The Fantasy Entertainment Empire

As for the amount of playback, it seems that the number is too large.

"The Legend of Chu Qiao" has over 40 billion views; "Three Lives III" 40 billion; "Ode to Joy" over 25 billion...

These data seem to be extremely exaggerated. The global population must be multiplied several times to compare with this number of broadcasts.

It is impossible to think about it.

It is extremely common in the current commercial market to flood the number of broadcasts, even in "Fantasy Three Kingdoms".

But water injection is also divided into many aspects.

On the one hand, it is a problem with the calculation method of the video website's statistical play volume.

For viewers, as long as they click on the link of this video, regardless of whether they watch it or not, it is the number of views; whether it is on mobile phones, PCs, some Internet TVs... all of them are counted.

Moreover, the number of broadcasts of a drama is counted as the 'album' of the entire drama. This is not just the feature film, but the extras, trailers, clips...all of these are counted.

Viewers who watch dramas on video sites can clearly feel that after each episode of some episodes ends, there are so many trailers for the next episode that there are sometimes even more than 10 trailers. Counts towards album plays.

In other words, any footage taken from the feature film is included on the album, including some that were cut out during filming for editing reasons.

In addition, if the audience freezes after watching half of the show, and the video is refreshed, then well, another wave of views has been harvested.

Even when watching a drama, some video websites make even a pause or a pull of the progress bar be counted in the playback volume.

Think about it, ordinary viewers, after watching one episode, might contribute dozens or even hundreds of views.

These things are already normal means in the current market, and they are just regulations.

Calculated in this way, there is a ghost if the playback volume is not high.

If this is still normal, then some methods are not so glorious.

Brush flow.

The number of online broadcasts of film and television dramas, and the fact that a large amount of traffic is used, has been named and criticized by official media such as the "People's Daily".

It was more or less useful for the official media to speak out, but later this unhealthy trend was more or less contained.

But the moisture...is still a lot.

This is purely a commercial consideration. For many filmmakers, can you die if you don't blow it?

able.

Dimension Entertainment can't change the overall situation of the industry, but anyway, at least in terms of traffic, they didn't do anything.

Fan Zhe can guarantee this.

It is precisely because the data is relatively real, although it does not look so eye-catching, but in fact the popularity is much higher.

This can be clearly seen from various popular discussion topics on the Internet and social media.

In the evening, the topic of "Fantasy Three Kingdoms" has already been on the top of Weibo's hot search list.

The next day, the fourth episode was updated, and the quality remained the same as before, word of mouth further fermented, and the number of views has exceeded 700 million. At the same time, discussions about the specific plot of the drama "Fantasy Three Kingdoms" such as "Han Jing Falling off a Cliff" and "Yiyi Was Stolen" were also on the heads of various social media. The plot grabs.

At present, Wu Jingtong's marketing department has also given an estimate: If the follow-up trend continues as before, then in the end, the final broadcast volume of "Fantasy Three Kingdoms" will inevitably enter the tens of billions club with ease, or even higher. .

You know, this is based on the premise that "Fantasy Three Kingdoms" itself has only forty-six episodes. There are a large number of popular dramas on the market, often with seventy or eighty episodes.

This proves that "Fantasy Three Kingdoms" has a huge advantage in popularity.

As for "The Jade History of the Qing Palace", which had been regarded as a competitor before? Except for some specific fans, no one talks about it for a long time!

...

"Report them! They falsify their play volume! Swipe their traffic!"

Cai Yi was in her office, cursing angrily.

She couldn't help being angry.

'Dimension Entertainment' has been regarded as a thorn in her side, and the success of the enemy is her own failure.

Even without mentioning this, the strong rise of the work "Fantasy Three Kingdoms" is also a very major blow to "Jade History of the Qing Palace".

The public's attention is limited, and when there are very top works appear, the degree of focused attention is quite scary. That not only means that people are tall, but those below it will naturally be weakened.

What's more, the audience's time to watch film and television dramas is also limited. After watching "Fantasy Three Kingdoms" for an hour, it is naturally impossible to watch "Jade History of the Qing Palace".

The loyalty of fans is not really that reliable. In addition to some star fans and fans of specific hobbies, the real success of a show and the support of a wider audience are also very important.

There are no fans of passers-by, and it is all supported by diehard fans. It is not realistic to want to win a big hit drama.

What's more, are the so-called die-hard fans really that 'die-hard'?

Many fans of the original "Jade History of the Qing Dynasty" ran to take a look at "Fantasy Three Kingdoms" with a hostile attitude, but they were washed into their own users every minute. This happened a lot.

Cai Yi received a report saying that in some of their official groups, there were even a lot of topics praising "Fantasy Three Kingdoms".

The little fresh meat Chen Yu who plays the leading role in the family is also very handsome.

What's more, the level of the work is here, it's not that it doesn't exist if you don't admit it.

Such a situation made Cai Yi feel angry and terrified.

Although the first broadcast of "The Jade History of the Qing Palace" has already been sold, if the performance is not good, the price of the subsequent rounds will inevitably suffer a serious setback.

'Datang' spent a lot of money on this drama. Although it seems that it will not lose money for the time being, such a huge amount of money has been invested, but the profit in return is too low, which itself is a kind of loss.

Behind her, there is also a benefactor. If the donor is dissatisfied, many things will become difficult to deal with.

It is impossible for Cai Yi not to be afraid.

Several subordinates standing in front of Cai Yi looked down at the toes of their shoes one by one, not daring to say anything, for fear of being used as a punching bag by the angry boss.

After taking a few breaths, Cai Yi said, "Old Zhu, you can judge whether they did it or not?"

Old Zhu complained in his heart, he still remembered Cai Yi's slap last time, he didn't want to be slapped again.

But in front of the boss, you can't just talk in plain language!

"Uh... um... I can't see any traces of brushing for the time being..."

"What can't be seen! How can they really have such a high playback volume for what they, a bunch of laymen, have made?"

"This is currently determined... there may be certain technical difficulties..."

'Pa', another slap came up.

Lao Zhu covered his face and looked at Cai Yi in disbelief.

"Trash! You can't do anything well, what am I supporting you for?"

Lao Zhu also needs dignity, forget about being beaten last time, he did something wrong, why should he beat me this time? What did I do wrong?

What's even more unbearable is that last time it was just the two of them who were slapped in private; today they still do this in public?

My old Zhu is also a gangster in the circle, don't you want to lose face?

Embarrassed and angry, Lao Zhu's blood rushed to his head, and his backhand slap covered Cai Yi's face.

"Brother-in-law, I can't understand your bad writing!"