The Fantasy Entertainment Empire

　　 Now, in China, anyone who pays attention to the film and television industry knows that Dimension Entertainment has a brush in its content.

　　 But "Huayi Films" is not too afraid of them.

　　 They are a long-established domestic film and television company and have done many domestic classic movies. And relative dimension entertainment, they have been in the film and television dramas, the past two years have indeed become popular, but movies and serial dramas are two different things.

　　 And Dimension Entertainment, in the movie industry, has there been anything particularly outstanding?

　　 "Hell Apartment"? This movie is indeed making money, but the first one has a box office of 370 million yuan, and the second one is only a mere 500 million yuan. What is this? In the past few years, when did Huayi not launch a movie with a box office of 3 billion? One billion or two billion are not in the minority.

　　 To be honest, in the eyes of Chinese artists, Dimension Entertainment is only a younger brother in the movie industry, and can only play in niche themes such as horror movies.

　　 It’s just that, no matter how they look down on Dimension Entertainment, there is one thing they must admit: the IP of "Budo Master" is really hot.

　　Dimensional Entertainment doesn’t have to use much effort at all. The title of "Budo Master: Fire of War" has spread throughout the domestic market through the TV series. It is not too much to say that it is expected by the people.

　　 And this kind of heat is terrifying.

　　 Recently, Huayi Pictures also has a work called "Deadly Action", which will be launched soon.

This work is a work created by Huayi’s executive Yan Zhangrong, who is acting as a producer and producer, and has invested more than 300 million yuan. The most important thing is that a considerable part of it is Yan Zhang. Rong raised it himself.

　　 He values ​​the success or failure of this work very much.

　　 Before that, following the story of Ji Jiaxin, the director of "Hell's Apartment 2," he mixed up with it, disgusting a wave of dimensional entertainment, and also carried out a wave of publicity for his work.

　　 Originally, the publicity was pretty good, but after all, it was the popularity of Dimensional Entertainment. Later, when "Budo Master: Next" went online, the limelight was suddenly overshadowed.

　　 At the moment, "Deadly Action" is close to launching. Of course, a large-scale publicity about this work has also started.

　　 But if such a large amount of propaganda resources are smashed down, it just can't build momentum!

　　 In terms of the popularity of discussion and the expectations of the audience, "Deadly Action" is far lower than "Budo Master: Fire of War".

　　 If the heat generated through the Ji Jiaxin incident was suppressed by the "Budo Master" TV series, it only made Yan Zhangrong feel a little depressed, now it is a serious panic.

　　 After all, at that time, "Budo Master: Part II" overwhelmed the popularity of "Deadly Action", so what? It was just a series, and the two platforms were not the same as the competition platform. It was nothing more than that their propaganda plan was blocked to a certain extent. A TV series will not really have a big impact on the results.

　　 But now, "Budo Master: Fire of War", which directly competes with "Deadly Action", is a serious film! Moreover, it seems that the upper limit time of the two is almost the same. "Fire of War" will be launched first, and then a week later, "Deadly Operation" will also be launched.

　　 Movies of the same schedule are released at the same time, which is bound to form a very large competitive effect. Especially if one of the movies is particularly popular, it will make other movies of the same period miserable.

　　 Yan Zhangrong has very strong confidence in the "Deadly Action" he created by himself, and he thinks the content of the film must be no problem.

　　 However, in terms of current propaganda, "Deadly Operation" is currently in a miserable situation.

　　 The situation of publicity and warm-up is very unsatisfactory. Obviously, it will have a great impact on the box office performance after the movie is released.

　　 Yan Zhangrong is particularly worried about this matter recently.

　　 He thought of an idea, and after thinking about it for a while, he found it very reliable.

　　 This can be used to promote one's own work, and it can also be used to combat competitors.

　　 First, he first pulled Ji Jiaxin out again.

　　 In mid-June, Ji Jiaxin suddenly fired on Dimension Entertainment again, and this time directly aimed at the movie "Fire of War".

　　 "It's hard to imagine that there are people expecting such a movie?"

　　 "As everyone knows, "Hell Apartment 2" was also made by Dimension Entertainment. When I was making this movie, I occasionally talked about this work with the staff in the crew, such as some employees of Dimension Entertainment."

"A lot of things, due to the principle of confidentiality, I can't say, but as far as my personal judgment is concerned, the movie version of "Budo Master" is a very typical film that was made to make money in the market after the TV series became popular. The movie was not made with great care at all."

　　 "Some people are really crazy about money, and they are very black-hearted. When making movies and content, don't they have a little ethics?"

Half a year ago ~www.wuxiahere.com~ no one knew who Ji Jiaxin was; after the release of "Hell Apartment 2", as a behind-the-scenes creator like a director, his reputation was not that big, besides his " The box office of Hell Apartment 2 is only 500 million. Even before, the conflict between him and Dimension Entertainment was hyped up, but his influence was not so big that everyone knew it.

　　 But everything can't stop the propaganda everywhere.

　　 The words posted on Weibo caused a great uproar under the control of someone with a heart.

　　 The popularity of "War on Fire" is extremely high. After paying attention to this incident, many people ran over to watch.

　　 Most of the people, of course, had a violent spit on Ji Jiaxin's irresponsible remarks.

　　 "If you have a real hammer, put the real hammer without any evidence. What nonsense?"

　　 "When we are stupid? What do you believe?"

　　 "Dimension Entertainment hasn't made anything too bad so far, this wave I stand on dimension."

　　 Generally speaking, this is mainstream public opinion.

　　 But there are still a small group of people who choose to believe it.

　　 This is normal. Ji Jiaxin is the director. He also filmed for Dimension Entertainment. The inside story from him is always a little credible... right?

　　 It's just that such people do not occupy the mainstream and are basically submerged in the vast crowd.

　　 But in any case, Yan Zhangrong's goal has been achieved-to let people discuss Ji Jiaxin again.

Then, his staff began to contact the media and self-media everywhere, and began to forcefully link "War of War" with Ji Jiaxin, and the statement that Ji Jiaxin will direct "Deadly Operation 2" together, crazy and shameless. The heat of rubbing.