaches."

"What do you think, Teacher Xu?" Zhang Jizhong asked suddenly.

"Of course I hope to have a school that comprehensively trains film and television talents, including clothing, culture, Taoism, and martial arts, but obviously it can't be realized. At present, there is no good way. Digging and training, changing careers, and stealing talents." Xu Feidao.

"Steal people?"

"College students are allocated packages now. They love to go to good places, but they don't want to go to bad places. We can communicate in advance, offer benefits, and attract talents to settle down. There will always be people willing to come.

But be careful, movies and TV shows are two different things, you can't completely use the techniques of movies to fiddle with TV shows, you have to be led by seniors, don't let young people do it blindly. "

"..."

Everyone is weird, you are younger than anyone else?

At the end of the day, I was basically listening to the class and benefited a lot, and it was still the same the next day. Jingtai has always shown a generous and selfless attitude. Everyone knows it and does not reject it.

When productivity is low, we have to work together and help each other.

The six stations conducted in-depth exchanges on various issues, but the cooperation was only mentioned—not on the table.

In addition, they are very unimpressed with the proposal of the industry association, and may feel that it is unnecessary.

...

night of the fourth day.

A group of people visited Beijing Terrace and Art Center, and had a meal in the cafeteria along the way. The dishes are plentiful, the drinks are enough, and some things are settled between the toasts.

Zhang Shaolin is an honest person, he already has an accent, and his tongue gets worse when he drinks a little wine.

"I didn't understand what it means to be born knowing it before, but now I understand it. Oh, Mr. Xu, you said you are so young, how can you know so many things?"

"Didn't you say it, I was born to know it."

Xu Fei clinked with a wine glass that was stretched out, and continued: "Actually, it is to read more books. There are many resources in the capital, and there are many books that can be obtained. In the past, everyone was the same. Now that the society is open, the gap between cities will become wider and wider. It's getting bigger."

"I agree, everyone is going to the capital now. I left from the capital, which is a pity, but even if I come here to develop now, I can do well." Zhang Jizhong interjected.

"Those who are capable will not be afraid to go anywhere, and both of them are capable."

Xu Fei was making connections when a voice suddenly came from beside him, "Mr. Xu, can I take a photo of you?"

"Uh, yes."

He got up and found a clean place, Ouyang Changlin clicked the shutter a few times.

"Are you doing this for news promotion?"

"Yes, but it may not necessarily be used, but enough materials must be saved."

Ouyang Changlin looked at the big guy, Yazi was very emotional, "Oh, it's a worthwhile trip to be able to make friends with so many talented people!"

"You are too modest, and you are not an ordinary person with a talented person." Xu Fei smiled.

Ouyang and Wei Wenbin are the two major contributors to the rise of Mango TV. He first started with Qiong Yao drama because he has a good relationship with his grandma.

Last year, Qiong Yao flew to the capital from Hong Kong and returned to the mainland for the first time. Stayed for more than 20 days, just like Lafayette went on tour, the courtesy was great.

Ouyang worked hard and worked hard, and Qiong Yao called him a "Hunan mule", and they formed a relationship.

Everyone didn't eat too late, as soon as the meaning came.

The six companies have reached a not-so-close alliance. The first is to cooperate in filming dramas. If there is a need for location, the local station will definitely help. If you can't afford the project yourself, give priority to the participation of allies.

The second is the introduction of foreign dramas in partnership, and Beijing and Taiwan are mainly responsible for communication. As for scripts, personnel, equipment, and funds, it is impossible to get intimate and get in touch slowly.

Jingtai's goal of wooing small groups has been achieved, and the big brother is taking the lead.

They are all young talents from all walks of life, capable and thoughtful, but the most outstanding one is Mr. Xu, Yumian Xiaomengchang, who is absolutely beautiful in Liutai Mountain!

Prestige +100

…………

The conference came to an end soon, and many newspapers paid attention to it:

"The National Seminar on the Creation and Development of TV Dramas was successfully held. The concept of genre dramas was first proposed at the meeting, calling on literary and art workers across the country to enrich the types of works, explore more themes and styles, get close to the audience, and avoid high-profile and low-quality dramas..."

"The industry drama is expected to become a new craze, and "Miss Public Relations" is the first to debut."

"Quality is important, not quantity. The Ministry of Radio, Film and Television adheres to the principle of consistent creation."

"A number of TV stations have expressed that they will deepen cooperation and exchanges and make progress together."

On March 26, the five-day conference ended.

...

On the same day, Haizi was just 25 years old.

(besides……)