Video Game Designer

　　 Two days later.

　　Chu River came to Shanghai, a science and technology park in Pudong New District, with the proposal book alone.

　　After a few days of investigation, Chuhe found out that there are more capable game advertising outsourcing companies, most of them in Shanghai, although Nanjing has some, but its strength is not very strong.

　　 Not long ago, the company also began to test the Red Moon legend. The outsourced art resources have all been produced, and the dubbing packages have all been accepted.

　　At the same time, the game has been produced to 60 levels of content, and they are now optimizing and testing to improve the game.

　　 As for the content after that, it will wait for the game project to succeed before continuing.

　　 This is also a common practice for page games on the market, and even online games.

　　 Make a high degree of completion. If the project is successful, start the development of the follow-up content with the first return of funds, and then continue to update and release in the form of new versions and new expansions.

　　If it fails, naturally there will be no follow-up, so that a large part of the cost risk can be avoided.

　　Through the elevator, Chuhe came to the 14th floor of Block B of the Science and Technology Park.

　　Jiawen Advertising, which is a well-known advertising company in the industry, has had many successful marketing cases. The most important thing is that the other party maintains good cooperative relations with major media game websites.

Previously, Chuhe had met with the business manager of the other party, and also negotiated the first step of the cooperation plan, but because of the importance of the relationship, Chuhe decided to visit Shanghai personally to learn more about the strength of the other company. At the same time, they are also preparing to tell each other their advertising and marketing plans.

　　General game promotion is directly outsourced to the advertising company, and then the other party gives the plan, but Chuhe is not prepared to follow the other party's plan.

After accepting the baptism of home-made page games and doing so many years of page game planning, Chu He has long been aware of how page games should be promoted. It is hard and even annoying, and the promotion method of recruiting black, but there are countless successes. Case promotion method.

　　 A large office with about 20 employees visible in it.

　　 By comparison, his own Tianhe network is really a small workshop.

　　 is not so much a company as a game studio.

　　He felt a sigh of emotion. Chuhe came to the front desk and told the girl at the front desk. After explaining his identity, he walked towards the office.

"Hello, Mr. Chu, in fact, if you have any needs, you can call us directly, and we will give you a complete promotion plan." When I saw Chu He, a middle-aged man with eyes in the office quickly stood up. , Said with a smile.

"Mr. He is polite, mainly because my request is a little special. I want your company to do it according to my promotion plan." Chu He smiled and didn't make a courtesy with the opposite party, but instead said on the phone before Repeat the request.

　　 "Of course there is no problem, our Jiawen provides this service, but I don't know what your company's products are?" He Chennan asked towards Chuhe.

As for the promotion plan of Chuhe, he did not directly ask, since the other party said, obviously there is a mature plan, he has not seen this kind of thing, the advertising plan has been completed, they need to come out It’s just human resources and contacts to promote resources.

　　 "Page Tour, a class-like page tour." Chu He said towards He Chennan.

　　 didn't show any expression, He Chennan nodded, page tour this kind of thing, they didn't know how many times Jiawen had promoted it.

　　 Some large page games have been promoted, and small workshops have also been promoted.

　　 But when He Chennan heard Chu He's next sentence, he was completely stunned, and he couldn't believe it.

　　 "Mr. Chu, what are you talking about?" He Chennan stared at Chu River with wide eyes.

"Yes, Mr. He, you heard it right. The cost of the first round of promotion will be no less than 10 million. At the same time, we will also invite Hong Kong famous movie stars to shoot commercials to speak for our game." Chu He seriously looked towards He Chennan Said.

　　 When Chu He had a deep understanding of the game promotion in this world, he had already made a decision in his heart when he left the gate of Tianhe Network to Shanghai.

　　 Sold the house in Huangpu District, and all the funds were invested in the promotion of advertising.

　　 The first round of 10 million advertising costs! ?

　　He Chennan looked dumbfounded at Chu He's face and couldn't believe it. What a joke, this is just a page game!

　　What kind of masterpiece are you? Are you a 3A masterpiece?

　　 10 million in advertising costs, invite well-known Hong Kong film stars to make commercial endorsements! ?

　　Know that even the most popular page games on the market today, the promotion cost is only millions of dollars a year.

　　 And, note that this is a one-year promotion fee!

　　According to what Chu He just said, only the first round shows that there will be a second round, and even a third round. This promotion cost is even enough to develop a good quality online game.

But soon He Chennan was excited again. The big list of 10 million, not to mention how much money they can make from it, the effect brought by this case alone is enough to be exciting, but the only thing is that the other party asked to follow his The promotion plan comes.

　　If it fails in the end, the other party will go bankrupt or not, regardless of his business, but their reputation of Jiawen in this line of business is hard to say. UU Reading www.uukanshu.com

　　 Then the industry naturally knew that the failure was due to the other party’s promotion plan, but ordinary people only knew that Jiawen accepted this unprecedented 10 million promotion, but the final project failed.

　　 walked out of Jiawen's company, Chu He put the contract in his hand into his briefcase and took a deep breath.

　　 The house has also been listed for sale through a second-hand intermediary, and within a week the other party will put the full amount on their account.

　　The next step is to find the spokesperson and the promotional ads for shooting games.

　　 Don't even think about any Uranus superstars, but some second- and third-tier Hong Kong stars can still get them themselves.

　　 Why did a legendary page game advertisement in the previous life become so popular, why did it spread on the Internet for two times, three times, and even formed a stalk in some periods?

　　In addition to being an influential force of the marketing side, it also has to do with advertising schemes and videos.

　　'S position is vulgar and magical, which makes people who have seen memorize deeply. Whether it is good or bad, in short, it makes people mention page games, and he is the one who thinks of him.

　　As for the endorsement candidate, Chu He has already been selected.

　　 is a kind of hand-to-hand game, and the main marketing bias is also inclined to feelings. The target game crowd is also middle-aged people with strong spending power between the ages of 30 and 50.

What little fresh meat, traffic stars, completely do not meet their needs. Some are now forty or fifty, and their careers have begun to decline, but they are very famous a dozen years ago. The old star recalled by that generation is selected by Chuhe. The goal.

　　 The most important thing is that most of the people in that group have now reached a trough in their careers, and now there is not much fire. The cost of endorsements that they ask them to use is not so high.